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How to Create an Event Marketing Plan

GEVME

For the development of an event business, you need a good marketing plan. The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. Promotion channels and venue.

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Hubilo to drive immersive hybrid experiences for Event Tech Live

Event Industry News

San Francisco-based event tech company Hubilo is the platform partner and headline sponsor for Event Tech Live (ETL) Las Vegas (June 7 -9) and ETL London (November 15 -17), part of a two-year deal, organisers have confirmed. Hubilo is the virtual + hybrid event platform built for engagement and event excellence.

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Eventbase booming with return to live events

Event Industry News

Gartner’s recent CMO Spend Survey reported a big shift back to event marketing. Following record lows in 2021, marketing budgets as a percentage of company revenue climbed from 6.4% in 2022, with Event Marketing & Sponsorship showing the largest increase in spend. . There is something special about live events.

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Eventbase booming with return to live events

Event Industry News

Gartner’s recent CMO Spend Survey reported a big shift back to event marketing. Following record lows in 2021, marketing budgets as a percentage of company revenue climbed from 6.4% in 2022, with Event Marketing & Sponsorship showing the largest increase in spend. . There is something special about live events.

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Event Sponsorship: The 2019 Guide

Bizzabo

Sometimes event sponsorship can mean the difference between a widely successful event and a gut-wrenching failure. Keep reading to learn: What event sponsorships are and why they're so valuable. What a great event sponsorship package looks like. What Are Event Sponsorships? Why Event Sponsorships Are Valuable.

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Eventbase Booming with Return to Live Events

Eventbase

Gartner’s recent CMO Spend Survey reported a big shift back to event marketing. Following record lows in 2021, marketing budgets as a percentage of company revenue climbed from 6.4% in 2022, with Event Marketing & Sponsorship showing the largest increase in spend. There is something special about live events.

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Smart Moves in Washington, DC, Baton Rouge and More

Smart Meetings

Joelle Park Joelle Park Park is appointed to the role of senior vice president and chief marketing officer at BWH Hotels. In this executive role, Park will lead the company’s global marketing, brand strategy and communications. In this role, Donatelli will oversee the Southeast market.

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