Sat.Feb 01, 2020 - Fri.Feb 07, 2020

Want to Rev Up Your Event Marketing? Leverage Influencers


In the midst of an increasingly noisy meetings and events marketplace, event marketers are constantly being challenged to get the right people (not to mention the right amount of them) to attend their functions.

2020 36

The Impact of the Coronavirus On The Events Industry

Endless Events

Today’s episode of Event Brew will tackle the impact of the coronavirus on the events industry. As we’re all aware, the outbreak has been making headlines for a while now. And it seems only pertinent that we zoom into how this potentially affects our industry.

2020 68

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The Top 5 Event Management Mistakes (and How to Avoid Them)


There’s a dark cloud hanging over marketing leaders heading into the new year: last year’s mistakes. You’ve analyzed what went wrong, implemented a fix and have a plan to measure your efforts. Sounds nice but it doesn’t always have you feeling too good.

2020 56

How to Use YouTube for Event Marketing


As an event marketer, the impact of using video around your events can be significant. It can be a great way to generate enthusiasm amongst your attendees and equally present a good case for those who haven’t yet registered.

2020 56

A Practical Guide to Measuring Event Success

Can you measure event ROI? 3 in 5 marketers can't. Learn how with this free ROI model.

How to Provide an Immersive, Personalized Attendee Experience


Marriott has a reputation of creating the best possible experience for their guests. One big reason: they're always on the cutting edge of tech. At MeetingPlay, we love partnering with Marriott because they bring forward new trends — and they do so with a clear purpose. Case Studies Engagement

2020 67

More Trending

What's the Biggest Trend for Event Professionals in 2020? 14 Awesome Women in Event Tech Answer


We asked 14 brilliant event professionals about the biggest industry trend for 2020, and discovered.there isn't one. That is, there is no single "big trend.". Event Planning Corporate Maketing Events Event Team Event Tech Event Technology Event Professionals

2020 50

The Ultimate Guide to Event Management

Hubilo Blog

This is a step-by-step guide to understanding and organizing any enterprise event, conference or an exhibition. And the use of event management software and other tech tools. Managing events has always been a tough job to do.

2020 52

4 Reasons Event Planners are Growing Communities Around Their Events


Establishing a genuine connection with attendees and creating a safe space where people can pursue their passions has never been more important to event organisers, as our Event Trends Report 2020 reveals. Here’s why building a community is crucial. Catering to niche interests, championing inclusivity and diversity, and promoting a local focus – with these […]. The post 4 Reasons Event Planners are Growing Communities Around Their Events appeared first on Eventbrite UK.

2020 60

20 Rome Event Venues That Your Attendees Will Love


When it comes to Rome event venues, it doesn't get better than the 20 unique spaces we list in this article. Keep reading to discover the absolute best event venues that the Eternal City has to offer. Ah, Rome… What can we say about this incredible city that hasn't already been said?

2020 68

Effortlessly Interact with an Entire Audience from Any Location

1,000 Participants. 75 Locations. 1 Solution.

How to Use LinkedIn to Promote Your Event


"LinkedIn is some sort of an online CV. I don't see how I could promote my event there." This is the common misconception people have about LinkedIn, and they would be right if we were still in 2015. However, things have changed

2020 62

The ultimate virtual event speaker brief

Gallus Events

One area we know loads of event professionals are struggling with is getting good digital content for their online events. So we have created the ultimate virtual event speaker brief.

2020 153

How old are you?

Conferences that Work

“How old are you?” ” All of us have wondered about the age of someone we’ve met, but asking this question can be awkward, even during a one-to-one conversation. Making public the ages of hundreds of people in a meeting room — well, that’s even more awkward!

2020 156

5 Scenarios of the Coronavirus Impact on Events


The coronavirus is a growing global public health threat that will have ramifications throughout the events industry. Here's how it could impact upcoming events and what planners can do to mitigate risks.

2020 145

How to Create an Enticing Event Agenda

Picatic by Eventbrite

It’s rare that all of your event details will be complete by the time you start promoting it. Because of this, there’s usually some overlap of time when you are both marketing your event and finalizing the schedule, structure, and breakout sessions for your function.

2020 195

Lounge Ideas to WOW Your Attendees on Your Next Event


Wondering how you can spice up your next event? Having a perfect lounge for your attendees in your next event will not only light up your event, but it will have your guests networking, socializing, and posing for pictures while they share them on social media. Doesn’t that sound wonderful?

2020 156

15 Toronto Wedding Planners Share Their Favourite Weddings From Last Season


Back by popular demand, we’ve pulled together a list of THE prettiest, most romantic weddings from last season. Chosen by some of the top wedding planners in the GTA, these weddings range from modern to traditional, funky to romantic, full of colour to white-on-white and all things in between.

2020 88

Are Events Really including LGBTQ+ Attendees?


While the events industry has made some progress in terms of diversity and inclusion for the LGBTQ+ community, many events lack initiative and many areas are not as progressive. Are events really inclusive? Let's find out.

2020 136

More Than a Trend: Diversity is The New Normal

Picatic by Eventbrite

From racial diversity to gender equality and gay and trans rights, the collective continues to move toward progress and inclusion — and its proven to lead to bottom line impact. In fact, 81% of creators agree that promoting events to a more diverse audience is a smart way to sell more tickets.

2020 195

How to Boost Sales at Every Stage of the Event Marketing Funnel


Each one of us is familiar with the conversion funnel. With the changing times, the marketing funnel has witnessed changes as well. For someone who has been in marketing for long, the only change is that there is a new way of looking at marketing funnel.

2020 156

Mississauga Convention Center Winter 2020 Wedding Fair Open House


The Mississauga Convention Centre once again opened their doors to hundreds of newly engaged couples over the weekend for their winter 2020 wedding fair open house to imagine their wedding day within the walls of the venue’s six luxurious ballrooms.

2020 86

How to Secure Event Sponsorship


Sponsorships are the lifeline that keeps the events industry sustainable. An important aspect of event management is finding the right sponsors who can provide the right financial assistance needed to pull off a big event, in exchange for brand exposure.

2020 83

Appointments and celebrations at Merlin Events

Event Industry News

London event management company, Merlin Events, is delighted to announce it has just enjoyed the most successful 12 months in Merlin Events history. This record-breaking run has included serving 9,806 Christmas dinners, 13,598 bottles of beer, plus 2,150 bottles of festive fizz.

2020 83

The Average Event Manager Salary in 2020 [New Data]

Tito Blog | An Event Blog for Organisers

By analysing some 5,000+ reports from individuals in the industry, we’re here today to share the average event manager salary in 2020. Below you’ll find data on the global average, and a breakdown across a selection of countries we analysed.

2020 78

First Look Alternatives (That Won’t Ruin the Surprise)


One of the oldest standing wedding traditions is for the groom not to see the bride’s dress before the ceremony. In recent years, this tradition has started to fade as more and more couples are opting for a ‘first look’, just between them (and their photographer).

2020 75

35 Must Attend Events For Event Planners in 2020


We encourage every event planner to mark their calendars for the following 35 events and conferences in 2020. We know how hard it can be to find great events to attend, so we’ve made it easier for you.

2020 72

Event Industry News launches new guide dedicated to event sustainability

Event Industry News

Event Industry News joined proud guide sponsor, GES, at their Sustainable Breakfast Briefing yesterday (6 th Feb) to launch their brand-new guide, The Sustainable Event Buyer’s Guide.

2020 80

How to Create Event Spaces that Spark Learning and Connection

Endless Events

If you read our last piece on why collaborative learning is the future of event-networking , you are already familiar with e180 as the creator of Braindate , an online platform and an in-person experience that helps participants at events meet for topic-driven, knowledge-sharing conversations called braindates. Since our founding, we have created collaborative learning experiences at iconic events around the world. Translation: we have helped participants make new connections, unblock their learning goals, and even find inspiration, through the act of exchanging knowledge with one another. . When it comes to event-networking, we predicted that collaborative learning will soon come to define the participant event experience. This feels more relevant than ever in 2020 when participants are (rightfully) expecting a degree of personalization from the events they choose to attend. . In the 202o trend report , Endless’ Kaitlin Colston writes, “not everyone at your event will be in the same place in their journey. Personalization allows each attendee to get exactly what they need.” We can say this from experience, collaborative learning is one of the most effective ways to bring personalization into the context of networking and learning. . e180 hosts knowledge-sharing conversations in a dedicated space at events called the Braindate Lounge. Over the years, we have co-created these collaborative learning spaces with some of the most brilliant event profs in the world. . Now, we’re ready to share our knowledge on how to create a space that gets your participants ready and excited to learn from each other. . What are collaborative learning spaces? If you work in the field of education, you may have heard about the collaborative learning movement, where forward-thinking educators are reinventing the way in which students around the world learn. They are flipping the script on the broadcast-style education where one person teaches all, to create a more inclusive experience that takes into account different people’s learning needs. . Collaborative learning spaces are designed with the aim of encouraging both small and large groups of people to come together to solve a problem, learn something new, or simply have a meaningful conversation. . Braindate Lounge at the 2018 C2 Montreal. Source: e180. As a company founded by one of these forward-thinking educators, we continuously draw our inspiration from the world of education, especially when it comes to events. The way we see it, collaborative learning spaces should be a part of every event. After all, a conference or a professional meeting is often one of the few opportunities for adults to gather somewhere, purely with the purpose of learning and growing as professionals. . The psychology of learning spaces. We already know that the act of learning something collaboratively has many positive effects on people, that range from forming a positive support system and strengthening bonds of community, to reducing anxiety and improving a learner’s self esteem. But what about the space in which collaborative learning takes place? What do planners need to know before dedicating their time to creating such an environment? Your environment affects you emotionally. Researcher Ken A. Graetz writes that “physical characteristics of learning environments can affect learners emotionally, with important cognitive and behavioural consequences.” Simply put, the design of a space can have an effect on the mood and behaviors of the people inside that space. . We already know that if hundreds of participants squeezed into an uncomfortable, crowded, noisy room, they would be less-able to engage with the event content. Conversely, research shows that creating a comfortable environment for participants has the opposite effect: it will inspire a positive emotional state that could improve a participant’s ability to learn, and may also create feelings of attachment to the place itself. . This insight is particularly relevant to event planners who produce events at the same venue year after year. Creating a positive learning environment could contribute to participants developing a fondness for the venue itself, and encourage them to return to the event. . Design can help create a sense of autonomy among your participants. Collaborative learning spaces should encourage active learning. That is, participants in these spaces will do more than just passively listen to each other: they will engage in conversation, and think critically about what they’ve learned. . Steelcase’s insights on active learning spaces notes that “active learning involves a level of autonomy for individuals and groups to determine how and where they learn best.” In order to effectively learn from each other, your participants must have the ability to choose where they want to learn, and how they want to learn from one another. . Source: Unsplash. Planners can embed these different environmental learning options in design elements. Having access to different seating arrangements, or even tools like drawing boards, pens etc can contribute to your participant feeling autonomous. For inspiration on different seating arrangements to promote collaborative learning, check out Steelcase’s Palette of Place. All of the above leads us to the most crucial element of designing a vibrant collaborative learning environment. And that is the feeling of joy… Always design for joy. In an interview for Convene Magazine , Ingrid Fetell Lee, best known for her book, Joyful: The Surprising Power of Ordinary Things to Create Extraordinary Happiness , says that the power of joy is that it creates a sense of togetherness. . “Joy…creates a sense of cohesion in groups. It helps groups to gel… It is the most contagious of our emotions. It spreads quickly within groups. It spreads because of our body language, our expressions, our tone of voice, and that can actually have really surprising effects, even from a business perspective,” says Lee. Learning from, let alone approaching a stranger, can be quite daunting. And yet, that is exactly what we ask our participants to do every time we bring Braindate to an event. A collaborative learning environment requires participants to feel safe, comfortable, and open to sharing their knowledge. . So, designing these spaces with elements that might add a bit of joy (natural light, round tables, bright colors, elements of nature) can go a long way in putting a participant in a positive state of mind. . Source: Ingrid Fetell Lee / Convene Magazine. As Lee says, if you want to design an “experience that people are going to take back into their lives and be excited to talk about with other people and share what they learned with their colleagues — if you want that sense of cohesion and contagion, there really is no better emotion than joy.” . Decide what you want learning to look like before you begin designing the space. What do you want your participants to take away from the event? Do you want them to learn continuously? Or do you want their learning to be limited to certain moments during the event? Understanding what you want learning at your event to look like is just as important as producing high quality event content. What knowledge you want your participants to gain, and how you want them to gain it, will influence how you design the space where this learning takes place. . Determining the above requires a process. This is what educator David Jake has suggested: Begin with clearly identifying what you want learning to look like at your event. Based on that, determine a set of design goals that reflect those expectations. Finally, consider a prototype process that helps your test different space designs ahead of the event. . How to design a collaborative learning space . While collaborative learning spaces take many different forms, they all share the key elements listed below. Whether you’re organizing a session, a workshop, or even a networking hour, we invite you to use these principles to design a space that encourages your participants to learn from each other: A collaborative learning space must accommodate learning in all sizes: . Braindate Lounge at the 2019 SOCAP (Social Capital Markets) Conference. Source: SOCAP. Your participants should have the choice to learn from each other one-on-one, in small, and large groups. Design a space that gives them this choice. This means, you guessed it, seating arrangements! Let your participants organically choose between a large picnic table, or smaller coffee tables. . A collaborative learning space must be flexible: . Source: Kayri Shanahan. Design your space to be flexible, both physically, and in how it’s used. Your participants should be able to move the furniture as they transition from small to large groups. The furniture itself should be varied. Give them the choice between tables, sofas, standing desks or even bean bag chairs. . A collaborative learning space should accommodate different styles of learning: . Source: e180. Some people are visual learners, while others need to take notes. Your collaborative learning space should try to accommodate your participants varying learning needs by giving them access to tools like markers, drawing pads, whiteboards etc. A collaborative learning space should spark communication and creativity: . Braindate Lounge at the 2019 Tableau Conference. Source: e180. The environment you design should inspire your participants. This means being unafraid to get creative with the various design elements. For example, including unusual (but comfortable) furniture in your space, featuring conversation prompts on signage, or adding fidget toys or legos to your tables. . Collaborative learning is so much more than another trendy addition to the event ecosystem. It is a mindset that we at e180 encourage event planners to adopt so they can create community out of an event, and empower their participants to take their learning into their own hands. . Listed above are just some of the few ways in which you can leverage the space around you to make sure that your attendees walk away feeling the pure joy of having learned something new. And in that process, experience growth that is not only professional, but personal. Event Inspiration Event Planning Tips Event Trends audience engagement collaborative learning event networking event planning tips event tech event technology event tips

2020 68

7 Things You Should Know Before Wedding Dress Shopping


One of the most exciting parts of wedding planning is shopping for your dress. While every bride’s journey is unique, there are few things that every bride must keep in mind when shopping for their dress. You Might Hate Your Dream Dress.

2020 77

Events Industry Experts Weigh in on the Coronavirus

PCMA Convene

A close-up view of coronavirus. Photo Credit Adobe Stock). The Events Industry Council (EIC) held a webinar on Feb. 7, “Industry Discussion on Novel Coronavirus (2019-nCoV): Identifying Reliable Sources and Factors for Informed Decision-Making.” Here are some takeaways.

2020 67

The Sustainable Event Buyer’s Guide

Event Industry News

BRAND NEW and brimming with the latest solutions, technologies and advice to create your most sustainable event, The Sustainable Event Buyer’s Guide is our latest online resource dedicated to the event industry.

2020 79

How to Build Your Non-Profit Volunteer Program Budget


Building a solid program budget is one of the basics for ensuring that your volunteer program will be a success.

2020 68

Winnie and Kevin’s Organic-yet-Glam Wedding at the Hazelton Manor


If you’re looking for a wedding that effortlessly combines organic elements with full-on glam, then look no further than Winnie and Kevin’s big day.

2020 75