Marketing Netherlands Sustainability Tech 
Management Events
MARCH 9, 2021
With more and more people embracing digital and smart shopping experiences , the retail market is scrambling to adopt new retail technology to remain viable and sustain growth in a rapidly changing landscape. Department-specific data such as marketing, sales, and customer analytics will also be a key factor for many businesses.
Management Events
DECEMBER 14, 2021
The adoption of retail tech has also increased among brands to not only survive but thrive during these uncertain times. Sustainability. Results from PwC’s December 2021 Global Consumer Insights Pulse Survey shed light on the increasing influence of sustainability on purchasing decisions. Customer personalization .
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PCMA Convene
AUGUST 29, 2019
To focus your marketing on being a ‘lower cost’ destination is unlikely to be as effective,” the white paper reads, since, when it came to decision making, budget was not one of the first three factors considered by planners that were interviewed. Event Tech. meeting buyers and sellers in different industries. Other Industry Trends.
Management Events
MAY 24, 2021
The chief marketing officer (CMO) role has always evolved with the market landscape. Egmont Philips , Marketing Director of DAS , believes that the time for change has come and executives now need to evolve their roles as CMO. . As a marketeer, you always need to anticipate, adapt, and change the organization.
Management Events
MAY 17, 2021
With consumer behavior shifting rapidly, chief marketing officers (CMO) and customer experience (CX) executives are always on the search for ways to help bridge organizations towards digital transformation and ensure their business remains competitive in today’s market. Patrik Stoopendahl , Ph.D. And how do you bridge them?
Event Industry News
OCTOBER 14, 2019
Read the Event Tech Q&A here. Read the Event Tech Q&A here. Aleksandra Panyukhina, Head of Event Marketing at SEMrush. Aleksandra is a highly skilled event marketing professional with more than 10 years of experience in business, entertainment and sport events. Read the Event Tech Q&A here.
Event Industry News
JULY 7, 2021
I am currently positioned in the experiential marketing world based at TRO, focusing on producing knockout content for brands to help them shout about the work they are producing both internally and online. I’m currently working for Plastic Pictures as a Digital Marketing Executive. Ellie Papas. I do believe everybody has a purpose.
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