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8 Influencers Every Event Pro Should Be Following on Social Media

Planning Pod

Whether you’re looking to amp up your organic social media strategy, gain inspiration for your next event, or just stay ahead of the curve on industry news, these 8 accounts are worth following and engaging with across social networks. Check out this post summarizing their recent report on event technology made simple.

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Navigating the Future: Top Event Marketing Trends for 2024

IMG

Hey marketing leaders, buckle up because we’re about to dive into the exciting world of event marketing trends for 2024! We are thrilled to share some insights that will not only keep you at the forefront of the industry but also empower you to get more out of your events.

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Building a Winning Corporate Events Program: 7 Critical Success Factors

Attendease

Effectively manage the event budget Based on your strategic plan, develop a realistic, line-item budget covering all aspects of the eventvenue, vendors, security, food and beverage, staffing, swag, and the dozens of other expenses that pop up. Pssst, event marketing software can help with this.)

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How to Create an Event Marketing Plan

GEVME

The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. What is an event marketing plan? Why d o you need an event marketing plan?

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How to Measure Event Marketing Performance and ROI

Marketo Events

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Presence on social media.

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Successful Social Media Campaigns for Events

Endless Events

Do you know the saying that at the back of successful social media campaigns is an exhausted marketer? But to be honest, with all the work and heart we already pour into our events, adding social media to the mix can be a bit too much. Stats All Event Professionals Should Know This 2018.

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Hybrid Event Technology to Put You a Step Ahead

Eventtia

With that being said, for event organisers, leveraging hybrid event technology can help improve the event’s overall quality, providing a better guest experience, and ultimately, attracting more attendance. Event Technology: The Concept. Event Technology: The Concept.