Event Farm

MARCH 28, 2019

On the surface, event marketing sounds fairly straightforward: you host an event to promote your business. To help marketers think through (and potentially explain to others) what a successful event is, we created this guide. So what is event marketing? Breaking down the event marketer’s role.

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Attendease

FEBRUARY 7, 2022

Whether you’ve gawked at the lineups outside an Apple Store for the newest iPhone the week after an Apple Event, stumbled upon a unique pop-up during your lunch break, or waded through the crowds around your local convention centre after an auto show, one thing is for certain: experiential marketing is more popular and more effective than ever.

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Trade Shows Social Media Automotive Fashion 363

TicketBud

OCTOBER 12, 2023

These days, the average person uses more than six social media platforms. So, being present on social media and keeping your messaging and marketing consistent across your channels will make it more likely that your audience will recognize and respond to your branding.

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Social Media Advertising Marketing Events 111

SpotMe Blog

JULY 25, 2021

The tricky part about hybrid conferences and events is making them equally as engaging and fulfilling for people who are attending remotely as it is to those who are physically present. Those attending in person can go to workshops, engage with each other, interact with speakers, and ask questions. 2) Apple Special Events.

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Social Media 2021 Trade Shows Marketing 279

Boomset

FEBRUARY 7, 2018

Photo by Jacob Ufkes on Unsplash Social media marketing for your event is a no-brainer. Social media is a great way to market your event before, during, and after the big day. This post will offer you tips on how to best use social media to market your event to success.

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Social Media Ecommerce Marketing Advertising 48

Endless Events

JULY 25, 2018

We all want to create an event that is full of uniquely engaging conference speakers, but how do we do that? Most events no longer want basic conference speakers. A speaker standing in front of the crowd talking at them with slides is no longer enough. Below you will learn: What makes for an engaging speaker.

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Hubilo Blog

FEBRUARY 25, 2020

Why have a keynote speaker at your event? The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference.

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Hubilo Blog

FEBRUARY 25, 2020

Why have a keynote speaker at your event? The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference.

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Speakers Healthcare Consulting Financial 98

Hubilo Blog

AUGUST 9, 2021

With 100s of events demanding people’s attention everyday, it has become crucial for event organizers to have an impactful event marketing strategy in place. . Let’s go over the best ways on how to promote an event online to create a buzz, have attendees sign up, and be excited to engage with your event.

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Marketo Events

FEBRUARY 8, 2019

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Presence on social media.

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Event Marketing Marketing Social Media Event Apps 63

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. social media wall).

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Marketing Social Media Trade Shows Event Marketing 118

Expo Logic

DECEMBER 27, 2019

If you are planning an event that features keynote speakers, you want to provide the best possible experience. The better experience your guest speaker has, the more likely they will be to work with you again in the future. How to Find Your Next Event Speaker. Understand Your Speaker.

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Social Tables

OCTOBER 20, 2022

leading up to the event. Popular webinar marketing channels include: Groups and event pages Social media ad campaigns Search engine advertising Email marketing campaigns The brand/company website Cross-promotion with webinar hosts and speakers. Practice the presentation in advance.

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Cvent: Event Marketing

MARCH 26, 2019

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. When it comes to events, promotion is key. What is Event Marketing. That’s why event marketing is critical. Email Marketing.

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Event Marketing Marketing 2019 Social Media 55

Social Tables

JUNE 8, 2022

Provide virtual and hybrid attendees with detailed and easy-to-follow event information that includes individual session links, login credentials, and fast access to technical support. . Choose the right speakers. Find a keynote speaker who is enthusiastic, charismatic, and credible. Create a thoughtful event design.

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TicketBud

OCTOBER 4, 2023

Tease your audiences with news about what they can expect and encourage those who have already committed to refer others to your event.

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Event Planning Entertainment Sponsorships Social Media 78

InGo

FEBRUARY 8, 2022

At its core, referral marketing is an intentional process where you leverage the power of your customer’s influence to spread the word about your brand, products, and services. Oftentimes, referral marketing strategies incorporate rewards or incentives to customers for referring their networks.

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Marketing Social Media Retail Advertising 59

TicketBud

DECEMBER 13, 2023

Imagine purchasing tickets to a highly-anticipated event promising exclusive talks with podcast celebrities and a panel with the actors from Supernatural and Harry Potter. Instead, event organizers should reference it throughout the planning process, updating actual expenses and incoming revenue as it occurs to ensure their event is on track.

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Negotiating Financial Food and Beverage Sponsorships 113

Eventtia

OCTOBER 9, 2023

One of the primary challenges in event planning is managing the numerous details and ensuring you have backup plans for almost every aspect. What should you do when your key speaker suddenly cancels five days before the event? Strategize the marketing and execution. Build the sequence of the event.

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Event Planning Retail Social Media Speakers 88

zkipster

JUNE 8, 2023

Establish how many guests your event can accommodate, then identify the guests you want to invite. Refer to the goals you set for your event; for example, identifying supporters and donors to invite to a fundraising event. Event staff standing by as the Veuve Clicquot Polo Classic Returns to NYC.

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Event Planning 2023 Social Media Fashion 62

SpotMe Blog

AUGUST 25, 2022

There are different options to consider when understanding how to plan hybrid events. We’ve listed 3 types of hybrid events for you to choose from. Live hybrid events. These are events where all speakers are physically present at the event venue. Hybrid events with on-demand engagement. What they are.

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Endless Events

FEBRUARY 11, 2022

How To Gamify Events? Include gamification in your event marketing strategy – event gamification works best when people know all about the challenge before the event kicks off. As mentioned, choosing one method of gamification for events over another depends on your specific event goals.

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Bizzabo

JANUARY 4, 2019

Is your event budget setting you up for success? In this guide we'll look at tips, best practices and examples for creating a reliable event marketing budget in 2019 and beyond. The many moving parts of a live event strategy are bound together by the event budget. the average marketing budget on events.

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2019 Event Marketing Marketing Social Media 61

Event Industry News

AUGUST 2, 2021

Keeping remote employees involved means designing virtual event experiences that differ from webinars and deliver more value, which is a challenge cited by 58% of respondents to Forrester’s Q4 2020 B2B Marketing Events Management Solutions Forrester Wave Customer Reference Survey.

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B2B 2020 Marketing Social Media 125

Bizzabo

MARCH 25, 2021

It’s no secret that virtual events are here to stay. And as event marketers, being competent in virtual production is now a part of the job. Concurrent sessions refer to two or more sessions that are live at the same time. An Emcee is a host that you assign to guide the overall event. Concurrent Sessions.

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Social Media Speakers Events Technology 73

Eventmobi

JUNE 16, 2023

Non dues revenue refers to the income generated by organizations through sources other than membership fees. Online fundraising Want the fundraising without the event? You can use social media and crowdfunding platforms—or even your own website—to launch online fundraising campaigns. It’s all connected.

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Socio Events

MARCH 15, 2023

The ins and outs of planning a corporate event It’s important to understand what a corporate event is before we offer relevant corporate event planning tips. These events can range in size and include anywhere from 50 attendees to thousands. Consider these event promotion tips: Take advantage of social media and hashtags.

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Corporate Events Event Planning 2023 Social Media 83

Showclix

JUNE 9, 2020

Fortunately, our event marketing experts have you covered! The best place to reach your existing (and new) audience is where they’re already spending their time: social media. You’ll want to harness the contact information you already have from past purchases to your in-person events. Social Media.

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Social Media Sponsorships Entertainment Negotiating 72

MeetingPool

MAY 28, 2022

We sat down with Stephan to discover how her word-of-mouth marketing and audience growth strategy excels for events and year-round engagement, challenges and trends she is seeing in event marketing and the most important lessons she has learned along the way as an event tech founder.

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Tech Marketing 2001 Advertising 52

SpotMe Blog

JUNE 2, 2021

Your speaker will also be the face of your brand, helping to humanize your company. Live presentations and events also allow more room for spontaneity so your audience can ask questions, which can increase their interest and trust in your product. . #2) 2) Helps Qualify the Right Leads (With the Right Virtual or Hybrid Event Platform).

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B2B Social Media Marketing Events 130

Hubilo Blog

APRIL 17, 2020

As an event organizer, you can develop and share your manuals and learning content with your guests. If they’re confused with operating anything online with the provided tool/system, they will refer to those documents as reference and get an answer to move ahead. . Smash your online event marketing with video content. .

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Eventtia

OCTOBER 19, 2022

Hire Influential Speakers. If they have influence, hire them as a guest speaker. The more popular a speaker is, the better and the more hype they can create for your event. For example, Jay Baer, a renowned expert in digital marketing and customer experience, was a speaker at one of IBM’s events.

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Marketing Speakers Social Media Events 62

Eventtia

DECEMBER 11, 2021

Event Technology: The Concept. The term “event technology” refers to any software, hardware (machine), or digital tools that assist the planning, management, and execution of an event, and in this case, a hybrid event. Different Types of Event Technology Solutions and Their Applications.

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Event Technology Technology Social Media Event Planning 62

ePly

FEBRUARY 13, 2024

Event sponsorship levels represent the difference between a money-losing event and one with a positive ROI. Savvy event marketers take the time and try to build sponsorship packages that appeal to their prospects’ needs. At some events, speakers can sell from the stage (make a specific offer to your audience).

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Sponsorships Financial Marketing Speakers 62

Socio Events

FEBRUARY 15, 2023

Content, social media, video—the list goes on. As an event planner, you likely use various channels to spread the word about your upcoming event. That said, there’s one class of event promotion that stands out among the rest: pre-event email marketing. What is pre-event email marketing?

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Endless Events

JUNE 10, 2022

free ticket to your next in-person event). The fastest and easiest way to survey your audience is during the event itself. You can get the host or speaker to do a show of hands, or ask people to use your hashtag to send questions. If your crowd is tech-inclined, you can add the survey to the event app you are using.

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Meetings Events Social Media Sponsorships 139

Planning Pod

JANUARY 25, 2017

Website marketing. Email marketing. Social media marketing/mentions. So your first outward action should be to reach out to them to see if they would be interested in sponsoring and, if not, if they can refer anyone to you who might be interested. On-stage announcements.

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