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Guide: How to Plan a Successful Product Launch Event

Attendease

After countless months of R&D, you have a new product that you’re really excited to bring to market. What you do next is key, and an impactful and engaging introduction to the market is paramount to your product’s growth and longevity. We have two words for you: experiential marketing. billion recorded a year earlier. .

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Five Trade Shows and How They Grew

PCMA Convene

These are interesting times for trade shows. Earlier this year, the Center for Exhibition Industry Research (CEIR) reported that the industry finished last year on a down note — with the performance of B2B shows declining in the final quarter of 2016 after 25 consecutive quarters of year-over-year growth.

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Top Booths from the 2024 New York International Auto Show

Event Marketer

We loved the crosswalk effects on the floor, the March Madness bracket content that rotated on the extra-large LED screen, chain link fencing, and the Live Large Kicks Cam 360 video experience that had consumer stepping into a miniature street scape and showing off their moves (and their kicks) in a video clip for social media.

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B2B Buyers Have Changed, Expos Haven’t

Velvet Chainsaw

Marketing: From Push to Pull. Marketing effectiveness has evolved from push to pull. B2B buying is a team sport — an average of 5.4 How are you incorporating education into your show floor? Many of these conferences still have high deal-making value. Exhibitors who don’t attend education sessions don’t get this one.

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Eventbrite Pulse Report 2018: All the Event Industry Statistics You Need to Know

Eventbrite UK

Based on a survey of the industry, it contains all you need to know to stay updated in 2018. The post Eventbrite Pulse Report 2018: All the Event Industry Statistics You Need to Know appeared first on Eventbrite UK Blog. We are delighted to present our fourth annual Pulse Report.

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Must Attend Events in 2018 for Event Professionals

Hubilo Blog

The 2018 events will show a leap into various event features like event technology, event networking, marketing and so on. The EventTechLive awards will take place in November in 2018. Exhibitions & Trade Shows. There’s a long list of events which an event professional can attend in the ongoing year.

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Event Jobs | January 2018

Event Leadership Institute

Meeting & Event Job Openings | January 2018. Marketing Internship | Wow! Events Marketing Manager, Google Cloud | Google | Mountain View, CA. Senior Event / Fields Marketing Manager | Jobvite | San Mateo, CA. Event Marketer | Kitchen Magic, Inc. Learn More. Experience Manager | Live Nation | Phoenix, AZ.

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