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Experiential marketing: Showcasing value and retaining event sponsors

Eventbase

Recent research has shown that finding and retaining sponsors is an ongoing challenge for event organizers. Over 90 percent said that retention rates stayed the same or decreased in 2018. By its very nature, experience-driven marketing doesn’t have a return on investment that’s easy to calculate—at least on the surface.

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How to Convert Event Traffic into Web Traffic

EventBank Insights

//blog.eventbank.com/wp-content/uploads/2018/12/EventBank.png A successful event is one where your audience is engaged and where this engagement translates into the kind of conversions you want to see. There are so many ways to boost your event conversions , but a lot of people forget that one of the best is their current website.

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Experiential marketing: How to build partnerships with event sponsors

Eventbase

Experiential marketing. Now we’ve seen what SXSW 2019 had to offer – including the unforgettable Bleed for the Throne – and it’s clear that creating great event experiences will continue to dominate the conversation for some time to come. But is experiential marketing a worthy investment for your event? We think so.

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5 Ways Tech Can Reduce Stress for Event Planners

Eventsforce

Technology, however, can be a great source of help when it comes to alleviating stress with event management systems offering a plethora of tools, options and inspiration to help planners along the way. Have a look at five simple ways event management systems can help reduce stress for event planners: 1.

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Want Some Free, Totally Useful Tips, Tricks, and Advice?

MeetingsNet

Check out these seven free ebooks, white papers, and other resources you can download now. If you’re looking for some super helpful tips on everything from audience engagement, risk management, and sponsorship, to event apps and gamification, check out this grab-bag of free downloadables. The 2018 Event App Bible.

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Event experience: 5 ways to deliver all-the-feels

Eventbase

You can beat congestion with new event tech like facial recognition, RFID badges, self-serve check-in, and an awesome event app experience. Bumble’s Empowering Connections activation at SXSW 2018 brought people together for a 5 minute first date. Image via Twitter.

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How to engage sponsors with event gamification

Eventbase

billion in 2018 and that figure is expected to grow by more than 30 percent in the next five years. Using event gamification helps make events more personalized, immersive, and memorable. It’s a win for attendees who have a better time and for event managers overseeing events that go from strength to strength.