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Case Study: Adrian Segar – “Conferences that work”

Conferences that Work

Here’s an independent review of my conference design work, published as a case study in Chapter 25—Designing and Developing Content for Collaborative Business Events—of the book The Routledge Handbook of Business Events. Many thanks for Ruth Dowson’s permission to reproduce this case study.

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If You Build It, Will Teams Come?

Velvet Chainsaw

In this post, we’ll explore how to design, promote and execute it for your next conference. Since our work culture is mostly team-based, it’s about time we reflected it in our conference design. Design for Team Learning. Teams that learn together actually implement together!

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Becoming a writer

Conferences that Work

I went to a British school designed to cram students’ brains with what they needed to know to get into Oxford or Cambridge University. Choosing to be a physicist dictated that my English classes ended when I was 16 so I could exclusively study math and science. His enthusiasm for my conference design work was a huge boost.

2005 202
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We are biased against truly creative event design

Conferences that Work

” She cites academic studies indicating that people are biased against creative minds. Can we overcome bias against truly creative event design? Though millions of meetings take place every year, thousands of meeting organizers know how to create truly create conference designs.

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Scientific Meetings That Aren’t Afraid to Experiment

PCMA Convene

After all of their time spent at conferences and congresses, Ngumbi and Lovett have come to a conclusion: Many of these events need to change. Some events struggle to design networking functions that rise above those of the past: think open bar in a loud ballroom that makes conversations a challenge. Case Studies.

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2019 Marketing Conferences: The #1 Marketing Events Guide

Bizzabo

Demandbase's Account-Based Marketing summit, discussing real-life case studies, expert-level training, and discovering the latest trends in ABM. Join 5,000 fellow marketers and creators at the mega-conference designed to empower you with business-building ideas. June Conferences 2019. San Francisco, CA. San Diego, CA.

2019 81
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What’s the best learning model for conference sessions?

Conferences that Work

Such process is the focus of the peer conference designs and associated participation techniques that I’ve been developing and writing about here and in my books. Studying how to facilitate this process and then adopting it is perhaps the most effective way you can improve the learning at your events.