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Coke Adds Flavor to its Long-Running Houston Rodeo Sponsorship with a Texas-Style Ice House

Event Marketer

The Ice House activation was designed to be shareable, sustainable and flexible. Throughout the Houston event, Coke rose to the occasion with shareable moments, games, music and a selection of classic, new and exclusive products. RODEOHOUSTON ? original sound – RODEOHOUSTON.

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The Brief: Denim Cafés and First Class for Dogs

Event Marketer

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover scented billboards, denim cafés and BARK Air. The brand also worked with Revision Goods to produce 1,500 denim coffee sleeves using American Eagle reclaimed denim—a sustainability play that Gen Z surely took note of. No hang-ups here.

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Smart Moves in Roanoke, New Orleans and More

Smart Meetings

Most recently, she was vice president of partnerships at Solus Sustainable Hydration and before that, was director of global sales at Canyon Ranch, a hospitality brand with several resort locations across the U.S. Bukhari is now director of guest relations at Blossom Hotel Houston. Randy Zupanksi. Tasir Bukhari. Debra Zabloudil, FACHE.

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PCMA’s Big Bet on Presidential Visit Paid Off

Smart Meetings

Behind the Scenes The Sodexo team at San Diego Convention Center worked out of two flexible kitchens to sustainably feed 4,000 people at buffets set up in The District. “Asia-Pacific and Latin America, we’re just scratching the surface is that surface and all those markets,” he said.

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Puerto Rico’s Center for Recovery

PCMA Convene

In September, with Houston barely dried out, Category 5 Hurricane Irma and Category 4 Hurricane Maria hit Puerto Rico back-to- back — with Maria leaving up to 95 percent of the island without electricity for weeks or longer. Despite the devastation, PRCC didn’t sustain any major damage, making it a main hub for relief efforts. .

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Tips for Giving Back Like a Supplier of the Year

SmartMeetings

Smith has tirelessly supported programs dedicated to sustainability, diversity and inclusion, LGBTQ, arts and culture, education, religion and community and was honored as an unsung hero for his role in evacuating thousands of displaced residents during Hurricane Katrina. New Orleans Tourism & Marketing Commission , Board Member.

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16th Annual Meetings Industry Forecast

PCMA Convene

The United States will continue to outperform the global exhibitions market. Year-to-date RevPAR has declined in six of the top 25 markets. It would be tempting to attribute that to new supply, but the room nights sold have declined in four markets. What’s in store next year? percent in Asia-Pacific. Airfares will be up 2.5