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More Than Child’s Play: The Toy Association Launches Three Virtual Market Weeks

PCMA Convene

On May 7, The Toy Association announced Toy Fair Everywhere, a series of three digital market weeks to start in July, in a video message from Steve Pasierb, president and CEO of the association. The association worked with its long-term tech partner, Balluun, to expand its digital offering.

Marketing 119
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Clean Bill of Health

PCMA Convene

One new tool on the market helped the National Cattlemen’s Beef Association (NCBA) meet safely in person for its Cattle Industry Summer Business Meeting, held July 27-30 at the Gaylord Rockies Resort and Convention in Aurora, Colorado. Photos courtesy NCBA). Follow her on Twitter @DanicaTormohlen.

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Freeman Focuses on New Data Solutions Following Sale of Encore to PSAV

Smart Meetings

Our Brand Marketer/Event Marketer research study released in November coupled with Freeman Show Organizer Data Pulse Survey released at PCMA Convening Leaders 2019 confirm the enormity of the demand for these offerings, “said Ken Holsinger, vice president of data solutions for Freeman.

2019 80
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Get Interactive with This New Travel Tech Platform

SmartMeetings

The post Get Interactive with This New Travel Tech Platform appeared first on Smart Meetings. In an earlier part of the interview, Roebuck said retailers want to “[help] remove the friction of search,” which is exactly what this recent partnership with tourism brands is doing.

Travel 40
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The Challenge of Virtualizing Trade Shows and Exhibit Halls

PCMA Convene

4,400 exhibitors showcased tech innovations to 170,000 attendees in nearly 3 million net square feet of exhibit space in Las Vegas in 2020 — moved the event to a virtual platform in January. Overcoming Tech Issues. “We can and must do better for our exhibitor community.”. It’s up to trade-show organizers to keep that spark alive.

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Train Stations Blend History and Art to Make Unique Events Venues

Smart Meetings

Louis Union Station,” Todd Hotaling, vice president of revenue and marketing at Lodging Hospitality Management, says. In Detroit, Ford Motor Company recently purchased long-abandoned Michigan Central Station, announcing plans to turn it into a new tech campus and a beacon of promise and commerce for its Corktown neighborhood.

Venues 58
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5 Midsize Cities Using Their Local Knowledge Economies to Bring In Meetings

PCMA Convene

For Jeff Slobotski and Dusty Davidson, however, the region’s flourishing startup culture was a story that needed telling, which is why, in 2008, they founded an online publication called Silicon Prairie News (SPN) — taking its name from a tech-friendly area that includes Nebraska, Iowa, Kansas, and Missouri.