Guarantee Exhibitor Success: A 6-Step Guide for Trade Show Organizers
Event Age by Swapcard
SEPTEMBER 22, 2023
CEIR's recent study reveals that 61% of exhibitors rely on the previous year's event data to guide their investments, driven by the need to showcase strong return on investment (ROI) to internal stakeholders. But when the numbers are there, exhibitors are not afraid to go all-in.
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