Guidebook

MARCH 6, 2024

Just like there’s a pre-event marketing campaign, there also has to be a post-event marketing campaign. This guide will explore the power of event apps in post-event marketing, a crucial yet often overlooked aspect. What is Post-Event Marketing? Why is it Important? LinkedIn, and X.

Event Apps 78

Event Apps Event Marketing Marketing Social Media 78

Event Planning BluePrint

FEBRUARY 19, 2024

Since starting my event career in 2004, I’ve learned a thing or two about the transformative power of effective event marketing and promotion. Today, I’m thrilled to share some strategic insights that can elevate your events, regardless of your audience.

Event Marketing 71

Event Marketing Marketing Social Media 2004 71

GEVME

JULY 4, 2018

If no one heard about your event, it never really happened. Event marketing is your lifesaver when you need to explain to the world why you haven’t been getting a good night’s sleep for the last few months. But it’s obviously not the only reason you should fall in love with event marketing.

Event Marketing 159

Event Marketing Marketing Social Media Events 159

EventBank Insights

OCTOBER 21, 2019

Event marketing, and by extension marketing itself, is all about attention. It’s reflected in the way marketers work—much has changed since the initial dot com boom of the 90s. In fact, 72% of marketers say that branded online content is a better investment than buying ad space in magazines. Quick Reads.

Social Media 92

Social Media Marketing Event Marketing Speakers 92

Expo Pass

OCTOBER 6, 2021

After organizing any kind of event, the first thing you should do is take a well-earned break. Post-event marketing can wait for a day. Good… Now let’s talk marketing. There have never been more ways to stay connected with attendees after your event. Sound good? Let’s get to it! Think like a movie maker.

Event Marketing 130

Event Marketing Marketing Social Media Speakers 130

GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list.

Event Marketing 120

Event Marketing Marketing Social Media Advertising 120

Event Planning BluePrint

OCTOBER 24, 2022

As an event planner, you’re competing for business. So your event marketing strategies need to resonate with the right audience to effectively market your services to them. . However, event marketing isn’t just about filling the room with bodies, but rather ensuring the attendees are actually your target audience.

Event Marketing 90

Event Marketing Marketing Social Media Events 90

Plan Your Meetings

AUGUST 7, 2018

Even in good economic conditions, exhibitors are being forced to scrutinize every detail to prove the value of their events. Here are some strategies and tips you can use to drive attendance and ensure your organization continues allocating dollars towards events during tough times. Build pre-event marketing strategy.

Event Marketing 176

Event Marketing Marketing Social Media B2B 176

Endless Events

OCTOBER 18, 2022

Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. WHAT IS EVENT MARKETING? Organizations use event marketing to: Promote the brand to a larger audience.

Event Marketing 139

Event Marketing Marketing B2B Social Media 139

Expo Pass

MAY 18, 2022

Attendees need to know when the event will happen, who’s speaking, and it all has to sound like an amazing time. But how can event marketing actually boost attendance and revenue? Also, what’s the best way for organizers to connect with attendees when there are so many different types of content and media channels?

Event Marketing 113

Event Marketing Marketing Social Media Advertising 113

Attendease

OCTOBER 25, 2023

Understanding the impact of social media Launching and maintaining a social media campaign is great, but when it comes to measuring the success of an event at-large, it’s only the beginning. Taking the time to understand the impact of your social media efforts is crucial when reviewing event success metrics.

Social Media 195

Social Media Marketing Events Event Marketing 195

Event Planning BluePrint

OCTOBER 24, 2022

As an event planner, you’re competing for business. So your event marketing strategies need to resonate with the right audience to effectively market your services to them. . However, event marketing isn’t just about filling the room with bodies, but rather ensuring the attendees are actually your target audience.

Event Marketing 71

Event Marketing Marketing Social Media Events 71

GEVME

MARCH 24, 2022

That said, there’s more to the role of the metaverse in the events industry than to elevate the audience’s experience. From event marketing to sponsorships, the metaverse is likely to set the future of events. But first, let’s understand why the metaverse matters to event marketers.

Sponsorships 156

Sponsorships Event Marketing Marketing B2B 156

Endless Events

SEPTEMBER 9, 2022

What’s next for the future of event marketing? In today’s episode, Will Curran and Nick Borrelli talk about what’s in the future for event marketing. on the horizon, the internet is changing, and marketing for events must keep up. What’s the Role of a Movement in Event Marketing? With Web 3.0

Event Marketing 133

Event Marketing Marketing Social Media Events 133

NVOLV

NOVEMBER 22, 2020

Don’t forget to use social media. Social media is the aspect of marketing that can’t be forgotten whether you’re marketing in advance or last-minute. Fully leverage all social media accounts associated with your company, and other online locations where you think your target audience is hanging out.

Event Marketing 98

Event Marketing Marketing Social Media Events 98

Hubilo Blog

JULY 26, 2018

Delving into the topic of building a professional network through LinkedIn, let’s explore one of LinkedIn’s most popular feature, LinkedIn Groups. LinkedIn groups are communities of people that share similar interests or belong to a particular industry or profession. LinkedIn only allows up to 10 pending group requests at a time.

Event Tech 192

Event Tech Social Media Tech Event Management 192

Endless Events

FEBRUARY 2, 2018

Do you know the saying that at the back of successful social media campaigns is an exhausted marketer? But to be honest, with all the work and heart we already pour into our events, adding social media to the mix can be a bit too much. How to Use Your Social Media to Extend Your Event’s Reach.

Social Media 54

Social Media 2018 Travel Marketing 54

Cvent: Event Marketing

MAY 9, 2019

Your event is almost here, the question is, are you ready with a social media plan? Like all things, social media is better executed when there’s a clear plan to follow. Your event will be crazy. But, the event is the perfect time for promotion. What is happening at your event?

Social Media 65

Social Media Events Speakers Event Planning 65

Event Farm

MARCH 28, 2019

On the surface, event marketing sounds fairly straightforward: you host an event to promote your business. To help marketers think through (and potentially explain to others) what a successful event is, we created this guide. So what is event marketing? Breaking down the event marketer’s role.

Event Marketing 130

Event Marketing Marketing Tech Events 130

Plan Your Meetings

AUGUST 31, 2016

For some time now, there has been a lot of discussion on social media channels about the effectiveness of business-to-business (B2B) social media marketing. The key question has been: Can the results that have been generated through business-to-consumer marketing (B2C) be replicated when marketing to businesses?

Social Media 71

Social Media B2B Marketing B2C 71

Attendease

NOVEMBER 14, 2023

According to Bizzabo , many event organizers are spending an increased budget on marketing their events. However, you will only see the true benefits if your website functions as intended and is best positioned to succeed on its own merits while supporting your event marketing goals. with one form submission.

Social Media 195

Social Media Speakers Management Event Management 195

PCMA Convene

AUGUST 8, 2017

Last month, Convene and event marketing agency Marketing Design Group (MDG) collaborated on an exclusive Periscope livestream at Transform USA ‘s inaugural event in Washington, D.C. .

Social Media 83

Social Media Advertising Trade Shows Marketing 83

Event Marketer

DECEMBER 20, 2023

Patricia Dukofsky, Interactive Entertainment Group What do you do and what do you offer? I proudly stand at the forefront of experiential marketing with Interactive Entertainment Group. What are you most looking forward to in 2024?

Entertainment 52

Entertainment 2023 Sponsorships Sports 52

Eventsforce

FEBRUARY 18, 2020

You could provide partners with some pre-written social media messages, including registration pages and maybe a discount code to share with their followers or members. Promote your partners and tag them on social media channels. Related reading: How to Choose the Right Influencers for Your Event Marketing Activities.

Event Marketing 99

Event Marketing Marketing Social Media Speakers 99

Attendease

FEBRUARY 20, 2024

Market and promote the event Next, develop a strategic, multifaceted marketing plan to effectively promote your event across channels. Pssst, event marketing software can help with this.) Check out our top 10 strategies for promoting your event on social media.

Corporate Events 195

Corporate Events Food and Beverage Social Media Event Management 195

Event Farm

JULY 25, 2017

And would you feel as confident in your ability to track the event’s performance? Event marketing campaigns are much more complex than most online campaigns, and event marketing technology is relatively new compared to other martech solutions. That’s understandable—events are complex and difficult to measure.

Marketing 226

Marketing Event Marketing Event Tech Tech 226

SpotMe Blog

JUNE 29, 2022

Using a hybrid event platform with the right capabilities can open the door to options like interactive Q&A sessions, breakout rooms for small group discussions, and ways to share important conference updates. . The post What are hybrid events and why are they the future of event marketing?

Event Marketing 130

Event Marketing Marketing Travel Events 130

Eventtia

APRIL 1, 2022

Leverage different platforms: social media, email notifications, push notifications, mobile event app, and so on to connect the two aspects of the event together. On the one hand, the in-person aspect of your event will naturally be more costly to host: venue rental, catering, insurance, and so on. your speaker).

Event Marketing 62

Event Marketing Marketing 2022 Social Media 62

Eventory

APRIL 5, 2018

With events being a spectator turns into experiencing so the participant’s attention is sensitized. Check out our picks of the best event marketing campaigns to get inspired and implement the brand new event marketing strategy to your company. Event marketing – the right definition and meaning.

Event Marketing 113

Event Marketing Marketing 2017 2018 113

Event Farm

DECEMBER 14, 2017

Sarah, our Marketing Manger, kicking off the panel discussion at our second WCW event. With two WCW events now under our belts (our second was last night), I more staunchly stand by those claims now than I did when I initially made them. Here’s why: event marketing automation. Encourage invitees to bring friends.

Event Marketing 170

Event Marketing Marketing Social Media Events 170

Boomset

FEBRUARY 7, 2018

Photo by Jacob Ufkes on Unsplash Social media marketing for your event is a no-brainer. Social media is a great way to market your event before, during, and after the big day. This post will offer you tips on how to best use social media to market your event to success.

Social Media 48

Social Media Ecommerce Marketing Advertising 48

Event Marketer

JULY 19, 2023

But in event marketing, the aesthetic has broader implications for an industry eager to get back to basics. Conducting a little research on them, their professions or social media presence, will help you go the extra mile. You may design a shared or group experience or individual moments, or both, to evoke that emotion.

Event Marketing 52

Event Marketing Marketing Automotive Social Media 52

CadmiumCD

AUGUST 28, 2019

Let’s make one thing clear: all your event stakeholders can be considered influencers, advocates, and fans. They need to be involved in your event marketing strategies. And your participants – they’re the biggest and most powerful group in your community. Mobilize your speakers as event marketing partners.

Event Marketing 80

Event Marketing Marketing Social Media Speakers 80

Eventmobi

JANUARY 23, 2023

Regardless of whether you are planning an in-person event, virtual event, or hybrid event, form conditions are particularly handy if your event has several ticket types, or if you want to use the early bird pricing model. Your event website is more than just a tool to manage ticket sales—it should drive excitement!

Speakers 195

Speakers Social Media Hotels Banking 195

Boomset

FEBRUARY 25, 2020

Some of the ways software automation has helped change the game when it comes to planning an event include: 1. Triggering email series for event promotion. Blasting out social media messages. Segmenting groups for targeted marketing. Triggering email series for event promotion.

Event Marketing 62

Event Marketing Marketing Social Media Events 62

Prestige Events Magazine

MARCH 20, 2023

The new Expo will see Raccoon Media Group working with major media partnerships, outdoor brands, and inspirational athletes to deliver a brand-new offering for the consumers and adventurers of New England. The Sports Hub. The Sports Hub.

2024 52

2024 Apparel Sports Retail 52

Attendease

NOVEMBER 18, 2021

Partners will feel more motivated to promote the event knowing they are offering a benefit to their audience, while also strengthening the relationship with you. Provide them with assets to share on social media to easily help with the job. Pricing Virtual Events. Marketing channels. Selling at the door.

2022 366

2022 Social Media Advertising Financial 366