Event Farm

JULY 25, 2017

And would you feel as confident in your ability to track the event’s performance? Event marketing campaigns are much more complex than most online campaigns, and event marketing technology is relatively new compared to other martech solutions. That’s understandable—events are complex and difficult to measure.

Marketing 226

Marketing Event Marketing Event Tech Tech 226

Eventmobi

SEPTEMBER 8, 2023

Leverage Social Proof Testimonials, reviews, and endorsements can boost your event’s reputation. Connect Your Website to Your Event Tech Integrate your event tech stack into your website. Decide What to Change Post-Event After your event concludes, decide what changes you’ll make to your website.

Social Media 195

Social Media Speakers B2B Tech 195

Event Farm

DECEMBER 14, 2017

Sarah, our Marketing Manger, kicking off the panel discussion at our second WCW event. With two WCW events now under our belts (our second was last night), I more staunchly stand by those claims now than I did when I initially made them. Here’s why: event marketing automation. Encourage invitees to bring friends.

Event Marketing 170

Event Marketing Marketing Social Media Events 170

Boomset

FEBRUARY 25, 2020

Some of the ways software automation has helped change the game when it comes to planning an event include: 1. Triggering email series for event promotion. Blasting out social media messages. Segmenting groups for targeted marketing. Triggering email series for event promotion.

Event Marketing 62

Event Marketing Marketing Social Media Events 62

Endless Events

FEBRUARY 9, 2018

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? Three Event Trends to Boom This 2018.

2018 109

2018 Event Marketing Marketing Social Media 109

Endless Events

MAY 14, 2018

That includes knowing what event tech to use, how to properly check-in attendees and marketing your event so it stands out. If all this planning is making you dizzy, it’s best you use our free event planning checklist to guide your way. Translating Emerging Tech To Live Events. Click To Tweet.

Marketing 80

Marketing Social Media Tech Event Tech 80

Event Marketer

MAY 17, 2021

As event marketers plan for the return of in-person events, they’re budgeting for a fresh slate of technologies and tools designed to attract attendees back to events and keep them safe once there. HIGH-TECH SANITIZATION. Highmark TechSystems’ hand-washing Modulbox).

Tech 126

Tech Food and Beverage Retail Tourism 126

Social Tables

SEPTEMBER 14, 2021

Participation and engagement can also be tracked by monitoring app activity, chat activity, live polling, and by tracking social media updates. Why does event engagement matter? Event engagement is an important component of every stage of the planning process. Maximize event communications. Utilize social media.

Social Media 176

Social Media B2B Tech Marketing 176

Eventsforce

MARCH 11, 2021

Want the lowdown on all things event tech? In this month’s round-up of top event tech stories, we look at the hype behind Clubhouse – the chat-based social media platform that’s been taking the industry by storm. And event marketers are watching it closely. In your inbox, every week. .

Tech 92

Tech Social Media Wireless Event Tech 92

Eventsforce

JANUARY 14, 2020

Despite its importance, however, new research has found that only 48% of event planners see themselves as tech-savvy. The stats also show found that as well as limited tech skills, 75% of event planners struggle to keep up with new trends and offerings in the market. 2 How to Collect Valuable Data from Events.

Event Tech 110

Event Tech Tech Social Media Sponsorships 110

Event Farm

MAY 24, 2017

This is a guest post by Courtney Spero , a Marketing Communication Specialist at the Creative Group. The role of technology in meetings and events has moved beyond its initial purpose of simply providing convenience. You can even cater to “virtual” attendees by including a live streaming component.

Event Tech 153

Event Tech Tech Healthcare Technology 153

GEVME

JULY 11, 2018

Even if you’re one of those people who can’t operate without checklists, you should still always be ready to change your event plan and take on hundreds of new challenges at the very last moment. The reason is that there are always things you just can’t control, from low conversion levels to poor engagement on social media.

Social Media 149

Social Media Advertising Marketing Events 149

Endless Events

JUNE 20, 2023

They grew up in the age of 24/7 social media and COVID-19, which gives this generation a unique perspective on marketing—including live events. For event marketers, it can be tricky to understand this up-and-coming generation entering the workforce. How can you market to Gen Z?

Corporate Events 62

Corporate Events Social Media Food and Beverage Financial 62

Eventsforce

JUNE 12, 2019

In this month’s round up of top event tech stories, we look at what impact the EU GDPR has had on the events industry – one year after coming into effect. Have a look at the top event tech stories you don’t want to miss: Special Events: Most Event Planners Still Struggling with GDPR, Study Shows.

Tech 82

Tech Contracts Social Media Event Tech 82

Expo Pass

JANUARY 17, 2019

How to Assess the Tech Needs of Your Attendees. Whether you are running your first event or gearing up for your 20th annual convention, understanding the technology needs of your attendees can be intimidating. Any misstep could potentially have serious consequences for the success of your event. Does your event need Wi-Fi?

Tech 68

Tech Social Media 2018 2019 68

Eventsforce

FEBRUARY 12, 2019

It is certainly an interesting development for those of you who rely on the social media platform for your event marketing activities. It also brings about some new opportunities for people to engage more with one another in the run-up to an event. And best of all, they can be used anywhere.

Tech 45

Tech Event Marketing Marketing Social Media 45

Event Farm

DECEMBER 14, 2017

Sarah, our Marketing Manger, kicking off the panel discussion. at our second WCW event. With two WCW events now under our belts (our second was last night), I more staunchly stand by those claims now than I did when I initially made them. Here’s why: event marketing automation. Encourage invitees to bring friends.

Event Marketing 100

Event Marketing Marketing Social Media Events 100

Eventsforce

OCTOBER 27, 2020

Want the lowdown on all things event tech? In this month’s round-up of top event tech stories, we take a look at LinkedIn’s new video meeting tool along with some cool features that help organisers drive more casual conversations around their events. EventTech Talk: How to Choose a Virtual Event Tech Platform.

Event Tech 89

Event Tech Tech Meetings Social Media 89

Event Marketer

DECEMBER 18, 2023

They actually don’t even have the opportunity to engage with their own team members within their organizations that often, and so AfroTech events serve as an opportunity for the larger community and for employees to see each other. A lot of times, it’s a kind of homecoming for the tech folks.” The media company, under Blavity Inc.,

2024 104

2024 Tech 2023 Conference 104

Hubilo Blog

APRIL 18, 2019

Interacting with the event industry influencers, knowing how they have developed and managed to achieve success and how the industry has changed in the past few decades. Let’s hear a version from a renowned event marketing influencer?—? My clients and friends at Maritz Global Events have identified 8 phases of a live event.

Event Marketing 83

Event Marketing Marketing Social Media Trade Shows 83

Attendease

FEBRUARY 7, 2022

Whether you’ve gawked at the lineups outside an Apple Store for the newest iPhone the week after an Apple Event, stumbled upon a unique pop-up during your lunch break, or waded through the crowds around your local convention centre after an auto show, one thing is for certain: experiential marketing is more popular and more effective than ever.

Trade Shows 363

Trade Shows Social Media Automotive Fashion 363

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

Expo Pass

DECEMBER 12, 2023

AI is improving by the day, opening up new opportunities for efficiency and personalization in event planning. AI (artificial intelligence) is a catchall name for a group of software, including generative AI for text and images, AI for analyzing data, and other iterations that make everything from logistical to creative tasks easier.

Event Planning 78

Event Planning Social Media 2024 Technology 78

Event Farm

APRIL 28, 2017

At Event Farm, we pride ourselves on continually bringing innovation to the event marketing industry. Today we’re excited to announce that Event Farm has been selected as a partner by Snapchat to help streamline the purchasing of geofilters for event marketers. Geofilter Data Event Marketers Should Leverage.

Social Media 200

Social Media Event Marketing Marketing Events 200

Attendease

FEBRUARY 20, 2019

Having said all that, I’m particularly interested in a trend predicted by the Rapier Group : going back to the basics. Essentially, the Group reports, it’s fine to go all out if you have the money for all the technological bells and whistles available to planners today.

2019 375

2019 Event Planning 2016 2018 375

All Seated

NOVEMBER 2, 2018

OK, so maybe events and technology aren’t the first things that come to mind when talking about fab duos. But the truth is, technology is a vital component of the entire event services spectrum, from event marketing and sales to logistics and execution. Social Listening. What are your MUST-HAVE tech tools?

Tech 42

Tech Social Media Food and Beverage Technology 42

Eventsforce

OCTOBER 23, 2019

Want the lowdown on all things event tech? In this month’s highlights of top event tech stories, we take a look at LinkedIn’s newly announced networking tool and what kind of impact it will have on our industry. Tech Crunch: Google’s New Voice Recorder App Transcribes in Real-Time. In your inbox, every week.

Tech 83

Tech Event Tech Speakers Technology 83

GEVME

MAY 29, 2018

When it comes to corporate events, there’s always a specific tech environment you can utilise to simplify the process of organisation. Handling complex event marketing. Corporate event management software can be an excellent marketer. The most important part of any event is onsite registration.

Corporate Events 217

Corporate Events Event Management Management Corporate Meetings 217

Event Marketer

MARCH 27, 2023

As the nuns roamed around downtown Austin, SXSW attendees could stop and talk with them about Mrs. Davis and the battle of faith versus tech. We wanted to capture the timely AI conversation and transport fans into the in-world experience of tech and entertainment. Davis” for a photo in front of the exterminator van from the show.

2023 83

2023 Entertainment Social Media Transportation 83

Eventsforce

JULY 7, 2020

Want the lowdown on all things event tech? This month’s round-up of top tech stories has a big focus on social-distancing and temperature screening tools organisers may need to look at when planning their in-person events in the near future. Event planners no longer have to worry about figuring that out.

Event Apps 128

Event Apps Social Media Tech Wireless 128

SpotMe Blog

APRIL 28, 2022

The hybrid event management company defines hybrid events as live-marketing plus MoSoLo (mobile applications, social media, location-based services), and ensures all of their clients are privileged to just that. Engage attendees with targeted event marketing communications. Event management.

2022 147

2022 Event Management Management Social Media 147

Eventsforce

OCTOBER 27, 2020

Want the lowdown on all things event tech? In this month’s round-up of top event tech stories, we take a look at LinkedIn’s new video meeting tool along with some cool features that help organisers drive more casual conversations around their events. EventTech Talk: How to Choose a Virtual Event Tech Platform.

Event Tech 52

Event Tech Tech Meetings Social Media 52

Eventscase Blog

JULY 27, 2023

Importance of event branding If you haven’t ever hosted a brand event before, it’s okay to wonder if it’s really worth the effort. While the short answer to your question is a big resounding yes, let’s get into why event marketing is a rewarding practice you shouldn’t skip.

Social Media 52

Social Media Marketing Events Trade Shows 52

Hubilo Blog

MARCH 7, 2020

This International Women’s Day, we would like to raise a toast to the empowerment and diversity in our events industry. They may be event tech enthusiasts, event planners , event speakers , but all of them are influencers for event enthusiasts and followers. Liz launched Liz King Events.

Trade Shows 119

Trade Shows Social Media Consulting B2B 119

Eventsforce

JULY 24, 2019

This month’s event tech summary is big on apps! Google has announced that it will take on Facebook’s event functionality with a new social networking tool – while a new industry study unveils some of the most popular event app features used by attendees. Well, here are some apps that can help you do just that.

Tech 71

Tech Event Apps Social Media Technology 71

Event Industry News

AUGUST 20, 2020

Committed to pushing against the traditional advertising/marketing tide, Kommando moved into the digital space and saw the tide change with social media.

Social Media 78

Social Media Advertising Tech Marketing 78

Maritz Global Events

MARCH 3, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. A lot goes into crafting the ultimate event experience. Putting a successful event together means a lot of moving parts. There are a lot of things event planners need to be ready for. Data Protection.

Social Media 90

Social Media Sustainability Site Selections Travel 90