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EMS 2024 Kicks off with Interactive Workshops, Pickleball, Ex Awards and Festival Vibes

Event Marketer

1 conference for creators of the brand experience immersed a global audience of b-to-b and b-to-c marketers, trade show organizers, agency executives, meeting planners, event strategists and tech specialists in hands-on workshops, creative group work, panel sessions, booth exhibits and a festival-themed Ex Awards ceremony.

2024 63
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How to Budget for Hybrid Events

Eventsforce

Before you start deliberations around your budget, it’s worth looking at what impact you want your event to have? To the novice, budgeting might simply be an exercise to reduce as many costs as possible, or to reduce the number of budget line items. A savvy event professional understands that budgeting and brand impact are entwined.

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25 Innovative B2B Event Marketing Ideas

Bizzabo

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy.

B2B 48
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At-Home Perk: How the Specialty Coffee Association Made Its Virtual Event a Sensory Experience

PCMA Convene

In fact, you would be hard-pressed to find an event that involves the senses more than Re:co. Our event has always had many multi-sensory components,” said Alex Bernson, SCA’s event marketing director. Supplies for the exercise came in the home kits participants were able to purchase before the event.

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How to Harness the Lasting Power of Virtual Meetings

Smart Meetings

Event marketers are ramping up in-person events with a fresh perspective provided by two years of virtual meetings and the proliferation of tech specifically focused on video conferencing. Read More: Cvent Connect Lays Out Event Tech Roadmap to Meet Growing Hybrid Demand.

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The Importance Of Feedback & Follow-Up Meeting After Events

Endless Events

If you had a huge tech issue, talk about it upfront and ask for the attendee’s experience. The fastest and easiest way to survey your audience is during the event itself. You can get the host or speaker to do a show of hands, or ask people to use your hashtag to send questions. Event apps. on a scale of 1-5).

Meetings 139
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The ABC’s of Event Planning

Cvent: Event Marketing

Without content, what is your event even about? Content sourcing is probably one of the most important aspects of planning an event. It involves aligning content with event goals, attendee expectations, and sourcing speakers to give engaging, informative, and entertaining presentations. Finding speakers.