SpotMe Blog

MAY 11, 2023

They can provide everything from healthcare marketing services to digital media strategies, brand positioning plans to content development projects. They will also handle the marketing of your medical event, such as developing a website or managing social media campaigns.

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Healthcare 2002 Education Consulting 246

SpotMe Blog

JUNE 2, 2021

It’s also helpful for more established companies looking to gain an advantage over their competitors and earn more market share. Business-to-business (B2B) lead generation is the process of identifying potential business customers and attracting their interest through cold calling, content marketing, and other sales and marketing tactics.

B2B 130

B2B Social Media Marketing Events 130

Connect Your Meetings

OCTOBER 8, 2019

Research has shown that traditional marketing tactics aren’t working, so people aren’t listening to you. Event Influencer Marketing is the best-kept secret weapon, a low hanging fruit that fits neatly in your existing event marketing campaign. Conduct an influencer marketing campaign that delivers exceptional ROI.

Marketing 57

Marketing Trade Shows Social Media Advertising 57

Eventory

JANUARY 29, 2019

2019 is here with its event calendar full of the best marketing conferences waiting for you to attend them. The marketing industry changes at a very fast pace. To keep track of emerging progress and novelties marketing specialists need to stay in the center of ongoing changes. Top 25 best marketing conferences in 2019.

2019 112

2019 Marketing Conference Social Media 112

SpotMe Blog

JUNE 13, 2023

Logistics management: From booking the venue to arranging travel and accommodation for attendees and speakers, experienced pharma event planners handle all the logistical details. Promotion and marketing: Spreading the word about your event to the right audience is key. The data and insights help you improve future events.

Event Management 130

Event Management 2023 Management Healthcare 130

Eventtia

MAY 27, 2024

It’s important to embrace the fact that your target sponsors want something from you, and your job is to identify what you can offer your target sponsors that will align well with their unique marketing strategy and/or business objectives. What makes your event unique from its competitors?

Sponsorships 62

Sponsorships Social Media Negotiating Events 62

Eventmobi

DECEMBER 9, 2020

They demonstrated that not only are on-site events changing, but that while including an online audience presents new challenges, this offers new opportunities for planners, speakers and sponsors. “A successful kick off for the important exchange about possibilities and limits of digital solutions in the events industry.”

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Meetings Events 2020 Social Media 345

Marketo Events

DECEMBER 21, 2017

Did you know that 24% of global marketing budgets were spent on events in 2017? In this blog, I’ve put together 3 strategies for how to get the most out of your events as you plan your marketing strategy in 2018. What kind of speakers/presenters do we need? User Group Meetings. Executive Networking Dinners. Tradeshows.

Social Media 167

Social Media Marketing Speakers 2017 167

Eventmobi

DECEMBER 13, 2018

Chances are, you’ve used an event app yourself; whether it was an event you attended or one you executed as part of your event marketing strategy. From sponsors and speakers to fellow attendees and agendas, your event app has to have it all. According to Event MB , 91 percent of event planners believe that apps are still relevant.

Event Apps 150

Event Apps Speakers Social Media Events 150

GEVME

JUNE 1, 2018

An event planner or a marketer has many event marketing tasks to take care of once the date of the event is finalized. Once these guidelines are in place, you should communicate these expectations to your entire marketing team. Create a sub-brand. Keep brand fatigue at bay. Don’t spam your contacts either.

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Marketing Entertainment Social Media Events 212

Hubilo Blog

JULY 1, 2020

The things you must not do have a clear negative impact on your events, attendees, speakers, and sponsors as well. . You can use all those types of content for your marketing strategies too. Moveover, involve them in your sponsorship activities and marketing. Don’t leave social media unused.

Social Media 52

Social Media Trade Shows Sponsorships Speakers 52

Eventmobi

JUNE 13, 2019

In fact, 77 percent of marketers use experiences and events as a core part of their marketing strategy. But, as any marketer will tell you, events come with a price tag. And, depending on the event marketing benefits you choose to focus on, you may charge guests little to nothing to attend your event. Co-host the event.

2019 150

2019 Food and Beverage B2B Social Media 150

Event Planning BluePrint

JULY 6, 2019

Your host, Tom Crowl, invites incredible event professionals to offer insights, ideas and case studies including yours truly! Social Media Marketing Podcast. The podcast for business owners who want to know what works on social media. Listen to my podcast interview here. PlannersPod.

Event Planning 110

Event Planning Social Media Events Hospitality 110

Eventscase Blog

APRIL 24, 2024

It is crucial to clearly communicate the functions and benefits of the app , such as access to the agenda, maps, speaker information, and networking options. EVA in Action: Case Study During the last GMID and MPI Iberian Chapter’s Iberian Awards ceremony, we launched this functionality with great success.

2024 59

2024 Event Apps Social Media Financial 59

Gallus Events

MARCH 23, 2020

I’ve picked a variety of events and from a few different markets. Social Media Week. The Drum launched the festival because it was unable to run its physical events at SXSW and Marketing Week. This makes this an interesting case for many reasons. An anti-conference is how they are marketing it.

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Social Media 2020 Events 2019 200

Arlo Training & Events Software

AUGUST 1, 2021

If you’re looking for ways to market and sell training courses then you’ve come to the right place. These 13 effective marketing strategies will have a big impact on your sales, but not on your wallet. They’re looking for innovative ways to market their courses that won’t blow the bank. Ways to market training courses.

Marketing 49

Marketing Social Media Advertising Banking 49

PCMA Convene

APRIL 6, 2020

Encore Global Production Group’s senior producer, Chani Mintz (from left), and vice president creative strategy, Jamey Gallagher, us the 2019 SALT Conference as a case study in doing an experiential virtual event. How do they use social media? How It All Comes Together: 2019 SALT Conference Event Case Study.

Sponsorships 93

Sponsorships Social Media 2019 Speakers 93

Endless Events

APRIL 8, 2022

Instead, event marketers should explore the middle ground between such categories, blurring the lines between the face-to-face and digital world. But this is no easy feat; research shows that 46% of event organizers say that speakers struggle to simultaneously engage a virtual and in-person audience. The same goes for content delivery.

Social Media 122

Social Media Events Speakers 2022 122

Bizzabo

SEPTEMBER 17, 2018

This month we spoke with Britta Schellenberg, VP of Corporate Marketing Operations at Brightcove about scaling an event strategy, partnering with other events and getting the most out of video content. Overseeing much of PLAY's growth has been Britta Schellenberg, the VP of Corporate Marketing Operations at Brightcove. Britta: Sure.

Event Marketing 110

Event Marketing Marketing Tech Events 110

Quickmobile

SEPTEMBER 21, 2017

We all know that social media is a great way to get free (or pretty cheap) event marketing. Here are some ideas you can steal to market your event online: Create official event accounts and a social media hashtag. Got famous speakers for your keynote? Click To Tweet. Online Options.

Social Media 108

Social Media Event Apps Advertising Speakers 108

Event Leadership Institute

FEBRUARY 7, 2018

So your client (or company) is in the middle of planning their signature event or company meeting, and they’re turning to you to come up with ideas on who the speaker should be that will inspire the crowd, while also not costing a fortune. Understand your speaker budget. Take them out to a speaker dinner?

Speakers 45

Speakers Negotiating Social Media Events 45

Quickmobile

SEPTEMBER 21, 2017

We all know that social media is a great way to get free (or pretty cheap) event marketing. Here are some ideas you can steal to market your event online: Create official event accounts and a social media hashtag. Got famous speakers for your keynote? Click To Tweet. Online Options.

Social Media 100

Social Media Event Apps Advertising Speakers 100

Eventory

DECEMBER 20, 2018

At the very end of the year, every marketing manager takes a closer look at what the upcoming 12 months will bring. 2019 will offer lots of events of all kinds but it will be especially rich in advertising conferences and marketing related events. Event Marketing already took a place among the leading marketing activities.

Advertising 77

Advertising 2019 Conference Social Media 77

Bizzabo

NOVEMBER 25, 2019

Though it may seem like social media has dominated interactions between event professionals and event marketers, event influencers are tuning into podcasts as an alternative means for sharing event planning tips, tricks, and best practices. Discover 15 amazing podcasts you'll want to listen to on your morning commute!

Event Tech 103

Event Tech Tech Event Technology Technology 103

ePly

FEBRUARY 26, 2024

Then it should show you how to conclude your event proposal, how to market it, and bring it to life. Audience It’s important to know your audience when crafting an event proposal because once you know your target audience, you will be able to develop marketing messages that will interest them. Start by setting your event goals.

Negotiating 62

Negotiating Insurance Events Marketing 62

Nunify

FEBRUARY 16, 2024

Activities: In-depth presentations by experts, Q&A sessions, interactive discussions, and sometimes hands-on practice or case study analysis. Activities: Mixers, speed networking, panel discussions, guest speakers, casual meet-and-greets and other fun networking event ideas. Atmosphere: Informal and social, yet professional.

2024 52

2024 B2B Trade Shows Education 52

Bizzabo

FEBRUARY 4, 2019

This guide is full of examples, case studies and best practices for planning an event roadshow in 2019—and beyond. This event marketing tactic has become increasingly popular as a go-to solution and has the potential to elevate a company’s overall event strategy. Looking to take your event on the road? 2) Send out surveys.

2019 55

2019 Social Media Travel Speakers 55

SmartMeetings

APRIL 25, 2017

Guide to Direct Response Social Media Marketing by Dan S. Type of planner: Social media guru. Millionaire-maker Kennedy and marketing strategist Walsh-Phillips combine forces to do an expert analysis of social platforms and their applications in this book. Type of planner: Public-facing speaker.

Social Media 61

Social Media Sponsorships Speakers Meetings 61

Marketo Events

DECEMBER 21, 2017

Did you know that 24% of global marketing budgets were spent on events in 2017? In this blog, I’ve put together 3 strategies for how to get the most out of your events as you plan your marketing strategy in 2018. What kind of speakers/presenters do we need? User Group Meetings. Executive Networking Dinners. Tradeshows.

Social Media 60

Social Media Marketing Speakers 2017 60

SmartMeetings

FEBRUARY 27, 2018

One thousand event professionals in the United States and Canada were surveyed on a wide range of topics, including budgets, marketing strategies and technology. Seventy-eight percent said they would continue using email marketing in 2018. Social Media Superstars. Here’s a snapshot. Who Took the Survey?

Social Media 41

Social Media 2018 2017 Speakers 41

The Castle Group

SEPTEMBER 26, 2023

You are also aware that events, when executed successfully, are an essential part of your marketing mix. Credibility/reputation – As part of the decision-making process, it’s wise to check references, seek testimonials from past or current clients, and ask to see examples (photos, videos, case studies, etc.) of past events.

Event Management 52

Event Management Management Sustainability Food and Beverage 52

Event Industry News

JANUARY 25, 2019

Key services and sectors served: Over the years, they have foreseen the spectrum of possibilities to explore within experiential marketing, as well as the potential of events to amplify digitally. In response to that, they have developed 4 key areas of expertise: Events, Marketing, Design and Speaker Management.

2002 69

2002 2009 Speakers Retail 69

SpotMe Blog

JUNE 28, 2023

You’ve tried social media, content marketing, and networking. But have you tried webinar marketing? Because it seems no other digital marketing strategies can match the level of personalized content, immediate feedback, and a sense of community that webinars bring. What is webinar marketing? Wide reach.

Marketing 147

Marketing Social Media Education Technology 147

Bizzabo

JULY 11, 2018

In 2017 our experience led us to the idea of ResponseCon —a series of worldwide events focused on the ins and outs of integrated online marketing for SMBs. Co-marketing comes with nice perks, like a free venue and access to interesting audiences.”. Justyna Bakker-Rakowska, GetResponse International Marketing Coordinator.

Conference 48

Conference Speakers Global Events B2B 48

Socio Events

OCTOBER 13, 2022

By leveraging their fanbase and social media influence they generate publicity and interest for your target audience. According to Allied Market Research, that’s the highest rate of any segment in the market. Sponsors who know the value of event marketing. Testimonies or case studies. through 2028.

Sponsorships 52

Sponsorships Social Media 2028 2022 52

Socio Events

JUNE 14, 2021

An immersive, attendance-boosting hybrid event that excites speakers and delights attendees. To facilitate a hybrid event, book a physical location where your speakers will present their content. Take a deep dive into NSA’s hybrid event journey through our exclusive case study. The result? Access it here.

Sponsorships 98

Sponsorships 2020 Speakers Events 98

PCMA Convene

MAY 31, 2016

In addition to red-carpet awards ceremonies, the eight-day program — held annually at the Cannes Palais des Festivals et des Congrès in southern France in June — includes workshops, speakers, hosted networking events, entertainment, and parties. based marketing manager for Crimson Hexagon. “We

Tech 40

Tech 2015 Social Media Entertainment 40