SpotMe Blog

JULY 6, 2021

Let’s face it, planning an event is never as easy as 1, 2, 3. In 2021, that notion has never been more prevalent as event professionals and brands find themselves teetering between online events , in-person events and something in the middle (aka hybrid events ). Carol Galle, CEO of Special D Events.

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Event Marketer

JANUARY 10, 2022

The new year offers organizations a chance to reset and reevaluate, and AT&T has wasted no time in reshaping its approach to experiential marketing to meet the needs of the modern COVID-era consumer. You Might Also Like: Year in Review: The Top 10 Stories of 2021, Plus Our 2022 Futurecast. Brands must offer choice.

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IMG

MAY 22, 2023

On behalf of our entire team at EventUp podcast and Innovate Marketing Group, we want to thank the community for two years of shared stories and amazing conversations. By now, Event Up has 50+ episodes and over 3000+ listens and t his year, we are going for more!

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Event Marketer

OCTOBER 6, 2021

The editors of Event Marketer magazine have announced the winners of the supersized 2021 Ex Awards and ETDAs, the world’s largest and premiere recognition program for experiential marketing. 6 during a gala luncheon at the Experiential Marketing Summit in Chicago. 2021 EX AWARDS. Agency: LEO Events.

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Event Industry News

NOVEMBER 1, 2021

Event Tech Live 2021 (ETL21) landed with a massive splash today. The first of two fully virtual days, ahead of the in-person event on Wednesday 3 Thursday 4 November, saw 557 connections made, 740 meetings accepted and 3,274 messages exchanged. Tech steps mean we can manage the digital element of a show like ETL remotely.

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Event Industry News

JULY 7, 2021

ABOUT US: Event Industry News (EIN), which is exactly that, launched in 2010; a first exclusively digital magazine in a resolutely print-focused sector. Still the only exhibition dedicated to event technology, ETL has moved from a single, physical day to a hybrid week since 2014. Closing Date: 31st July 2021.

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Event Industry News

OCTOBER 26, 2021

The next-generation enterprise event marketing platform, RainFocus, an avid follower of Event Tech Live (ETL), will sponsor the Blue Stage at ETL21. Together we can accelerate learning and innovation for the future of event marketing and drive trends that shape the broader marketing landscape.

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SmartMeetings

JANUARY 5, 2021

Cisco’s announcement in November that it was buying the virtual interaction company Slido may have been a foreshadowing of event tech mergers to come in 2021 according to event tech experts. That functionality will allow Cisco’s Webex product to be more competitive with the market dominator, Zoom.

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Event Industry News

JUNE 1, 2021

Paid media agency Tag Digital is sponsoring Event Tech Live (ETL) USA & Canada, which takes place in June. Familiar with the ETL brand, Tag Digital has worked with UK & Europe show since 2016, this partnership will see Tag manage the retargeting and social media campaigns for the inaugural Event Tech Live US & Canada.

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Event Industry News

DECEMBER 7, 2022

The first Event Tech Live (ETL) Las Vegas takes place in April next year, on the back of its UK counterpart’s record-breaking success at ExCeL London. Adam Parry, co-founder of Event Tech Live, comments: “Fielding compliments and rebooks for ETL London on one hand and planning Vegas on the other feels very good!

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IMG

AUGUST 31, 2022

EventUp formed out of our desire to help others gain insight into the current happenings within the events industry , but it truly blossomed into having guests from a multitude of industries such as events, public relations, marketing, tech, and entertainment. We are forever grateful!

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Event Marketer

SEPTEMBER 6, 2021

Fans and brands have made a triumphant return to the 2021 US Open Tennis Championships after spectators were banned from last year’s event due to COVID. The big draw for 2021 were the first-ever American Express Courts at Pier 76 in New York City. This year’s competition, taking place Aug. IHG HOTELS & RESORTS.

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Bizzabo

AUGUST 31, 2021

We launched our official Bizzabo Partner Program in February 2021, which makes it easier for our customers to integrate complementary tools, technology, and services seamlessly into their events. Like Bizzabo, Brightcove has been in the industry for over a decade and has very similar enterprise customers around the world.

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Smart Meetings

APRIL 25, 2024

Between 2021 and 2022, I committed the error of typing the phrase “the future is hybrid” not once, but seven times and even titled an early 2023 story “ The Future is Hybrid-ish.” Insights resource Crunchbase estimated that in 2020 and 2021, more than $1.5 billion was invested in virtual and hybrid event companies.

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Bizzabo

DECEMBER 22, 2020

The most authoritative list of 2021 virtual events and conferences on the internet. Virtual events are nothing new but—as we discuss in our comprehensive guide to coronavirus and events —we're seeing many organizers pivot from in-person to digital. Note: As 2021 goes on, we plan on updating this post regularly.

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Event Industry News

APRIL 25, 2024

Joining business exhibitions mainstay CloserStill Media in January 2021, from Ocean Media Group, and taking his tech acumen into events-world, was an ambition realised for head of digital & CRM, Rakim Asher.

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Event Marketer

DECEMBER 27, 2021

Picture last year at this time: the ambiguity around the rollout of the vaccine, the experiential programs easing into singular markets, the longing for personal connection beyond a Zoom call. Indeed, as we rang in 2021, uncertainty loomed. How Salesforce is Embracing Safety, Tech to Elevate its Dreamforce Event.

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Bizzabo

DECEMBER 4, 2020

Almost 6,000 event marketers registered for (Almost) HYBRID to discuss the future of events. Last week, thousands of event marketing professionals from all over the world tuned in live for our second virtual summit: (Almost) HYBRID. Eran’s keynote reminded us to embrace the future of events.

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Event Marketer

JANUARY 31, 2022

It was an eventful end to 2021 for Bombay Sapphire, a brand that is embracing the emerging artist and creative community through its Stir Creativity platform. Five insights on leveraging art in marketing in 2022: 1. Always be authentic, relevant. Leverage emerging technology. Photo credit: Hagop Kalaidjian.

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Eventsforce

NOVEMBER 22, 2021

Want the lowdown on all things event tech? In this month’s round up of top event tech stories, we look at a new registration and ticketing platform that is set to transform the way organizers manage groups at meetings and events today. NEW eBOOK – The Event Planner’s Guide to Stress Management.

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Bizzabo

OCTOBER 29, 2020

Fast forward 8 months to October, which is iconically the busy season for events, organizers and marketers have successfully shifted their entire strategy to take their events online. But do they anticipate the triumphant and long-awaited return of live events, or is this new virtual landscape here to stay?

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Bizzabo

JANUARY 22, 2021

Event Trend: The Rise of Hybrid Events. 97% of event professionals believe we will see more hybrid events in 2021. That’s why hybrid events will become the new normal, combining the best of digital and live experiences. It’s hard to predict but here are some ways hybrid events could emerge in 2021.

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Event Marketer

OCTOBER 19, 2021

“The days are here where we have to be thinking about not either an in-person or digital experience, but how you do both safely and simultaneously,” says Colin Fleming, senior vp-global brand, events, content and customer marketing at Salesforce. 12 Takeaways from the Virtual Editions of EMS 2021. We will never look back.

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Bizzabo

APRIL 15, 2021

Choosing an event tech partner saves your agency time, money, and stress when it comes to planning successful virtual and hybrid events for your clients. As virtual and hybrid events become the norm, investing in event tech is an increasingly savvy move for the profit-minded agency. Cross-Event Analytics.

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Event Marketer

JULY 5, 2021

Following a year marked by constant chaos and disruption, the experiential marketing industry came back strong in 2021. We’re talking, of course, about the 19th annual Experiential Marketing Summit. Stay tuned for part three of EMS 2021, taking place live and in living color at Chicago’s McCormick Place, Oct. EMS SPRING.

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Eventsforce

MARCH 11, 2021

Want the lowdown on all things event tech? In this month’s round-up of top event tech stories, we look at the hype behind Clubhouse – the chat-based social media platform that’s been taking the industry by storm. And event marketers are watching it closely. And what can we do better in 2021?

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Event Industry News

JUNE 10, 2021

Event Tech Live US & Canada’s second/middle day took all the positives from Tuesday and built them bigger still, setting the target for today. The team behind Event Tech Live have worked and worked to get the machine right, from tech to the talkers, the flow and delivery at ETL US & Canada is a product of that commitment.

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Event Leadership Institute

MARCH 17, 2021

Now I’m turning to virtual events, in particular the business context, their design, strategy, and what it means for careers in events. Business Barometer: Market Caps & Valuations. Also in November, Welcome raised $12 million, aiming to become the Ritz-Carlton of virtual events. 2021: The Year of the UX.

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Hubilo Blog

JUNE 27, 2021

Marketo and Hubspot are the go-to applications for marketers, across the globe, to easily track and nurture leads from a single place. In a gist, both platforms help with marketing automation, running campaigns, and turning leads into life-long customers. Power personalized sales and marketing campaigns without lifting a finger.

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Event Marketer

MAY 10, 2021

Concept-store visitors can also scale a 32-foot-tall rock-climbing wall, take swings in a batting cage featuring HitTrax technology, hit balls in tech-simulated golf hitting bays and putting greens, and test out and repair gear within a designated service area. Saks Fifth Avenue. Featured Photo Credit: Dick’s Sporting Goods.

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Smart Meetings

DECEMBER 29, 2021

In this webinar, hosted by Cvent’s Alyssa Peltier and Julie Haddox, share content’s relation to the event marketer and what creating compelling content really means. The post Best of 2021: Career Accelerator Webinars appeared first on Smart Meetings. You’ll find worthwhile tips from field experts in there, as well.

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Bizzabo

DECEMBER 15, 2020

Welcome to your guide for virtual conferences in 2021. As a result of the Coronavirus Pandemic in 2020, many event professionals found themselves in a place they never imagined. Event professionals pivoted learning about virtual events and safety. According to our Evolution of Events Report , 80.2% Further Reach.

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Event Industry News

DECEMBER 22, 2022

At the end of 2021, we set the goal of becoming net-zero from 2022 onward. This journey of decarbonizing our company expanded into our new company vision – “decarbonizing the event industry” based on our mutual belief that we can change the world by taking action. We are proud that our efforts have been recognized […].

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SpotMe Blog

MARCH 23, 2022

In addition to bypassing business meeting restrictions , companies are now realizing the many cost-effective benefits of hosting video conferences and virtual events. An added bonus is whatever engagement you gather turns into valuable attendee insights and data that you can use to perfect and strategize future events and marketing efforts.

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Event Industry News

APRIL 22, 2021

Pauline Kwasniak from Female Event Planners, MCI’s director of onsite services, James Kelley, and Kathryn Frankson, director of event marketing at Informa, are some of the latest judges to be announced for Event Technology Awards (ETA) 2021. My sincere thanks to all involved.”.

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SmartMeetings

DECEMBER 24, 2020

Virtual events have become a mainstay in the business events industry. The shift happened quickly and out of necessity, but a tech disruption in the industry was inevitable. In November, Bizzabo , a platform for virtual and live event conferences, announced they closed a $138M investment round. We have the talent.

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Event Industry News

AUGUST 23, 2021

9.15am – HI-TECH NOT BYE TECH. Adam Parry , Co-Founder of Event Tech Live, shares the stage with other event technology experts to discuss the future role of virtual and hybrid events and how the rapidly emerging technologies can improve the engagement and value of live events.

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