Thu.Apr 01, 2021

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The Ultimate Guide to U-Shaped Seating

Social Tables

Looking to create an event floor plan that’s aesthetically pleasing and makes it easier for people to collaborate with each other during a presentation? Then the U-shaped seating arrangement may be the best bet. Here’s everything you need to know about this seating arrangement type and how to get the most out of it. What is U-shaped seating? Yup, you guessed it: U-shaped seating, also commonly referred to as horseshoe seating, is seating that’s arranged in the shape of the letter 

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Stephanie and Shaki’s Tropical Meets Industrial Style Wedding at Evergreen Brick Works

EventSource

Stephanie and Shaki’s wedding proves that tropical and industrial styles don’t just go together — they complement each other impeccably. The creative team at Love by Lynzie Events + Design helped the couple create the celebration of their dreams which was partly inspired by Shaki’s proposal in Bermuda. With bright florals, lots of textures, and delicate details, the stunning Evergreen Brick Works was transformed into an exotic oasis.

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What You Need to Know About Event Live Streaming

Stova

Nowadays the term “live streaming” has become ubiquitous. It’s everywhere, from social media feeds to now-necessary virtual events. Event planners know the importance of keeping up with current trends and advancing technology, but live video for event marketing has been fast-tracked from a neat tactic to an essential tool. And not only is it essential, but it is expected.

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Event Technology Awards 21 reveals first tranche of judges

Event Industry News

The Event Technology Awards 2021 (ETA21) opens for submissions from April 1 and the first wave of judges has been announced, more than 75 per cent of them new to the process. Eric Kingstad, founder/principal consultant at Kingstad Event Technologists, Canada-based event strategist Mahoganey Jones, Mariska Kesteloo, who is part visionary, part entrepreneur and complete founder of Word of MICE, and Rachel Wimberly, vice president of Business Development at Tarsus Group, a B2B trade show company wi

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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The Marketing Step That You’re Missing: Why Event Branding Is the Key to Event Success

Eventbrite UK

They say you only have a matter of seconds to make a good first impression. Well, the same goes for your event, and this is where event branding comes in. When it comes to attracting your desired attendees, event marketing and branding go hand in hand. You might be using a mix of marketing methods, […]. The post The Marketing Step That You’re Missing: Why Event Branding Is the Key to Event Success appeared first on Eventbrite UK.

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Your Event Planning Career: Budgets 101

QC Event School

When pursuing an event planning career, one thing you’ll NEED to become a master of is working with budgets. Luckily, Nicole Thielmann is here to give you a crash course! Nicole is a QC Event School Student Ambassador and the owner of Willow North Events. Connect with her directly in the Virtual Classroom on Facebook ! The Importance of Budgets in Your Event Planning Career.

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On brand, on message with TBA

Event Industry News

Guy Horner is CEO at brand experience specialist TBA Group, which operates three divisions: Sports, Brands, Entertainment, and provides for a stellar set of clients including Red Bull Racing, Diageo, Dr Martens, Carlsberg, World Rugby, The FA, F1 and Formula 1. In this episode, Guy Horner discusses the changing landscape for brand experiences, virtual launches, unpacking the power of the pivot, platforms and tech, extending the footprint for exhibitions, storytelling in 2021 and TBA’s recent acq

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7 Ways to Enjoy Easter Virtually Without Missing Out On Any Fun!

Nunify

Guess what can make a Sunday more fun and frolic? Easter celebrations! As Lent comes to an end and the Holy week begins, Easter Sunday is an observance that everyone in the family loves to be a part of. Owing to the Coronavirus pandemic, it is safer to celebrate Easter virtually, from the safety of your home. Wondering how to go about setting up such an event?

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Brands at Work appoints creative strategy director Hugo Dawson

Event Industry News

Award-winning experience agency, Brands at Work has appointed Hugo Dawson as Creative Strategy Director. Dawson will be reporting directly into Creative Director Simon Boniface, working as part of the agency’s blended team of creatives. Before joining this week, Hugo had spent the last 14 years at brand experience agencies, specialising in creative strategy, copywriting and multimedia content development for business and consumer audiences.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Our Key Takeaways from the Untethered Design-a-thon

Hubb

The Untethered: Design-a-thon was so much fun and we are stoked about how it went down. Last year was rough for the events industry. O ur industry changed a lot over the course of it , and it is clear that we are not done changing. H ardship led to innovation that is re-shaping our industry and improving the way we engage with participants.

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Swapcard reaches global agreement with Informa

Event Industry News

Swapcard, the leading AI-powered event and matchmaking platform for global virtual and hybrid events, has today announced it has reached an agreement with Informa to serve as the preferred platform partner for its exhibitions, trade shows and a number of other events across the US and the Americas, Europe, the Middle East, Africa and Asia. Informa is one of the world’s leading international business-to-business events, specialist intelligence and scholarly research groups.

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Who's News in Special Events on April 1, 2021

Special Events

Special events business news.

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Leading experience agency, Swarm, seek crowdfunding for gaming software to end lockdown fatigue

Event Industry News

The past 12 months has had a devastating effect on the leisure events industry. Particularly hard hit has been Escape Rooms. Swarm, the leading experience agency have found a way out. Swarm’s Hybrid Escape Room will bring the experience of a physical escape room into your own home. A leading investor and expert in reverse psychology, said “It’s a terribly brilliant idea”.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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5,000-Person Barcelona Concert May Offer Hope for In-Person B2B Events

Skift

Read the Complete Story On Skift.

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Arena Group

Event Industry News

Arena Group is an international event solutions company, providing outstanding bespoke and innovative solutions for the most prestigious sporting, commercial and cultural occasions around the World. Our demountable capabilities include structures, seating, scaffolding, ice rinks, furniture hire, interiors, fencing and barriers, cold rooms, bar hire and catering equipment hire.

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6 Public Health Safety Factors to Consider When Hosting In-Person Events

Event Farm

We want to help bring in-person events back safely – hence why we’ve been initiating conversations with experts, bringing ideas and recommendations to the events community, and exploring technology’s role in helping planners host safer events. In February, Part I of our virtual event series on Pandemic Compliance and Safety at Live Events — hosted by our co-founder, Ryan Costello — looked at safety considerations for in-person events from two perspectives: the event planner’s and the publi

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Creating Web Content to Keep Members Engaged

StraussCA

There’s a little bit of magic that goes into bringing people back to your website over and over again. Your association’s website should be a valuable resource for members and should promote your profession or industry. It should consistently produce content to renew its continual value. But how can you achieve this retention on your website? Retentive web content all goes back to some basic rules of content marketing: audience, frequency, and action.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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The AEO launches the Keep in Touch Portal

Event Industry News

The Association of Event Organisers (AEO) is pleased to announce the launch of its Keep in Touch Portal. This portal, spearheaded by Alison Willis and James McGough, Chair and Vice-Chair of the AEO Talent Working Group, has been designed to keep the talent of our industry who were made redundant, connected with the AEO. The portal seeks to collate various industry initiatives in a single place, highlighting resources that have been on stream since the start of the pandemic, including discounts f

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