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EMS 2024: Five Takeaways for Trade Show Exhibit Experiences

Event Marketer

If standing room only was any indication, leveling up trade show activations was a hot topic for attendees of the “Trade Show Exhibits X Experiential = The Future” master class that kicked off the 2024 Experiential Marketing Summit, held April 24-26 at the MGM Grand Las Vegas. Sustainability steps matter.

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Improve Your Trade Show Engagement

Endless Events

To many event professionals, trade show engagement is a worthy but often elusive challenge. After all, how do you dispel the notion that people have about trade shows with its “bland ambassadors” and boring cube booths? Then, try to really engage visitors to achieve your event goal: to get leads.

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Global Event Planning: How It Differs From Your Run of the Mill Event

SpotMe Blog

One of the trends to emerge from the COVID-19 pandemic is the increased popularity and prevalence of global events. Virtual events became the norm when people were no longer able to meet in person for conferences, trade shows, and other events. What Are the Benefits of a Global Event?

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Nth Degree Adds Renaissance Management Team to Trade Show Labor Group

Exhibitor Magazine

ATLANTA, GA  Nth Degree, a leading full-service global event marketing and labor management company, announces that members of Renaissance Managemen.

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Hot Flavors: Six Brands That Crushed Sampling at NACS 2024

Event Marketer

The 2024 NACS Show, a global event for the convenience store industry, brought together over 26,000 attendees to the Las Vegas Convention Center, Oct. More so, it was a masterclass in efficient and safe cooking at scale and managing lines of hungry attendees. 8-10, setting a new record with attendance up 8.5

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Event Heroes: How SEMrush is Building a Global Events Brand

Bizzabo

Each month we interview an events professional who is breaking the mold. This month we spoke with Aleksandra Panyukhina—Head of Event Marketing at SEMrush—about unifying a global events brand, leveraging events for every step of the funnel and tracking event ROI. Creating a unified event brand.

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Crisis Management Resources for Event Organizers

Socio Events

Coronavirus (COVID-19) is causing serious uncertainty in the event space, and it’s already impacting many global events. Events Industry Council COVID-19 resource page Event Marketer COVID-19 resource page Trade Show Network News round-up of industry resources Event Manager Blog viewpoint on industry Events Industry Open Letter.