PCMA Convene

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Biggest Takeaways.

Event Marketing 98

Event Marketing Marketing Trade Shows Social Media 98

e2m.live

NOVEMBER 2, 2020

In the case of a virtual event, its success depends directly on the levels of participation just like a conventional in-person event. This aspect is particularly true while hosting a virtual expo or virtual trade shows. 8 Must-Haves for a Virtual Trade Show Platform. Event Registration Automation.

Trade Shows 52

Trade Shows Social Media Marketing Event Apps 52

Eventsforce

AUGUST 7, 2023

Understand Your Audience The foundation of any successful event is a deep understanding of your audience. Conduct thorough research to identify their preferences and interests, using surveys, social media insights, and focus groups to gather data to help you tailor your experiential offering.

Social Media 98

Social Media Entertainment Trade Shows Transportation 98

CadmiumCD

OCTOBER 16, 2019

Written by Kevin Gardner, freelance writer for the events and trade show industries. Marketing is the most important thing that any business can engage in. It is all about having the right tactics in place to make people recognize the business and get people to attend your business’ events.

Event Marketing 40

Event Marketing Marketing Social Media Conference 40

Social Tables

SEPTEMBER 14, 2021

Participation and engagement can also be tracked by monitoring app activity, chat activity, live polling, and by tracking social media updates. Why does event engagement matter? Event engagement is an important component of every stage of the planning process. Maximize event communications. Utilize social media.

Social Media 176

Social Media B2B Tech Marketing 176

Planning Pod

OCTOBER 4, 2023

Personalized digital displays and interactive screens are effective ways to engage your guests during in-person events. These displays can show real-time event information, interactive maps, and even user-generated content from social media.

Event Technology 88

Event Technology Technology Social Media Tech 88

Planning Pod

JULY 7, 2022

Virtual and hybrid events aren’t fading away as we transition out of this pandemic, so now is the opportune time to explore these platforms. Surveys and polls. Digital surveys and polling can be used during the entire life cycle of an event to gather feedback. And why should that feedback be limited to event attendees?

Event Tech 103

Event Tech Tech Social Media Technology 103

ePly

FEBRUARY 13, 2024

It can be a very valuable tool for determining the success of an event such as a conference or trade show. Data Collection for Measuring Event ROI There are several data points that should be collected at each stage of the event. This can usually be captured in a survey.

Social Media 62

Social Media Event Marketing Sponsorships Events 62

SpotMe Blog

AUGUST 30, 2021

One of the trends to emerge from the COVID-19 pandemic is the increased popularity and prevalence of global events. Virtual events became the norm when people were no longer able to meet in person for conferences, trade shows, and other events. What Are the Benefits of a Global Event? Social media.

Global Events 130

Global Events Event Planning Social Media Event Apps 130

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

Endless Events

FEBRUARY 11, 2022

How To Gamify Events? Include gamification in your event marketing strategy – event gamification works best when people know all about the challenge before the event kicks off. As mentioned, choosing one method of gamification for events over another depends on your specific event goals.

Social Media 127

Social Media Events Trade Shows 2016 127

Eventmobi

JUNE 16, 2023

When a low budget is a big factor, associations can explore cost-effective alternatives, seek partnerships and sponsorships, and invest in low-cost marketing tactics (like organic social media or comarketing) to overcome budget limitations. Online fundraising Want the fundraising without the event? Here’s fifteen.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Hubilo Blog

AUGUST 16, 2018

Event promotion isn’t just limited to pre-event promotion strategies, nowadays, pre-event, during event and post-event promotion; requires an event organiser’s attention. There are many useful event marketing strategies that prove worth applying post-event. Contact your leads –.

Social Media 82

Social Media Speakers Events Trade Shows 82

Socio Events

AUGUST 29, 2022

For example, for a client seeking brand awareness, a sponsorship package could include webinars featuring speakers from their company, interviews with their team published on your website through blogs or videos, and a booth sponsorship with an on-site activation at a large trade show. Maximize sponsor visibility.

Sponsorships 52

Sponsorships Social Media Financial Speakers 52

Meeting Tomorrow

APRIL 17, 2019

For instance, the following are just a few common event goals and the essential types of data that event marketers will track: Capture New Leads — Lead capture software is a worthy investment for event managers. At the very least, the size of the space and event preparations will have an assumed guest count.

Social Media 83

Social Media Corporate Events B2B Marketing 83

Eventscase Blog

FEBRUARY 22, 2023

Creating an attractive website where you can lay out all the “why’s” and tell a story on how much the event will bring value to its attendees should be one of the first steps you should take into consideration months ahead of your event. Harness the power of social media According to Statista, in 2021, over 4.26

Marketing 59

Marketing Social Media 2027 2023 59

NVOLV

MAY 2, 2018

However, one thing is for sure that each individual present at your event has a unique journey to the final sale. According to Statista , only 14% of B2B marketers’ budgets are being allocated for in-person trade shows in 2015. Many event organizers and marketers mostly focus on data captured before and after the event.

Social Media 49

Social Media Event Apps 2015 Trade Shows 49

Floktu

JANUARY 20, 2020

People are more likely to devote time to filling out a survey if they are receiving something in return. In exchange for leaving feedback, reward your guests with a drink voucher, discount on future events or the opportunity to win a prize. Social Media . Live Audience Feedback.

Social Media 48

Social Media Trade Shows Fashion Event Apps 48

Eventsforce

JUNE 12, 2019

In this month’s round up of top event tech stories, we look at what impact the EU GDPR has had on the events industry – one year after coming into effect. Have a look at the top event tech stories you don’t want to miss: Special Events: Most Event Planners Still Struggling with GDPR, Study Shows.

Tech 82

Tech Contracts Social Media Event Tech 82

Socio Events

MARCH 15, 2023

Here is a handful of examples, all of which could be considered a corporate event: Types of corporate events The term corporate event really refers to any type of event hosted, funded, or sponsored by a corporate entity. These events can range in size and include anywhere from 50 attendees to thousands.

Corporate Events 83

Corporate Events Event Planning 2023 Social Media 83

Event Marketer

MAY 17, 2021

As event marketers plan for the return of in-person events, they’re budgeting for a fresh slate of technologies and tools designed to attract attendees back to events and keep them safe once there. The post Nine High-tech Solutions to Explore in the COVID-19 Era appeared first on Event Marketer.

Tech 129

Tech Food and Beverage Retail Technology 129

Eventbase

AUGUST 21, 2019

Corporate conferences and events are no exception. As competition for people’s time increases, event marketers have an imperative to keep up with new standards of personalization or risk becoming redundant. Build awareness via social audiences Every event marketer asks themselves, “How are people finding out about our event?”

Conference 40

Conference Social Media Event Apps Trade Shows 40

Socio Events

JANUARY 23, 2023

Platform: Adopting an end-to-end platform with robust digital capabilities is the first step to planning a must-see event, but you need to ensure your event team feels comfortable using the technology to ensure event success. Bring social media into your event Social networking helps connect attendees no matter their location.

Trade Shows 52

Trade Shows Social Media Events Speakers 52

e2m.live

FEBRUARY 4, 2019

A survey report published by ARtillry has claimed that by 2022, it is expected that the global augmented reality ad revenues will top 2 billion USD. The ultimate aim of AR events gamification apps is to motivate attendees to cover most of the important events’ booths so that they can engage with exhibitors, delegates and other attendees.

Event Tech 72

Event Tech Tech 2019 Social Media 72

Socio Events

MARCH 27, 2023

Send out a survey that will help you collect data about what ideal attendees are looking forward to about the virtual event. What type of event are you planning? Once you consider a few questions, you’ll be able to decide what type of virtual event will work best. What does your typical attendee look like?

2023 52

2023 Sponsorships Social Media Entertainment 52

Hubilo Blog

MAY 21, 2019

According to a survey, . 93% of consumers claimed that live events had a greater influence on them as compared to Televisions commercials and the likes. . In-person events have essential ROI implications which are relevant to several companies belonging to different domains. Establish the trade show objectives.

Trade Shows 45

Trade Shows Food and Beverage B2B Banking 45

Hubilo Blog

JULY 9, 2018

Why is a checklist required for Event Management Software? According to a research study, “Support is the core value for event organizers while the most expected features are: online registration, e-mail marketing, and survey tools”. Choosing event management software isn’t an easy job.

Event Management 77

Event Management Management Trade Shows Tech 77

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

StraussCA

JUNE 29, 2022

A TRIED and TRUE RECIPE for PLANNING SUCCESSFUL ASSOCIATION EVENTS. Event Goals. Event Marketing. Grow Your Event. Preparation Method: Equal Parts Event Goals, T arget Audience, Date Selection, and C ritical Path. Event Marketing. Bake to Grow Your Event. Ingredients: . Target Audience.

Food and Beverage 52

Food and Beverage Contracts Entertainment Insurance 52

Capterra Event Management

JULY 19, 2016

His posts tend to be short and on bigger, abstract ideas, but give you a lot to think about event strategy and planning. No matter which side of the pond you’re on, this blog from Eventbrite’s UK division can answer many of your event planning queries. Its entries cover technology, social media, marketing, and more.

Trade Shows 40

Trade Shows Consulting Social Media 2007 40

Python Events

FEBRUARY 7, 2022

These platforms can organise large-scale events such as festivals, trade shows, professional organisation meetings, and conferences. Quality event planning platforms such as Seatlab generally include ticketing and event registration software, event marketing software, event planning software, and much more.

Event Planning 52

Event Planning Event Management Management Marketing 52

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Event Industry News

MAY 3, 2019

And yet technology is indispensible for modern event management, from registration to sound and lighting, digital displays, interactive games, security, data collection, social media engagement, and collecting attendee feedback. This has meant that many social media activations are not as popular as they once were.

Event Technology 111

Event Technology Technology 2019 Consulting 111

Event Industry News

JANUARY 22, 2019

And yet technology is indispensable for modern event management, from registration to sound and lighting, digital displays, interactive games, security, data collection, social media engagement, and collecting attendee feedback. This has meant that many social media activations are not as popular as they once were.

Event Technology 111

Event Technology Technology 2019 Consulting 111

Eventmobi

MARCH 6, 2024

The best event management software will act as your partner throughout the event management process. Whether you need an all-in-one solution or a tool for specific event needs, you can use event software for any aspect of managing your next conference, trade show, association meeting, workshop, or fundraising event.

2024 195

2024 Event Management Management Trade Shows 195

Eventmobi

JULY 5, 2023

Read on to learn about: The type of marketing your association should do The 8 steps you can take to build an actionable strategy How to use digital & community marketing to market your membership program How to use event marketing for your association And several association marketing tools to add to your arsenal!

Marketing 195

Marketing Social Media Sponsorships Advertising 195

Eventmobi

APRIL 14, 2020

Over the past few weeks, the EventMobi team has had hundreds of customer conversations as planners around the world explore how to create engaging virtual events. Transfer of knowledge tested via pre/post surveys or live polls during the broadcast. Virtual Event Type: Public Conference. You’re planning….

Conference 273

Conference Social Media Sponsorships Entertainment 273