Velvet Chainsaw

MARCH 6, 2017

Your real conference competition is not that event held six months after yours. Nor is your competitor time, money and resources. Your real competitor is mediocrity to paraphrase authors Karin Hurt and David Dye. You’re In A Difficult Position: Look Backwards Or Forwards For Programming? Today’s technology driven, hyper-connected, instant gratification, real-time world puts you as a conference organizer in a difficult position.

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Conferences that Work

MARCH 20, 2017

My first public gig as a musician was at David Bowie’s Beckenham Arts Lab. Read the full article at Conferences That Work. Related posts: Scenes from a peer conference—part 2 Since 2012, I’ve had the privilege of designing and facilitating the annual Vermont Vision for a Multicultural Future Peer Conference. It’s an honor to work on a classic Conferences That.

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Event Farm

MARCH 1, 2017

This is the second part of a three-part blog series with tips for engaging attendees before, during and after events. If you missed the first post with 10 tips for engaging attendees before events, you can read it here. Otherwise, keep reading to check out our list of tips for in-event engagement. 1. Use a social wall. Projecting a live-stream of your event’s hashtag on large screens throughout your venue will encourage attendees to share more.

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EventMB

MARCH 8, 2017

No shows and non-attendance are one of the biggest frustrations for event planners. This mega list of 50 tips will help to boost numbers and avoid wasted places at your events. You scan your event room proud of the job you did organizing and then what do you see? Empty chairs peppered in throughout the […]. The post 50 Pro Tips to Reduce Event Non Attendance by EventMB Team appeared first on [link].

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Events 205

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Event Marketing

Gallus Events

MARCH 17, 2017

Not every conference (or similar event) bothers with giving speakers feedback. And they should. It’s one of the easiest things to do post event. Not doing this, is to take a liberty of the time and effort that speakers take to deliver their presentation. To assume that your speakers do not wish to hear from the attendees is guessing that your speakers do not want to improve.

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Velvet Chainsaw

MARCH 17, 2017

I’ll admit that in 2011, when the Virtual Edge Institute (now called the Digital Experience Institute) first co-located its conference with the Professional Convention Management Association’s Convening Leaders, the experience fell flat for me. At the time, a mere six years ago, the fledgling for-profit entity that wagered its future on the potential of virtual meetings staged sessions that were too heavily weighted toward the online audience in the verbal communication and moderation by the spe

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Conferences that Work

MARCH 13, 2017

How do we get people to participate at meetings? We know that participants — people who are active learners — learn more, retain more, and retain more accurately than passive attendees. They are also far more likely to make valuable connections with their peers during the event. Seth Godin describes a desirable meeting mindset: What would happen… if we chose to: …Sit in the front row.

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Event Farm

MARCH 14, 2017

Just as your marketing team leverages different types of content in order to achieve different goals—writing blog posts to grow top-of-funnel leads, for example, and creating case studies to help convert middle-of-the-funnel prospects—you can similarly use different types of events to reach different objectives. But events typically require more time, money and resources than other marketing channels, and you want to make sure you're extracting the most value from each event you host.

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EventMB

MARCH 17, 2017

Are you trying to figure out how to incorporate more event technology on a small budget? We have some ideas to help. Everybody loves tech, right? You may hate learning how it runs or setting it up, it but most event attendees love a tech-laden experience for the oohs and ahhs factor. But tech doesn’t […]. The post 10 Ways to Bring More Tech to Low Budget Events by EventMB Team appeared first on [link].

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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

Speakers

Gallus Events

MARCH 22, 2017

Below you will see the slideshare from my presentation at EVENTIT from earlier this month. You can also see my review of EVENTIT here. How To Run Better Meetings. When I was approach to do a session I decided to do a version of the creative events session that I presented in Barcelona last year. With a few changes of course. It is hard to argue that, if you remember and engage more with a meeting / event, it will be all the better for it.

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Eventbrite UK

MARCH 22, 2017

Costs savings, better strategy and new approaches to execution are just some of the benefits of zero-based budgeting. Find out if it's right for your event. The post How to Manage Event Costs with Zero-Based Budgeting appeared first on Eventbrite UK Blog.

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Velvet Chainsaw

MARCH 22, 2017

You can make your conference the purple cow of all conference experiences. That is if you want to be seen as unique and different. So how do you do that? By creating conference experiences that help your participants think smarter! This means designing conference experiences that go full frontal ! Going full frontal means engaging the frontal lobe of your brain.

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Conferences that Work

MARCH 6, 2017

Many believe that meetings are an unpleasant evil that sucks time and energy away from getting things done. That’s unfortunate, because meetings — when done right — are one of the most powerful business tools for creating the action outcomes that stakeholders and participants want and need. Over the years I’ve learned through painful experience that blindly doing something, anything , before thinking through what I could be doing and how I might be doing it, was invariably a recipe

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Events

Event Farm

MARCH 23, 2017

This post was originally published on Attend by Event Farm 's blog and was written by Garrett Huddy. Why does your company host events? Your event strategy, like all other marketing activities, should ultimately be designed to build pipeline and drive revenue. As marketing and sales teams morph into revenue teams with shared goals, marketing has started to start thinking more like sales by tracking success in pipeline and opportunities instead of just lead generation and awareness.

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EventMB

MARCH 13, 2017

Do you wish you could bring more creative approaches to your events with greater consistency? Stop thinking that creativity is a mystical beast and start seeing it everywhere with these tips. Creativity is the lifeblood of any event planners’ career. Without it, your events fall flat, your attendees are uninspired, and clients will go elsewhere. […].

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Events 178

Gallus Events

MARCH 13, 2017

EVENTIT is part of an interesting and growing trend in the exhibition world in the UK. Event companies within smaller geographical areas are creating smaller versions of the larger London based trade shows. Those larger event industry shows like IMEX and the Meetings Show are increasingly being seen as London and the South of England centric shows. This has provided a gap that some savvy organisers have cottoned on to.

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Eventbrite UK

MARCH 21, 2017

Celebrities can leave a great lasting impression for event goers. Here's how to find the perfect celebrity for your audience and budget. The post The Ins and Outs of Booking Celebrities for Events appeared first on Eventbrite UK Blog.

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Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

Marketing

Velvet Chainsaw

MARCH 20, 2017

It’s time to take your conference full frontal! No, not a full frontal lobotomy. Nor a behind the scenes look at the private parts. It’s time to challenge and encourage your conference stakeholders to focus on engaging their brains at a higher level. It’s time to develop conference experiences that help your stakeholders think smarter. It’s time to equip your participants with the ability to conquer the complexities of their 21st Century work by going full frontal!

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Social Tables

MARCH 8, 2017

Pulling off a successful event is a team effort – it’s impossible to do it all alone. By surrounding yourself with a team of professionals that have demonstrated their knowledge and expertise, you are helping to ensure the success of your event. Let’s take a look at what it takes to put together a great team. The Key Players. Any kind of event is made up of several teams of people, led by those known as key players.

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Event Farm

MARCH 20, 2017

Events introduce new leads to your company, provide opportunities to close business, and help tailor conversations with your prospects and customers. Simply put, events are a crucial part of a successful marketing strategy. But the effort it takes to plan events can be high, and the costs can be even higher. For that kind of investment, just like all your other marketing channels, you need to be able to prove that your time and money are well spent.

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EventMB

MARCH 14, 2017

Event professionals need to stay on top of current trends. Not doing so can place their client list in jeopardy. Are you doing any of these 10 things? If so, it’s time to let them go. A former boss of mine came of age in the late 70s and early 80s. You know the years […]. The post 10 Old Event Tactics It’s Time to Ditch by Christina Green appeared first on [link].

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Guidebook

MARCH 31, 2017

Over the past several months, Guidebook won numerous awards for its innovation and leadership. It’s amazing to see and also very humbling to be nominated alongside companies including Google and others whose impact is unquestioned in the industry. It’s not just Guidebook that’s winning — our customers also gained recognition for their leading-edge mobile apps in service of their students, employees and other audiences.

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Eventbrite UK

MARCH 6, 2017

Matt Banner, the Founder of OnBlastBlog.com, shares his insights into the big digital marketing trends happening in 2017, and how you can adapt to them. The post 5 Digital Marketing Trends Coming in 2017 (And How to Prepare Now) appeared first on Eventbrite UK Blog.

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2017 Marketing Event Marketing Event Technology 115

Event Planning BluePrint

MARCH 7, 2017

Many event planners have a hard time valuing our event expertise, especially when it comes so naturally to us. . It can be even harder when we’re first getting started or we’re not sure how to create value for our event clients. In today’s episode of EventPlanning BlueprintTV, Alex Cheung of Toronto Special Events Network joins me. . Create Value For Your Event Clients.

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b2match

MARCH 16, 2017

It is commonly quoted that acquiring a new customer costs seven times more than retaining an existing one. Whether you see your event participants as customers or not, this counts for them as well. Every event manager knows the hassle of getting enough attendees for their first event, but once that hurdle is passed, it does not seem to get much easier.

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Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

The last year and a half has been one of extreme stress and anxiety for the American Workforce. A 2021 New York University School of Global Public Health survey of 5,850 people who drink alcohol found that 29 percent have increased their drinking during the pandemic. Among people who have been experiencing depression (64% more likely) and anxiety (41% more likely), which have also become more prevalent over the last 18 months, the risk is even higher.

2021

Connect Your Meetings

MARCH 14, 2017

The key to meeting success in the future lies in design thinking. Case in point: When worldwide shipping firm Maersk met with Maritz Global Events about planning its 2015 North American sales meeting, the agreement came with a caveat. “We told them, ‘You can have our full meeting if you can do the design work around it,’” says Timothy Simpson, then head of marketing and communications with Maersk Line North America.

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EventMB

MARCH 13, 2017

Eventprofs earn their reputation by being exceptional at what they do. Here are the behaviors you should adopt in order to be unstoppable in the event industry. With high competition, fast-paced deadlines and plenty of pressure, the event industry isn’t for everyone but if you are cut out for this career there are a number […]. The post 15 Behaviours To Make You An Unstoppable Eventprof by EventMB Team appeared first on [link].

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Events 171

Core-apps

MARCH 13, 2017

Just like any other check-up, understanding the health of your vendors matters because you rely on them to support and execute important aspects of your business. Your event technology vendors are no exception, since the health of their company or platform does impact your entire event ecosystem. The event technology space has been rife with. Read more » The post How Healthy are Your Event Technology Vendors?

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