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Organically Grown Event Tech Live Challenged The Critics and Won

EventTechBrief

A little more than six years ago, Adam Parry, a self-proclaimed “tech guy,” noticed a void in his industry. While technology was completely transforming other industries in the UK, the events industry seemed mostly to be living in the dark ages. The response to the event, which they named Event Tech Live , was surprising.

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How to Make AI Your Event Marketing Copilot

EventMB

Skift Take: With Generative AI tools evolving rapidly, now is the time for planners to grasp their potential. Those who delay in embracing this technology will be left behind. Miguel Neves Read the Complete Story On Skift Meetings

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Tag Digital supports Event Tech Live US & Canada

Event Industry News

Paid media agency Tag Digital is sponsoring Event Tech Live (ETL) USA & Canada, which takes place in June. Familiar with the ETL brand, Tag Digital has worked with UK & Europe show since 2016, this partnership will see Tag manage the retargeting and social media campaigns for the inaugural Event Tech Live US & Canada.

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How to Build an Event Marketing Channel—And Why Marketers Need Events

Event Farm

And would you feel as confident in your ability to track the event’s performance? Event marketing campaigns are much more complex than most online campaigns, and event marketing technology is relatively new compared to other martech solutions. That’s understandable—events are complex and difficult to measure.

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SXSW innovator among the stars set for Event Tech Live USA & Canada

Event Industry News

Registration for the inaugural Event Tech Live (ETL) USA & Canada opens today (Tuesday 6 April) and details of the first four sessions have been revealed, which highlights the organiser’s international connections and commitment to quality content. And how to deliver its celebrated experience digitally. Register now.

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How to Secure Event Sponsorship

Attendease

The event marketing campaign was called, ‘Rolex’s DNA: innovation and design’, a theme that suited the nature of TED Conferences. Why Event Sponsorships Are Valuable. 57% of the event professionals who took part in the survey stated that the budget needs to increase in order to improve the event experience.

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How to Design an Event Sponsorship Package

Eventmobi

A La Carte Sponsorship Model: This approach is commonly used to serve sponsors with specific needs or goals, so flexibility and customization in their event sponsorship package are key . Here is a step-by-step breakdown of how to build a tiered sponsorship model that includes event technology features: Step 1: Create Tier Levels.