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8 Tips for Your Hybrid or Virtual Event Marketing Strategy

Attendease

The COVID-19 pandemic accelerated the adoption of hybrid and virtual events. This led to a quick shift in how to approach one’s virtual event marketing strategy. If you’re considering marketing a hybrid or virtual event in the near future, consider these eight keys to success as part of your advertising strategy.

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7 Tips for Leveraging Your Speakers as Event Advocates

Eventmobi

Are you including your event speakers in your marketing plan? Many keynote speakers and breakout session facilitators have extensive, active networks both on and offline. By enlisting the aid of speakers to reach out to their existing connections, event planners can tap into an unmined pool of potential attendees.

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Navigating the Top Challenges of Corporate Event Marketing

Attendease

Corporate event marketing has become a critical component of customer acquisition. Corporate events facilitate in-person relationship-building, boost employee satisfaction, and foster a sense of community amongst the attendees. Despite the unique advantages of corporate events, marketing them can be challenging.

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How to Promote Your Event on Social Media in 2023

Eventtia

Event marketing, simply put, is about letting people know about the existence of the event you’re hosting, and convincing them so they’ll join the event. We can argue that marketing has become more complicated than ever before. How To Market an Event: Best Practices. Define Event Marketing Goals.

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7 Event Website Tips That Drive Registrations and Attendance

Attendease

However, you will only see the true benefits if your website functions as intended and is best positioned to succeed on its own merits while supporting your event marketing goals. These seven website marketing tips will help you create an event website that entices visitors to register and gets more people to show up on event day.

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Building a Winning Corporate Events Program: 7 Critical Success Factors

Attendease

Prioritize strategic planning and execution Once you’ve defined clear objectives, the next step is developing an in-depth event strategy and plan that aligns with organizational goals. This includes considering your internal resources (budget, stakeholders, event management software) and external resources (sponsors, vendors, partners).

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8 Ways to Use Social Media to Brand Your Events

EventBank Insights

Event marketing, and by extension marketing itself, is all about attention. It’s reflected in the way marketers work—much has changed since the initial dot com boom of the 90s. In fact, 72% of marketers say that branded online content is a better investment than buying ad space in magazines. Quick Reads.