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Three Brands Making Metaverse Moves with Their Own Virtual Destinations

Event Marketer

Users can choose to follow any of a number of maze-like virtual paths offering everything from a tour of the factory where Timbs were first made, to an exploration of Timberland’s deep roots in hip-hop culture, to a lush green environment showcasing its commitment to sustainability. Featured photo credit: BMW.

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Game Changer: Paris 2024 Olympics Takes Bold Strides Toward Sustainability

PCMA Convene

Paris 2024 may also achieve the Games’ highest level of sustainability yet by becoming the first to halve its carbon emissions compared to the average of London 2012 and Rio 2016. Sustainability is a key pillar of that roadmap. From Day One, [Paris 2024] was conceived with sustainability in mind.” million tons of CO2.

2024 52
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Live From Las Vegas: Inside the 20th Annual Experiential Marketing Summit

Event Marketer

From the buzz on the expo floor to the lively session Q&As to the countless “How the hell have you beens” in the halls, the sentiment among attendees and partners of the 20 th annual Experiential Marketing Summit was one and the same: We’re back. As experiential marketers, for a long time we have thought about that physical engagement.

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10 Safest Places to Travel in 2022

Smart Meetings

Berkshire Hathaway Travel Protection , the North American-based travel insurance company, released its annual “ Safest Places to Travel 2022 ” list just before the start of this year, detailed in a report by market researcher Kit Kiefer. Factors and Methodology. As of the first of this month , foreign nationals are welcome to visit. .

Travel 105
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Father-Son Bonding Creates Culinary Magic in Hawaii

Smart Meetings

“We had to shut down the hotel and close for business, but my father’s true concern was for the farmers and a lot of the vendors on the big island,” said Jaydene Kanekoa, senior marketing manager at Marriott Waikoloa Beach Marriott Resort & Spa—and Chef Jayson’s daughter. “He This is where it really started,” Kanekoa said.

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Edinburgh’s Christmas and Hogmanay

Gallus Events

It’s the story of too many AirBnBs in Tokyo. And finally this tale is about sustainable cities: places where people want to live, not simply, where they must live. The 2019 Christmas market was held in Princes Street Gardens. The Edinburgh Christmas market. Something else made the 2019 market unusual.

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New Hyatt Hotels Brand to “Remix Hospitality”

Smart Meetings

In keeping with many hotel brands’ commitment to sustainability , Caption by Hyatt is towing the line. “A The Beale Street hotel, said to have an “contemporary-meets-urban industrial aesthetic,” will be in the main building of William C Ellis & Sons Ironworks and Machine Shop, one of the longest-running businesses in the city.