Attendease

MARCH 5, 2024

Healthcare audiences are already used to receiving healthcare information online, making your website a natural place to spread awareness of upcoming events. Create event-related blog content Content marketing is an effective way to spread awareness about your organization’s opportunities without being too overt. Ticket information.

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Healthcare Social Media Sponsorships Hospitality 393

Attendease

JANUARY 3, 2024

That’s where event marketing comes into play Strategically promoting your event to appeal to target audiences can boost your RSVPs and, potentially, your return on investment (ROI). However, effective event marketing campaigns require careful planning and adherence to proven best practices. Interests and values.

Event Marketing 195

Event Marketing Marketing Event Management Social Media 195

Eventmobi

MAY 17, 2018

It might seem daunting with everything else you’re managing, but with social media, it’s a lot easier than you think. Driving engagement and buzz around your event will ultimately drive registrations, so let’s go through some best practices on how to use social media in your promotional marketing strategy.

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Social Media Event Tech Tech Speakers 186

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending. What Are Event Marketing Strategies?

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Event Marketing Marketing Social Media Consulting 195

Eventtia

DECEMBER 30, 2022

Event marketing, simply put, is about letting people know about the existence of the event you’re hosting, and convincing them so they’ll join the event. We can argue that marketing has become more complicated than ever before. How To Market an Event: Best Practices. Define Event Marketing Goals.

Social Media 91

Social Media 2023 Speakers Marketing 91

Attendease

MAY 9, 2023

Corporate event marketing has become a critical component of customer acquisition. Despite the unique advantages of corporate events, marketing them can be challenging. Despite the unique advantages of corporate events, marketing them can be challenging. Fortunately, corporate event marketing doesn’t need to be daunting.

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Corporate Events Event Marketing Marketing Advertising 195

Eventmobi

SEPTEMBER 21, 2023

Have you ever felt overloaded by colorful ads, marketing emails, notifications, and promotional posts? Modern marketing can feel impersonal and unconvincing when it all blurs together. If you’re wondering how to get into experiential marketing, read on to understand the benefits of this strategy and examples of it at play.

Marketing 195

Marketing B2C Ecommerce Social Media 195

Event Marketer

MARCH 28, 2022

Welcome to the world of “granfluencers,” a collection of senior social media stars that have absolutely no time for your ageist attitude. So how did the 60-plus crew infiltrate a marketing medium that has by all accounts been dominated by Gen Z and millennials since its inception? Now, put down your needlework.

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Social Media Fashion Retail Banking 139

IMG

JANUARY 16, 2024

Hey marketing leaders, buckle up because we’re about to dive into the exciting world of event marketing trends for 2024! The world of event marketing is a bit like a roller coaster – thrilling, dynamic, and always changing.

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2024 Event Marketing Marketing Sustainability 195

Expo Pass

JANUARY 23, 2024

We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What Works & What Doesn’t , featured a pair of marketing gurus who graciously shared their wisdom. It was a lively and informative session with some firecracker questions.

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Event Marketing Marketing Social Media Events 134

Eventmobi

JULY 5, 2023

A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. When should you use digital marketing and when should you go traditional? What Type of Marketing Should Your Association Do? How do you make sure your association stands out from the crowd?

Marketing 195

Marketing Social Media Sponsorships Advertising 195

Planning Pod

FEBRUARY 14, 2023

Consumers are savvier than ever, and they want to get to know the people and brands they’re working with, which means seriously elevating your social media presence. Shaun Gray, owner of Shaun Gray Events , is a perfect example of what to do when it comes to social. Shaun with his “garden disco” grooms!

Social Media 147

Social Media Negotiating Event Planning Management 147

Endless Events

JUNE 17, 2021

They will dive deep into social media and how their opinions about it have changed since the beginning of the pandemic. Since we were mostly confined to the walls of our homes, social media was often the only way we could communicate with one another. The Brew Crew Made Some Social Media Changes.

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Social Media 2020 Conference Marketing 127

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Social Media Advertising 148

Smart Meetings

JANUARY 4, 2024

While virtual event platforms help enhance meeting and event experiences, expand audiences and provide more options for participating, marketing power in the form of pre-event omnichannel marketing strategies and post-event actions is critical for maximizing the success of these events.

Marketing 105

Marketing Social Media Advertising B2B 105

EventMB

JUNE 30, 2017

This is a sponsored post written by Suzanne Fougere, Senior Director, Corporate Strategy, Marketing and Communications with the Halifax Convention Centre. More information about Event Manager Blog’s sponsored posts. Social media has changed the way delegates experience, engage with and think about events.

Social Media 158

Social Media Marketing Event Management Events 158

Velvet Chainsaw

APRIL 12, 2022

The events community can learn a lot from the B2C social landscape as we navigate the ins and outs of best practices and trends for moving fence-sitters to paying registrants. Top Five Trends in Social Influencing. We’ve culled those trends to identify five that are applicable to the B2B events industry. Move Over, Kim Kardashian.

B2C 370

B2C Social Media B2B Advertising 370

Event Planning BluePrint

DECEMBER 8, 2021

Social media platforms are the wild animals of the internet. Is social media the ultimate necessary evil? Pete Knott, a digital consultant at reputation management consultancy Lansons, says, “Social media is the most immediate threat to your company’s reputation.”

Social Media 62

Social Media Advertising 2025 Consulting 62

Skiddle

DECEMBER 19, 2023

Changing algorithms and optimal posting times can boggle the mind of an experienced social media user. Your social posts are performing well one week, only to take a hit after the next mega-rich tech bro makes haphazard changes to the platform. Social media is a crucial tool in your event promotion arsenal.

Social Media 52

Social Media Entertainment 2024 Fashion 52

Skiddle

DECEMBER 15, 2023

Changing algorithms and optimal posting times can boggle the mind of an experienced social media user. Your social posts are performing well one week, only to take a hit after the next mega-rich tech bro makes haphazard changes to the platform. Social media is a crucial tool in your event promotion arsenal.

Social Media 52

Social Media Entertainment 2024 Fashion 52

Attendease

APRIL 11, 2024

Leverage Social Media Hashtags One effective way to continue conversations after a virtual event is to leverage social media and networking platforms to stay in touch with connections made. Be proactive in emailing, messaging through social media, or tagging attendees with whom you want to stay in touch post-event.

Social Media 195

Social Media Sustainability Sponsorships Management 195

The Castle Group

NOVEMBER 7, 2023

Why thought leadership is essential on social media There are many ways to build thought leadership for a client. You could help your thought leaders write blogs, pitch them to media on specific topics, look for speaking engagements, and more. However, any thought leadership plan should have a social media component.

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Social Media Consulting Marketing Speakers 52

The Castle Group

OCTOBER 23, 2023

The acquisition marked a striking new direction for Twitter, the social media landscape, and digital culture as a whole. Twitter is on a mission to become the world’s most accurate real-time information source and a global town square for communication. That's not an empty promise. That’s OUR reality.

Social Media 52

Social Media Advertising B2C B2B 52

Skiddle

JANUARY 23, 2023

To say social media is popular would be an understatement. Facebook revolutionised marketing by allowing brands to deliver their product to their customer’s news feeds. Social media is forever evolving. Marketing companies, ticket providers and B2B brands often produce how-to guides to generate leads.

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Event Farm

DECEMBER 6, 2016

At Event Farm we’re constantly in contact with event marketers, and we understand that event pros are busier than the average busy person. But social media platforms are valuable tools for marketers , and you don’t want to lose out on the opportunity to attract your social followers to your event.

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Social Media Marketing Events Speakers 100

Event Industry News

JANUARY 5, 2021

Adweek, the leading source of news and insights covering marketing, media and technology, today kicked off the new year with a bang, announcing it has acquired Social Media Week (SMW) and its flagship properties, including Social Media Week Conferences, SMW News & Insights and its recently launched streaming platform SMW+.

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Social Media 2009 Advertising 2020 72

Hubilo Blog

JULY 19, 2018

Do you remember the time when all the social media platforms were just used for connecting with friends? What started only as a medium to connect people has now become the most significant aspect of digital marketing. To be fair, marketing opportunities are like an omnipresent phenomenon. Why is LinkedIn your best option?

Social Media 80

Social Media Marketing B2B Education 80

StraussCA

DECEMBER 1, 2022

Social media can be a powerful communications tool for an association. The key is knowing your membership audience and how to utilize your social platforms to connect with them, build awareness, increase member acquisition, and ultimately drive traffic and engagement. Below is a quick guide to the top social media channels. .

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Social Media 2023 Management Events 52

Nunify

MAY 4, 2023

Are you struggling to promote your event app on social media? With so many apps and messages vying for people’s attention on social media, you need to stand out from the crowd and offer something unique and valuable. Your bio is the first thing users see when they discover your event on social media.

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Social Media Event Apps Events Marketing 52

Event Planning BluePrint

FEBRUARY 19, 2024

Since starting my event career in 2004, I’ve learned a thing or two about the transformative power of effective event marketing and promotion. This segmentation will enable you to craft more targeted and relevant marketing messages. This includes email marketing, content marketing , and search engine optimization (SEO).

Event Marketing 71

Event Marketing Marketing Social Media 2004 71

StraussCA

AUGUST 17, 2023

Enter interactive posts and reels, two dynamic content formats that have taken the social media world by storm. Associations can leverage this trend to their advantage by creating concise yet informative content that showcases their expertise. to recruit new members.

Social Media 52

Social Media Trade Shows Conference Management 52

MeetingsNet

FEBRUARY 23, 2024

Last year was a watershed for short-form video, and especially for videos less than four minutes in length—perfect for event marketers who want to deliver maximum impact before interest in a piece of content fades among potential attendees and exhibitors.

Event Marketing 97

Event Marketing Marketing Trade Shows Social Media 97

Attendease

SEPTEMBER 22, 2023

Foster interactions by featuring interactive polls, Q&A sessions, and social media hashtags throughout your event. This includes venue costs, marketing, speaker fees, and logistics. Social media metrics can offer valuable information about your event’s broader impact.

Social Media 396

Social Media Financial Sponsorships Events 396

Attendease

OCTOBER 13, 2023

Create an event landing page on your website Your university’s website is often the first place for students, alumni, and community members to find information about upcoming events. Once you have one set up, your website will serve as a source of truth for participants seeking the most up-to-date information.

Social Media 195

Social Media Events Marketing Speakers 195

All Seated

APRIL 13, 2021

We’ve all heard the wonderful benefits of marketing your business on social media. According to Pew Research Center , roughly seven-in-ten Americans say they ever use any kind of social media site – a share that has remained relatively stable over the past five years, according to a new Pew Research Center survey of U.S.

Social Media 36

Social Media Marketing Advertising Events 36

Smart Meetings

JANUARY 1, 2019

Will 2019 be the year you leverage social media to make your events safer, more compelling and downright fun? A January 2018 report from WeAreSocial and Hootsuite explains just how important social media is in the average internet consumer’s life. Most attendees walk around events with immediate access to social media.

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Social Media 2019 Consulting 2018 111

Social Tables

FEBRUARY 17, 2022

Event promotion and social media have always been a match made in heaven. Event marketing on TikTok is no different. Whether you’re just getting started on TikTok or are brushing up on TikTok event marketing techniques, we have ideas for every skill level. Event marketing made simple. Try Tiktok Paid Ads.

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Event Marketing Marketing Social Media Advertising 179