Marketo Events

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. Attaching Metrics to Event Goals. Setting marketing goals is nothing new. Event app engagement.

Event Marketing 167

Event Marketing Marketing Social Media Event Apps 167

Event Farm

MARCH 28, 2019

On the surface, event marketing sounds fairly straightforward: you host an event to promote your business. To help marketers think through (and potentially explain to others) what a successful event is, we created this guide. So what is event marketing? Breaking down the event marketer’s role.

Event Marketing 130

Event Marketing Marketing Tech Events 130

Guidebook

JUNE 4, 2018

Here at Guidebook, we’ve checked out a lot of conference apps, trade show apps, and all sorts of other event apps. Well, seeing as how we consider ourselves event app experts, we want to share some of our research and observations to event organizers who are considering diving into mobile this year.

Event Apps 106

Event Apps Sponsorships Social Media Trade Shows 106

Socio Events

FEBRUARY 15, 2023

That said, there’s one class of event promotion that stands out among the rest: pre-event email marketing. With over half the world’s population using email on a daily basis, there’s virtually no better way to reach your target audience, especially when promoting future events. Why, exactly, is email marketing effective?

Marketing 97

Marketing Speakers Event Apps Events 97

Eventmobi

JUNE 26, 2023

Member engagement refers to the active efforts an organization makes to connect and foster relationships with their members. According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. What is Member Engagement? Year round.

Social Media 195

Social Media Event Apps Education Conference 195

Eventmobi

SEPTEMBER 13, 2023

A positive relationship with your organization will inspire your members to refer their friends and colleagues. This organic connection is worth its weight in gold and can save you on big marketing costs. In fact, marketers report a 760% increase in email revenue alone from personalized and segmented campaigns. Data-driven.

Social Media 195

Social Media Event Apps Events Management 195

Cvent: Event Marketing

AUGUST 6, 2019

4 Tips to Ensure Your Event App is Successful. Not to toot our own horn, but we at Cvent like to think we’re event tech experts – especially when it comes to event apps. We’ve worked with many planners on their events and have seen pretty much everything you can think of! Make it as easy as possible.

Event Apps 38

Event Apps Social Media Event Tech 2018 38

Marketo Events

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. Attaching Metrics to Event Goals. Setting marketing goals is nothing new. Event app engagement.

Event Marketing 63

Event Marketing Marketing Social Media Event Apps 63

PCMA Convene

MARCH 1, 2019

In fact, most saw continued stability and growth for their events — and many also blamed the strong economy — which in turn creates a seller’s market — for making their job more challenging. continued to lose market share, with overseas travel to the U.S. The economic verdict in Davos, according to Bloomberg ? More of Note.

Marketing 102

Marketing Meetings 2007 2017 102

SpotMe Blog

JULY 25, 2021

Consider these hybrid event examples, both with different focuses, but still blended experiences: A large trade show that’s principally an in-person event with exclusive online content and an event app. What Does a Hybrid Event Look Like? Marketing and sales events. Trade shows. Training seminars.

Social Media 279

Social Media 2021 Trade Shows Marketing 279

SpotMe Blog

AUGUST 25, 2022

Large events where participants are local but may not be able to attend in person. Marketing events with various participant tiers. Events that need to reach a wider audience. Hybrid event platform. Web app for virtual attendees and mobile app for in-person attendees. Hybrid event platform.

Event Planning 246

Event Planning Speakers Event Apps Venues 246

Eventscase Blog

FEBRUARY 8, 2023

In the event industry, it generally refers to technology that can understand an environment or interact with it using statements and the capability to intelligently learn and adapt. Event Apps and Chatbots Artificial intelligence is transforming the way we do business and how we interact with others.

Event Management 52

Event Management Management Event Apps Technology 52

Boomset

FEBRUARY 25, 2020

Once your nonprofit’s fantastic marketing strategy is in place, you can start considering automation software to make the process more effective and efficient. A lot goes into planning a successful event. In particular, software automation has helped organizations better market and manage their events.

Event Marketing 62

Event Marketing Marketing Social Media Events 62

Eventmobi

SEPTEMBER 28, 2023

Members can refer to these membership lists when seeking to connect with others within the same organization or community, and it can also be used by those outside your organization to find a professional or contact for other reasons (jobs, events, etc.). WildApricot also offers some other features like email marketing.

Social Media 221

Social Media 2023 Management Advertising 221

Eventmobi

JUNE 16, 2023

Non dues revenue refers to the income generated by organizations through sources other than membership fees. Start by building an event budget around ROI, setting goals for the amount of revenue you want to drive per dollar spent, and finding opportunities to drive revenue without spending anything at all. It’s all connected.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Quickmobile

OCTOBER 26, 2017

This can be a tall order during the ruckus of an on-going event, which is why most event planners use some sort of content management system (CMS) at their event. While there are stand-alone content management systems, most are built right into the event app and can cover most types of content.

Management 117

Management Event Apps Social Media Events 117

Eventscase Blog

JANUARY 17, 2024

As we equip ourselves with ideas, trends and best practices, we prepare for an AI-driven world where events transcend the ordinary, offering experiences that were previously inconceivable. It is perceived as a cutting-edge tool that, at the very least, should be embraced to enhance event management.

Trade Shows 59

Trade Shows Technology Event Apps Management 59

Eventmobi

MARCH 21, 2019

If you’re reading this blog post then you’re already familiar with the benefits of incorporating an event app into your event experience. Generates additional event revenue through digital sponsorship opportunities (e.g. digital banner ads in the event app). CMO / VP of Marketing/Events.

Event Apps 30

Event Apps Sponsorships Education Events 30

SpotMe Blog

JUNE 13, 2023

With 10 out of the 20 leading life science companies in our customer database, we’ve worked with 80+ pharma event management companies. And many of them use our fully compliant life science event platform and mobile event app to help pharma companies manage engaging HCP events.

Event Management 130

Event Management 2023 Management Healthcare 130

Eventscase Blog

MARCH 14, 2024

Step-by-step guide to writing a post event report Writing a post event report may seem overwhelming, but by following these step-by-step guidelines, you can create a comprehensive report. For example, you can use the Eventcase event app to collect feedback from your attendees. No technical skill is required at all.

Financial 52

Financial Event Apps Trade Shows Social Media 52

Eventmobi

JUNE 20, 2019

Mobile Event Apps. Digital sponsorships can be updated or modified quickly in response to changes in marketing campaigns or in the event of a company acquisition or merger. The examples below illustrate how the features of a mobile event app address sponsor goals. Pre-Event Exposure. Market value.

Sponsorships 150

Sponsorships Technology Social Media Event Apps 150

Bizzabo

JANUARY 4, 2019

Is your event budget setting you up for success? In this guide we'll look at tips, best practices and examples for creating a reliable event marketing budget in 2019 and beyond. The many moving parts of a live event strategy are bound together by the event budget. the average marketing budget on events.

2019 61

2019 Event Marketing Marketing Social Media 61

Nunify

MARCH 16, 2022

But thanks to the modern, tech-driven world that we live in, tools, software, and technologically advanced platforms have made event management a breeze. The global event management software market value is estimated to be a whopping USD 6.4 What are No-code Event Planning tools ? Email marketing tools.

Event Planning Tools 52

Event Planning Tools Event Planning 2026 Event Management 52

Social Tables

SEPTEMBER 14, 2021

Event engagement, also known as audience engagement, refers to an event’s ability to hold the attention of its audience as well as promote full participation from event attendees. Engaging events are captivating and compelling; they capture the attention of their audience from the start and hold on tight.

Social Media 176

Social Media B2B Tech Marketing 176

Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success.

Speakers 149

Speakers Social Media Event Apps Technology 149

StraussCA

JUNE 10, 2021

The success of your association’s trade show or conference depends on how you market to potential delegates. Working in a primarily Canadian market, you need to keep in mind that, generally, Canadians are very safety orientated. These safety protocols need to be clearly communicated throughout your marketing. Networking.

Trade Shows 98

Trade Shows Tourism Conference Travel 98

Socio Events

MARCH 15, 2023

The ins and outs of planning a corporate event It’s important to understand what a corporate event is before we offer relevant corporate event planning tips. These events can range in size and include anywhere from 50 attendees to thousands. Consider these event promotion tips: Take advantage of social media and hashtags.

Corporate Events 83

Corporate Events Event Planning 2023 Social Media 83

Event Farm

MAY 2, 2017

Events tend to make up a large portion of marketing spend—after all, they’re a quick and efficient way to get facetime with a large audience in a short period of time. To get the most ROI out of your events, drive more qualified prospects, and support an account based approach, you must change your strategy.

Trade Shows 144

Trade Shows Marketing Event Marketing Events 144

Endless Events

JUNE 10, 2022

Event apps. If your crowd is tech-inclined, you can add the survey to the event app you are using. If they were let down by your event, offer actionable solutions to make your sponsors whole. Check Your Event ROI. People spent their time and sometimes even money just to be at your event. Social media.

Meetings 139

Meetings Events Social Media Sponsorships 139

Nunify

APRIL 27, 2022

Are you an event planner looking for ways to promote your event on Instagram? Are you confused about the tips to follow to ensure successful event marketing through Instagram? Here are 15 stellar ways to leverage Instagram to make your next event a grand success. 15 step instagram guide for event planners.

Event Apps 59

Event Apps Social Media Events Speakers 59

Core-apps

JANUARY 2, 2019

Members of the group I was talking with eye rolled and chuckled at the “jargon of the day” reference. Products, processes, services, events, omni-channel journeys, and environments.” It sounds like a string of words from a marketing keynote gone wrong. I heard someone say, with air quotes around the buzzy term, at IAEE Expo!

Trade Shows 96

Trade Shows Event Apps Tech Technology 96

Endless Events

FEBRUARY 7, 2022

Brandt explains the evolution of event technology. “Remember the days when planners thought that they didn’t need event apps ? Well, less than two years ago, almost every conference had an event app of some kind. ” The tech masters reference one of the recent top hybrid event examples.

2022 127

2022 Event Technology Technology Event Tech 127

Event Marketer

MAY 24, 2023

For this new generation of selective attendees, event marketers have a “responsibility” to understand why people are coming and help make sure they have personalized experiences across every element on offer. Each event has a miniature Think Forum space with presentations, demos and areas for meeting and networking.

2023 82

2023 Conference Trade Shows Technology 82

Eventscase Blog

AUGUST 10, 2023

This ensures that every aspect of the event follows a set standard, which helps to create a more cohesive and professional experience. AI-Powered Content Generation and Strategy Tools When we talk about AI for content generation we’re simply referring to the AI tool you use to actually do AI-powered content creation.

Trade Shows 52

Trade Shows Event Planning Events Sustainability 52

Expo Pass

MARCH 8, 2019

Use a Meeting App. Event apps are no longer just reserved for recreational events and large tradeshows. The technology has evolved over time, and savvy professionals are finding more opportunity in connecting their teams across the globe using apps. Event Execution. Event Marketing. Categories.

Event Apps 81

Event Apps Education Technology Events 81

Event Industry News

FEBRUARY 11, 2019

Here’s an overview of what we’ll look at in this guide: A Short Introduction to Event Technology. Why Event Technology Matters. Choosing an Event Platform Vs. Creating an Event Technology Deck. The Three Main Categories of Event Technology. Event Marketing, with examples. Event Apps, with examples.

Event Tech 96

Event Tech Tech Event Apps Event Technology 96

SpotMe Blog

OCTOBER 20, 2022

It also has features to help deliver training, share clinical studies, and host resources and reference materials. InEvent has an HCP event management platform that allows pharma companies to plan all kinds of medical events. 6Connex is another platform that pharma companies can use for HCP events. 4) InEvent.

2023 130

2023 Education Events Medical Meetings 130