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Alaska and Southwest Tops for Airline Customer Service

SmartMeetings

Social media is now the favored outlet for feedback. Notably, respondents’ satisfaction rates increased by an average of 121 points when an airline responded to a social media post–even when it was negative. Taylor remarks, “as recent events remind us, however, airlines have significant room for improvement.

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Ticketbud launches a mobile optimized ‘Events Showcase Page.’

TicketBud

The new Events Showcase Page provides a branded ticketing experience, with greater cross promotion across multiple events. The ‘Events Showcase Page’ is the latest feature to be announced, as part of Ticketbud’s revitalized event management and ticketing platform. Kayhan Ahmadi, CEO of Ticketbud.

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Throw An Outdoor (Or Virtual) Summer Celebration That Delights Attendees

Glow Global Events

Hosting fun, safe events is possible with the right preparation. While life has mostly returned to normal and many of us are reconvening, it’s still important to make sure your event is as safe as possible, whether you’re gathering in-person or virtually. Here’s how to host a summer event that leaves your guests happy — and healthy!

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The Brief: Frozen Billboards and Victorian Peep Shows

Event Marketer

They may fall under the same company umbrella, but as one social media user put it , “The Strawberry Pop-Tart walked so the Cheez-It could run.” 8) to get pumped up for the show’s new chapter, set in Alaska, with the help of its “frozen billboards.” 7) and New York (on Jan. 7) and New York (on Jan.

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Amazon Prime Video Touts ‘The Tomorrow War’ with Stunts, Screenings and Takeovers

Event Marketer

Playing to a global audience and leaning on the Amazon ecosystem, the brand activated Twitch takeovers, virtual watch parties, consumer gifting, curated screening events and grassroots regional activations. For obvious reasons, watch parties and screening events were a key part of the programming. Watch Parties and Screenings.

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How an International Museum Embraced Digital During COVID-19

PCMA Convene

We always used multimedia — the web and social media — to interact with our visitors,” Rabaté said during the Convening Leaders 2021 session “Lessons Learned From Abu Dhabi: What a Global Pandemic Taught a World-Class Museum About Engaging Audiences, Looking Beyond the Walls of the Museum, and the Importance of Embracing Digital.”

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DMA West: Going Viral, What’s Trending and Crisis Communication

Smart Meetings

The September event brought destination marketers from Alaska to Texas to Riverside Hotel in Boise, Idaho, for networking, breakout sessions, a lesson in crisis communication and a taste (and a twirl) of downtown Boise’s booming Basque Cultural District. Top Trends Impacting Hospitality, Tourism and Events. Shawna Suckow.