Events Marketing Sustainability Tokyo 
Event Marketer
FEBRUARY 8, 2022
Some brands even plan to tie touchpoints from the virtual destination they develop back into IRL events. SEPHORiA 2021: How Sephora Transformed its Flagship Event into a Virtual Beauty Playground. Japanese landmarks like Mount Fuji and Tokyo Tower, and exclusive brand experiences, are all part of the platform.
PCMA Convene
DECEMBER 11, 2023
It will be the first in the history of the Games to include breakdancing (or “breaking”) as a competitive event, and the first to achieve gender parity (see “Level Playing Field” on p. Sustainability is a key pillar of that roadmap. From Day One, [Paris 2024] was conceived with sustainability in mind.” million tons of CO2.
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Event Marketer
MAY 5, 2022
From the buzz on the expo floor to the lively session Q&As to the countless “How the hell have you beens” in the halls, the sentiment among attendees and partners of the 20 th annual Experiential Marketing Summit was one and the same: We’re back. As experiential marketers, for a long time we have thought about that physical engagement.
Smart Meetings
APRIL 15, 2022
In today’s events climate, safety is a top-of-the-list issue for planners, especially those who regularly organize international gatherings. Based on information collected from 2021, the list is a smart, timely resource for planners preparing incentive travel and corporate events abroad. Factors and Methodology. Its 21,600-plus sq.
Smart Meetings
JUNE 7, 2023
“We had to shut down the hotel and close for business, but my father’s true concern was for the farmers and a lot of the vendors on the big island,” said Jaydene Kanekoa, senior marketing manager at Marriott Waikoloa Beach Marriott Resort & Spa—and Chef Jayson’s daughter. “He This is where it really started,” Kanekoa said.
Gallus Events
JANUARY 21, 2020
Something exceptional is happening in Edinburgh and the whole events industry is on trial. Edinburgh’s Christmas and Hogmanay events have put the industry under the spot light, and the light has reached some very dark places. Pretty standard events have generated anything but a standard response. Or unwanted tour buses in Paris.
Bizzabo
DECEMBER 5, 2019
Learn how the PTC events team implements its winning event strategy through these top 12 conferences, trainings, and experiential marketing initiatives. They also happen to have a killer event strategy , which we'll analyze and explore in this article. The Thing Event. The event is incredibly affordable!
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