Why Event Marketers Need Referral Marketing
InGo
MAY 16, 2024
In order to unlock it, you need referral marketing. Why can referral marketing drive exponential growth for events? Referral marketing has many benefits — it’s the most effective B2B marketing tactic, word-of-mouth is the top recommendation method, and 81% of U.S. And, these people do become direct acquisitions.
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