Trending Articles

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Solve Problems Together: Liz Lathan’s Spin on The Three Questions

Conferences that Work

The other day, Liz Lathan told me about a version she invented of my core peer conference process The Three Questions. She uses it to solve problems together at Community Factory ‘s Spontaneous Think Tanks and Club Ichi , her community for B2B event marketers. The classic version of The Three Questions , described in detail in all my books , invites open responses.

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4 Strategies to Uncover Unique Meeting Venues & Locations

EventMB

Skift Take: Bleisure travelers don’t want the same old travel experiences they see on social media; they want to be the first in their friend group to explore and adventure somewhere new. Here’s how meeting planners can organize professional gatherings that fulfill that dream.

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Conference Management: What Event Organizers Need to Know

Eventmobi

A well-planned and executed conference will do wonders for your organization. Want to establish authority in your field? Generate quality leads for your sales team? Drive legitimate revenue? A conference can help you achieve these things—if you host it correctly. To ensure your conference is a smashing success, invest in conference management. Doing so will lead to greater attendance, better experiences, and happier sponsors.

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New Orleans Convention Center Headquarters Hotel in the Works

EventMB

Skift Take: New Orleans is one step closer to getting a new headquarters hotel across the street from the Ernest N. Morial Convention Center. Construction is slated to start on a new 1,000-room Omni next year.

Hotels 173
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Event Insurance: A Guide for Venues and Planners

Planning Pod

From weddings to corporate conferences, events bring people together under one roof, but they also bring risks. Accidents, injuries, property damage – the list of potential liabilities is endless. Event insurance is necessary to shield hosts, planners, and venues from the financial losses resulting from these unforeseen circumstances. In this post, we’ll take a deeper look into the intricacies of event insurance, the key benefits, and recent advancements.

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The Brief: Screaming Booths and Underwater Vending Machines

Event Marketer

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover underwater vending machines, CouchCams and screaming booths. NEW YORKERS ARE SCREAMING THEIR YASSOS OFF Tell us this stat isn’t relatable: According to a recent Yasso survey, 71 percent of Americans say sometimes they just want to let out a scream. In response, as tensions are predicted to run high this summer, the “Ridiculously Better” frozen snack brand teamed up with “ridiculously positive” produ

Apparel 91
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Wedding Open House at Fermanagh Farms

EventSource

It was an absolutely gorgeous afternoon for the much anticipated Open House at Fermanagh Farms. The sun was out, a slight breeze was blowing, and all the splendour of spring surrounded us – the perfect day to show off everything this rustic barn venue has to offer for couples in search of the idyllic wedding venue. Located a mere 30 minutes from Vaughan, Fermanagh Farms is the perfect setting for any couple looking to host up to 120 guests (or 200 guests in the tented area).

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The State of Destination Selection in 2024

EventMB

Skift Take: Destination experts share their views from the frontline. We remain in a seller's market; demand remains strong, but plenty of challenges are ahead.

2024 169
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Unlock the power of personalization: How data can supercharge your event customer journey

Planning Pod

In today’s competitive market, event businesses like yours need every advantage to attract and convert leads. One powerful (and oft-misunderstood) tool at your disposal? Data. By leveraging data-driven insights, you can personalize your communication and tailor the customer journey for each lead, resulting in stronger relationships, higher engagement, and ultimately, more event bookings and business growth.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Aloft Birmingham Eastside and Eastside Rooms celebrate marketing manager Tanita Gill’s global recognition

Event Industry News

Aloft Birmingham Eastside and The Eastside Rooms are celebrating the announcement that their Marketing Manager, Tanita Gill, has been awarded the Marriott Global ELITE Property Marketing Leader of the Year.

Marketing 105
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Expedia Pops up a Larger-than-life Parasol Art Installation for New Orleans Jazz Fest

Event Marketer

“A key thing that we’ve learned works really lovely is this idea of collaborating with local talent to help them tell the story and elevate their own place to invite the world to come and experience the festival.” –Liseli Sitali, Director-Football and Music Partnerships, Expedia Group Since 1996, the New Orleans Jazz & Heritage Festival has highlighted the art, music, food and culture of a chosen country in the Cultural Exchange Pavilion.

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Event Case Study: MPI Southern California WeCon 2024

Smart Meetings

Sometimes events could use a refresher. Whether a full re-creation or adding a few small elements, applying changes to an event can elevate its reception entirely. The former is the route MPI’s Southern California Chapter did with its annual WeCon event, this time held in Newport Beach, California. “The event was re-invented from the ground up,” says Jennifer Minzey, vice president of education for MPI Southern California.

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First-Timers Proliferate MPI’s World Education Congress

EventMB

Skift Take: More than half of the 700 planners attending MPI’s World Education Congress in Louisville were first-timers, which coincides with the industry's trend of being flooded by newbies.

Education 149
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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Why Planning a Yoga Session During Your Event is a Great Idea

eventplanner

Hosting an event, whether it's a corporate conference, a community gathering, or a special celebration, involves a lot of moving parts. One often overlooked but highly beneficial addition to your event schedule is a yoga session.

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We are hiring: Marketing Manager

Event Industry News

Event Industry News | Event Tech Live | Event Sustainability Live Role Overview: We are looking for an experienced Marketing Manager to join our team. The successful candidate will create and execute comprehensive marketing strategies aimed at maximising event visibility, visitor acquisition, sponsorship, and partnership engagement.

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Streamline Your Events with Our Event Planning Templates

Event Planning BluePrint

Planning an event can be one of the most exhilarating yet daunting tasks you’ll ever undertake. Whether it’s a corporate conference, a wedding, or a birthday bash, the devil is in the details, and the details are everywhere! Let me tell you a little story about how I found my way through the maze of event planning and ended up creating something truly special to help others avoid the same pitfalls.

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Silicon Valley-style VC Firm Launches for Event Industry

Smart Meetings

Looking for a sizeable infusion of cash to create an exciting recurring event and help carry it through the growing pains? How about mentorship to speed its way to success? In Silicon Valley, the model is familiar: Get a tech-savvy venture capital firm to invest in you. In the event industry, not so much. “Unlike Silicon Valley, where there has long been a focus on early-stage startups and betting on smart entrepreneurs, the event industry has behaved very differently,” says Greg Topalian, chair

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Attendee Preferences in Incentive Travel: 2024 Insights

EventMB

Skift Take: Discover the latest incentive travel trends and preferences for 2024, revealing what destinations and experiences truly motivate employees in 2024.

2024 149
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Coachella Quests: Inside the Festival’s Gamified Scavenger Hunts

Event Marketer

“The festival has a consistent desire to drive engagement and activity and feet on the ground to all the activations, partnerships, food vendors, festival stages and all of the things that happen at Coachella. And gamification is a great way to do it.” –Sam Schoonover, Innovation Lead, Coachella Quest players could unlock access to rewards like surprise merch boxes and access to VIP lounges.

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Bring Your Reviews to Life with Photos!

eventplanner

At eventplanner.net, we're always striving to enhance the experience for both event planners and businesses on our platform. Reviews play a crucial role in helping planners across the globe find the best event venues and suppliers.

Venues 74
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BCD Meetings & Events and ACA Live have pledged to support the REACH University Scholarship Initiative for the 2024 student intake at Bournemouth University.

Prestige Events Magazine

The REACH (Race Ethnicity And Cultural Heritage) events scholarship initiative was launched in 2022 by Robert Kenward and Gabrielle Austen-Browne to provide a fund and help Black, Asian and unrepresented minority ethnic students to study on events management degree programmes and enter the industry. The initiative provides a £5,000 yearly scholarship to support with living expenses.

2024 59
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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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Scotland launches refreshed national events strategy

Event Industry News

Refreshed strategy set to drive forward Scotland’s events sector across the next decade following consultation Scotland has today (28 May) launched its refreshed national events strategy designed to provide strategic focus for all involved in the planning, securing and delivery of events across Scotland.

2024 59
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Meet the Inspiring Leaders Speaking at Skift Meetings Forum 2024

EventMB

Skift Take: Industry leaders heading up IMEX, Cvent, PCMA & CEMA, TED Conferences will deliver valuable insights at Skift Meetings’ flagship event in September.

Meetings 129
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Gamification, Influencers, Photo-ready Spaces: Three Tips for Activating at Fan Cons

Event Marketer

“You have to show up where your customers are and not expect, especially in the insurance category, for them to come to you.” –Alyson Griffin, Head of Marketing, State Farm Stepping into a fan convention can be like entering a new world. When thousands of people unite under a banner of shared interests, they feel empowered to express their true selves and engage with like-minded attendees, and it can be transportive.

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Unlock the full power of event planning with eventplanner.PRO

eventplanner

In line with this year's exciting keynote announcements, we're thrilled to share that we've taken a big step towards delivering even better event management software!

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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1864 ROOFTOP BAR & KITCHEN OPENING ON JOHN LEWIS OXFORD STREET ROOF

Prestige Events Magazine

London’s hottest new rooftop destination to open late May 2024 Celebrates 160 years of John Lewis on Oxford Street The launch builds on our commitment of investing in stores to enhance customer experience Named in honour of the year that John Lewis opened its first store on Oxford Street, 1864 Rooftop Bar & Kitchen is a new and exciting destination on John Lewis and Partners’ flagship Oxford Street store.

2024 59
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Production Services Association announce Co-Chairs Liz Madden and Tom Rees

Event Industry News

The PSA is delighted to announce Liz Madden and Tom Rees have recently been elected as Co-Chairs of the Council. Both Liz and Tom have been active council members of the PSA for a long time and bring a wealth of knowledge to the role.

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Time is Running Out: Apply to Speak at Catersource + The Special Event!

Special Events

Call for Speakers for CS+TSE 2025 closes June 10, 2024 at 11:59 pm CST

2025 105