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6 Trade Show Marketing Strategies to Skyrocket Leads and Conversions

Stova

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

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Hybrid Events: One Event, Two Experiences

TicketBud

While virtual events demonstrated the power of technology in bringing dispersed people together, they also proved the unmatched value of in-person interactions. Luckily, hybrid events marry the best of both worlds, providing an inclusive and sustainable event that is rich in data and dynamic for organizers and participants alike.

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4 Ways to Add Value to Sponsorship Packages

Stova

With so many in-person and online options, they need compelling reasons to travel to your event. The good news: Great sponsors are like magnets, drawing the right people to your trade shows and conferences. The article also helps you make the most of these trends to garner incredible sponsors for your upcoming events.

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How Ethics and Corporate Social Responsibility are Shaping the Meetings and Events Industry

Eventscase Blog

Four Pillars of Corporate Social Responsibility Corporate social responsibility (CSR) is a form of self-regulation within businesses that is designed to meet specific goals related to ethics, sustainability and social impact. Additionally, CSR influences the selection of event partners and sponsors.

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Blending Technology and Creativity to Create Immersive Events

Stova

Projecting stunning visuals on ordinary surfaces can create a dynamic and immersive backdrop, complementing the event’s theme and storyline. Interactive displays can bring speakers or performers to life, enabling them to interact with attendees in a whole new way.

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Global Event Planning: How It Differs From Your Run of the Mill Event

SpotMe Blog

One of the trends to emerge from the COVID-19 pandemic is the increased popularity and prevalence of global events. Virtual events became the norm when people were no longer able to meet in person for conferences, trade shows, and other events. 5 Tips to Host to a Successful International Event Virtually.

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2018 Conference and Event Trends That You Need to Know

Guidebook

With so many conferences and trade shows out there, it’s important to stay on top of emerging trends and ensure that your event presents the value that attendees are looking for. The best events are ones that are memorable, and nowadays the same ol’ tricks just aren’t cutting it. Image Source: DevJam. Safety First.

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