Eventbase

JULY 9, 2019

If you were asked to recall a successful event experience, it’s probable that the big budget headliners will come to mind. From HBO’s #SXSWestworld by Giant Spoon at SXSW 2018 to VICE’s skate park at this year’s event, experiential activations are renowned for being unique, immersive, and highly memorable. JSON Code

Marketing 40

Marketing Event Apps Conference 2018 40

Eventsforce

SEPTEMBER 4, 2019

You can discover all sorts of personalisation ideas from this industry eBook – ‘ The Event Planner’s Guide to Personalisation’. If your event app is automatically updated with the latest session information, then this can only be good thing. eBook: The Event Planner’s Guide to Data Integration.

Tech 40

Tech Event Management Technology Management 40

Bizzabo

MAY 31, 2021

If an event doesn't have a marketing strategy, does it even make a sound? In this blog post we'll explore event marketing strategies and examples—and our best practices for creating a successful event marketing plan. Marketing it, getting people excited and getting them to attend is a whole other quest.

Event Marketing 112

Event Marketing Marketing Social Media Speakers 112

Expo Logic

FEBRUARY 4, 2019

Experiential marketing has become a popular way to engage attendees while providing a experience that adds value to your event. Use technology in a thoughtful way – We watched technology gain popularity in every aspect of events throughout 2018 and incorporating tech is a standard now in the industry.

2019 34

2019 Technology Event Technology Tech 34

Eventbase

JUNE 27, 2019

Experiences can be shared online and this has the potential to multiply the reach of your event. Sponsors are increasingly asking about the opportunity for branded experiences at events. A great example of this is the much lauded HBO’s #SXSWestworld by Giant Spoon at SXSW 2018. And it makes sense.

Marketing 40

Marketing Sponsorships 2019 Event Apps 40

Bizzabo

APRIL 21, 2020

Do your best to craft one-of-a-kind experiences for your audience and your events will be much more successful. One of the companies that Rakuten now owns is OverDrive, an American distributor of ebooks, music, and other digital content. November 29, 2018. Main Takeaways: Host an Event Like Rakuten. Digipalooza.

Entertainment 71

Entertainment Retail Education Sports 71

Bizzabo

JULY 6, 2018

It is not only an opportunity that serves to personalize an individual's event experience, but now more than ever, networking events have become crucial to professional success - for attendees and organizers alike. Looking for more event ideas and examples? Download the ebook below! IT Glue’s GlueCon does just that.

Social Media 49

Social Media 2018 Events Conference 49

Expo Logic

FEBRUARY 4, 2019

Experiential marketing has become a popular way to engage attendees while providing a experience that adds value to your event. Use technology in a thoughtful way – We watched technology gain popularity in every aspect of events throughout 2018 and incorporating tech is a standard now in the industry.

2019 28

2019 Technology Event Technology Tech 28

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Bizzabo

JULY 3, 2018

This is called list-based retargeting or CRM retargeting , which is particularly useful for event organizers who can utilize the lists of attendees from past events, as many event planners use a CRM platform to manage their contacts. Examples of Event Retargeting Ads 1) Facebook Newsfeed Ad.

Advertising 50

Advertising Ecommerce Social Media Events 50

Bizzabo

AUGUST 29, 2018

In the case of event planners, the event registration page should be a landing page — a web page designed specifically to get visitors of that page to register for your event. The amount of time, energy and for some, money, spent on generating event awareness can be immense. Why Landing Pages Need To Be Efficient.

2018 72

2018 Events Marketing Event Marketing 72

Bizzabo

AUGUST 22, 2018

We’ve compiled a list of some of the most important conference planning resources that organizers can refer to for all their event planning and event marketing needs. Event Sponsorship - Landing the Big Fish : Learn how to secure valuable sponsorships fro your next event in this webinar with Sales Hacker.

Event Planning 88

Event Planning Social Media Sponsorships Event Marketing 88

Eventory

MARCH 13, 2018

And this leads us straight up to Event Marketing which may be the biggest yet-to-discover means of promotion. Usually misunderstood, often in the shadows of marketing industry, it slowly comes back, as entrepreneurs and marketers discover its potential. Event Marketing. So, what is exactly event marketing?

Advertising 112

Advertising Marketing Social Media Event Marketing 112

Eventbase

JANUARY 24, 2019

In 2019, we’re continuing to see creating safe and secure events as a top priority in enterprise event marketing. This article will cover strategies event marketers are using to ensure their events are safe and secure – both digitally and physically – for their attendees.

2019 40

2019 2018 Event Marketing 2017 40

Bizzabo

APRIL 4, 2018

Whereas being concise with value propositions answers the question of, “What will I get from this event?”, being able to leverage the event strengths answers the question: “How is this event different from any of others?” Elevate 2018. GlueCon 2018. Emma: Marketing United. Elevate 2018. GlueCon 2018.

Speakers 51

Speakers 2018 B2B Events 51

Bizzabo

FEBRUARY 7, 2019

The goal of a thought leadership or networking event is to present a brand’s authority in a particular domain and provide opportunities for people with related business interests to meet and interact with one another. This event type can include VIPs or focus more on general admission. Why are thought leadership events valuable?

Event Ideas 64

Event Ideas Events Social Media Consulting 64

Eventory

OCTOBER 11, 2018

There are two kinds of employer branding events: internal and external. Internal events are the great tool to bond the team and show people, that you care. We wrote about them in our ebook: 10 event essentials to boost your internal employer branding. Starbucks Jobs (@StarbucksJobs) October 9, 2018. Be responsible.

Social Media 98

Social Media 2016 2018 2015 98

Eventsforce

MAY 6, 2020

The requirements of the GDPR (in place since May 2018) have not gone away because of the coronavirus. However, that is far from the truth and in fact more emphasis needs to be placed on keeping those ‘invisible’ issues front of mind. Take for example, the issue of ‘data security’ and protection.

Tech 91

Tech Events Event Planning Marketing 91

Social Tables

APRIL 16, 2019

Cvent Global Planner Sourcing Infographic 2018 Global Event Planner Sourcing Infographic from Cvent While it’s not an event management ppt in the traditional sense, this infographic from Cvent’s Global Planner Sourcing Report packs as much important information into an infographic as you’ll find in any slideshare. (i.e.

Event Management 120

Event Management Marketing Management 2028 120

Bizzabo

MAY 18, 2018

Marketers suddenly found themselves in race to optimize and outcompete with banner ads, search engine optimization, social media, retargeting and a slew of other digital marketing channels. While online marketing isn’t going anywhere soon, offline marketing—formerly known as just “marketing”—has had a recent resurgence.

Marketing 62

Marketing 2014 Fashion Social Media 62

Bizzabo

MAY 14, 2018

She has been frequently named a Top Marketer and is dedicated to providing event attendees with an incredible experience. In this Event Heroes spotlight we discuss: Growing an annual conference. Letting data drive the event marketing process. Content marketing promotion. Selecting an event theme.

Marketing 50

Marketing Conference Speakers Social Media 50

Eventsforce

JUNE 4, 2019

Using personalisation to improve the way attendees engage with your events can have enormous benefits. With this in mind, let’s take a look at some of the top considerations you need to think about when planning successful personalisation campaigns around your events: 1) Align Personalisation to Event Objectives.

Events 70

Events Management 2018 Marketing 70