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Smart marketers avoid web form spam

Conferences that Work

Dear marketer, sending web form spam is a waste of your time! Why web form spam is a waste of marketers’ time. Why human-generated form spam is a waste of marketers’ time. First, it’s a place where folks who are holding participant-driven events publicize them for free. or content marketing services.

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6 Ways Medical Meetings Are Proving Their Value To Exhibitors

PCMA Convene

The financial health of a medical association often depends on whether its annual convention exhibit floor is sold out. But health-care event organizers face a unique challenge when demonstrating to exhibitors the value of their participation. ATS and RSNA may be frontrunners in this tech among medical events. “We

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Medical Meetings Propel Philadelphia Tourism

SmartMeetings

The fifth annual Global Pharmaceutical Medical Meetings Summit will take place at Sheraton Philadelphia Downtown from Jan. A direct beneficiary of this activity has been the medical meetings industry , helping propel hospitality and tourism to Philadelphia’s third largest industry. Click for more details.

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MANOVA Global Health Care Summit Redefines the Medical Meeting

PCMA Convene

In August 2018, when Mark Addicks was in the midst of planning his first-ever event, the MANOVA Global Health Summit, he was determined to make it a dramatic departure from the typical medical conference. “We In these ways, MANOVA will continue to break out of the traditional medical-meeting mold.

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How Will The EFPIA Disclosure Code Change Medical Meetings?

PCMA Convene

At the time, meeting planners prepared for the worst, fearing that physicians would shy away from attending meetings altogether. But the Disclosure Code ultimately had no significant impact on participation at medical meetings. How will it affect medical meetings? Effective Jan. What is changing?

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How the Sunshine Act Affected Medical Meetings

PCMA Convene

Seven years after the Sunshine Act first lit up the health-care industry, the legislation is having a widespread impact on medical meetings. The number of dinners and in-person meetings may be shrinking, but the need for learning opportunities isn’t. It’s changed the paradigm.

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The Anti-Diet Movement on Display at an Event for Dieticians

PCMA Convene

My point in writing about that was to underscore the significant role events play in disseminating helpful knowledge — often in the category of breakthrough information — among their audiences and the larger universe. One of those prongs is events.