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From Speakers to Influencers: Event Tech That Boosts Reach

EventMB

Skift Take: Using influencer marketing to promote events doesn't have to involve celebrities. These tools help turn speakers into the influencers that they are. Miguel Neves Read the Complete Story On Skift Meetings

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17 Event Marketing Strategies to Boost Engagement & Drive Sales

Eventmobi

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

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Navigating the Top Challenges of Corporate Event Marketing

Attendease

Corporate event marketing has become a critical component of customer acquisition. Corporate events facilitate in-person relationship-building, boost employee satisfaction, and foster a sense of community amongst the attendees. Despite the unique advantages of corporate events, marketing them can be challenging.

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Tips to go from attendee to speaker at a tech conference

Event Industry News

With more than 12 years’ experience working in the events industry, primarily in tech, Rachel Heller is senior content program manager, events, at Github, the AI-powered developer platform.

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What is event marketing?

Event Farm

On the surface, event marketing sounds fairly straightforward: you host an event to promote your business. To help marketers think through (and potentially explain to others) what a successful event is, we created this guide. So what is event marketing? Breaking down the event marketer’s role.

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EventUp Podcast | 2-Year Anniversary

IMG

On behalf of our entire team at EventUp podcast and Innovate Marketing Group, we want to thank the community for two years of shared stories and amazing conversations. W e want to thank our fantastic lineup of podcast speakers during these first 2 years of life.

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The Best Event Websites (With 15 Best Practices + 15 Examples!)

Eventmobi

That’s because the most effective websites for events aren’t just online brochures. Instead, they act as virtual handshakes that welcome attendees, sponsors, and speakers, leaving them eager to experience the real deal. But here’s the thing: The best event websites are more than just informational resources!