Sat.Jul 06, 2019 - Fri.Jul 12, 2019

Why Should Event Marketers Care About the Demand Unit Waterfall?


There’s no question that Account-Based Marketing (ABM) is a hot topic this year. The strategy—which involves deep alignment between Marketing and Sales teams to better target, nurture, and convert your most valuable accounts—has been around for a while, but is finally seeing its heydey in large part because of technology that facilitates team alignment and personalization at scale. Event Intelligence Partnerships

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How to Write an Event Description That Drives Attendance


Your event may be brilliant, but no one else will know that unless you tell them about it first. That’s what a strong and clear description of an event is for. What is an event description? An event description is copy that aims to tell your potential attendees what will be happening at the event, who will be speaking, and what they will get out of attending. Good event descriptions can drive attendance to events and also lead to more media coverage. Examples of event descriptions.

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7 Often Overlooked Event Planning Details


When it comes down to it, event planning is a details game. That’s because there are SO many to keep track of. Between your multiple audiences (vendors, volunteers, attendees, sponsors, staff) and their various needs and’s s enough to make even the most veteran event planner’s head spin! But whether you ARE a veteran or a total amateur, juggling all of that makes it easy to forget something. So, what details in particular tend to trip event planners up the most?

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Squaring the circle: creating room sets for connection

Conferences that Work

Meeting planners typically default to squaring the circle when specifying room sets. They persist in seating attendees in long straight lines whenever possible, ignoring the benefits of curved and circular seating at their events. See Paul Radde’s Seating Matters: State of the Art Seating Arrangements for more information.) The architecture of assembly where curved theatre seating dominates, teaches us otherwise.

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Dive Into Your Inventory Data (and Add Substantial Profits to Your Bottom Line)

Speaker: Ian Foster, Sculpture Hospitality Regional Director West Coast

In this seminar, Ian Foster will discuss the basics of inventory management, including tips on how to get inventory right and how to evaluate your food and pour costs. Ian will examine the best ordering practices from our clients. Finally, he’ll share some case studies showing how well designed inventory control can uncover hidden losses from over-pouring and lost sales that will result in several thousand dollars of extra profit every month.

21 Survey Questions To Ask After Your Event

Picatic by Eventbrite

You’ve just wrapped a major event. You’re exhausted, you’re happy — and you’re curious. What did your attendees think about your event? How about sponsors? Are they likely to support your event next year? Surveys tell you exactly what attendees, sponsors, and stakeholders loved about your event and what you can do to make it […]. The post 21 Survey Questions To Ask After Your Event appeared first on Eventbrite US Blog.

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More Trending

15 tips for negotiating a venue

Gallus Events

The venue you use is likely to be one of, if not the biggest, expense on your event budget. So any tips to help you secure a better rate are going to useful. So what about 15 tips for negotiating with a venue? . The venue is so important. I love creative spaces! But these tips are useful no matter the type of venue you are negotiating with. The first venue I booked was a Stately Home in Angus in Scotland, over 25 years ago! Since then I’ve booked a whole host of venues across the globe.

New Deep Integration and Partnership Between EventMobi and Swoogo Simplifies Event Management Tech Stack


The post New Deep Integration and Partnership Between EventMobi and Swoogo Simplifies Event Management Tech Stack appeared first on EventMobi

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8 Steps to a Solid Event Business Plan (With Examples)

Picatic by Eventbrite

If you intend for your event to be a business — to make money and become a career — you need a plan. That’s true for any kind of event, from a festival to a fundraiser to a funhouse. Writing a business plan might sound like a major project, and it kind of is. That’s because it’s […]. The post 8 Steps to a Solid Event Business Plan (With Examples) appeared first on Eventbrite US Blog. Business & Professional Event Planning & Promotion Event Budget Event Business Event Business Plan

2019 253

Québec City Convention Centre [Venue Review]


The Québec City Convention Centre is expanding on traditional, formulaic event spaces by working with event planners in innovative ways and specializing in new event formats. Here’s our review of the space: When some event planners envision using a convention center, they usually do it out of space considerations rather than a desire for innovation. […]. The post Québec City Convention Centre [Venue Review] by EventMB Studio Team appeared first on [link].

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Maximize Your Profit Margins

Speaker: Shawn Imbeault and Geoff Loukes, Sculpture Hospitality

In the past year, we've learned that maximizing margins can determine whether your restaurant stays afloat when times get hard. Join Shawn Limbeault and Geoff Loukes, in this master class that will take you through the best practices of maximizing your margins, From FOH to BOH.

#eventprofs need to use more event tools like the event canvas

Gallus Events

To be recognised as true professionals #eventprofs have to adopt more tools: we have to act and be seen to be more professional. Looking at the Event Canvas is a great place to start. . Many professions are defined by the tools they use. Just imagine if a car mechanic slipped under the hood of your car with a fork and a candle. You would be right out of there! So imagine you are the head of an organisation and an event professional takes you through their event using a spreadsheet.

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How This Art Gala Turned an Underground Parking Garage Into a Glamorous Dinner Space


The Museum of Contemporary Art Chicago's ArtEdge Gala celebrated the new exhibition "Virgil Abloh: Figures of Speech

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72 Event Themes to Inspire Your Next Event

Picatic by Eventbrite

Not feeling creative? Here’s a laundry list of event theme ideas to adopt or alter for your next event. The post 72 Event Themes to Inspire Your Next Event appeared first on Eventbrite US Blog. Event Planning & Promotion Corporate Event Ideas Event Inspiration

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Top 10 Event Planning Podcasts

Event Planning BluePrint

We think podcasts are awesome because you can easily stream them from home or in the office or download them to your smartphone. Whether you’re driving to an event, washing the dishes or stuck in traffic, podcasts are a great way to stay current and up-to-date with the latest trends and happenings in the event industry. So, which are the best event planning podcasts to listen to (and learn from)? Event Planning Podcasts.

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Restaurant Management Masterclass

Speaker: Harlan Scott, Founder of Harlan Scott Hospitality and Industry Restaurant

Due first to necessary staffing cuts, extreme safety protocols, and now the need to rehire against outsized government stimulus, unemployment benefits and wage requirements, managing and staffing have become the most urgent conversation in restaurants today. This, adding on to the lynch-pin management style restaurants often have, has made restaurant cultures more vulnerable and volatile than ever. If your restaurant is suffering from cut staff, low morale, or ineffective training, you've come to the right place. Join Harlan Scott of Harlan Scott Hospitality, learn how to get back in control of your restaurant and your operation back on autopilot.

A Practical Guide on How to Run Sustainable Events


Is your event truly sustainable? Are you measuring the impact your event has on the environment and your local community? Do you want to reduce the negative footprint your conference or trade show has? If you’re even a little concerned about sustainability, then this article is for you. Event Planning

Pride 2019: 28 Thoughtful and Colorful Ways Brands Supported the L.G.B.T.Q. Community


See how brands including Lyft, Tinder, Microsoft, H&M, Skittles Canada, and more celebrated Pride throughout June

2019 80

Roxodus Music Fest Statement

Picatic by Eventbrite

After multiple attempts to communicate and secure funds back from the abruptly-canceled Roxodus Music Fest in Ontario, Canada, the organizers have provided no indication that they will refund ticket holders. We believe attendees deserve to get their money back now, so we have set up an Eventbrite-funded Fan Relief Program to make all Roxodus ticket […]. The post Roxodus Music Fest Statement appeared first on Eventbrite US Blog. Eventbrite

2019 252

How to Master the Art of Negotiating


Webster’s Dictionary defines negotiation as “the act or process of having a discussion in order to reach an agreement.” Makes sense, but what does it really mean? According to veteran hospitality attorney Lisa Sommer Devlin, “Negotiating is about bargaining power. The more the other party needs your business, the more they will be willing to compromise. More : Master Win-Win Negotiations for Your Contracts.

A Masterclass in Restaurant Digital Transformation

Speaker: Jay Coldren, Alex Barrow, and Greer Kimsey, Street Sense Team

Behaviorists say it takes 21 days to solidify a habit. 365 days of quarantine later, it's safe to say that our customers will be keeping some quarantine habits. At the center of these habits is the digital world: online ordering, advertising, booking, reviewing, etc. It will become essential for restaurants to create omni-channel experiences for customers, and to market them effectively. Join Jay Coldren and his team in this masterclass to learn the tactics for dominating the digital restaurant sphere.

Cultivating Engagement At Events

Endless Events

Today is all about cultivating engagement at events! As you already know, during the next few weeks we’ll be feeding you little nuggets of information. And all of these awesome insights are courtesy of the most iconic guests. Endless kept busy during IMEX Frankfurt 2019. We already tackled inclusion at events , and we’ll keep bringing you even more awesome topics that we were lucky enough to gather precious inputs on.

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Room Mate Grace Unique Design and Exclusive Events (Sponsored)


After a long day in one of the biggest cities in the world, what you really want is to kick back and treat yourself, and that’s where we come in. Sit down, order a cocktail, relax, and chill out in New York City—sometimes you need it to keep from

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10 Clever Event Ideas College Students Will Love and Share

Picatic by Eventbrite

If you’re in charge of campus programming, the pressure is on to create events college students will not just love but share on social media. Here are some innovative ideas. The post 10 Clever Event Ideas College Students Will Love and Share appeared first on Eventbrite US Blog. Education College Fest Insights University

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We’re Opening a New Office in Mexico


Over these years, our sole obsession has been to build and provide the best event technology out there. Our mission was—and still is—to empower people, with or without an event planning background, to design and run impactful events and obtain their expected results. Eventtia News

2019 76

Restrictions Into Opportunities: How to Make Your Restaurant Succeed

Speaker: Patrick Cottrell and Joe English

Whether your state allows outdoor dining, takeout only, or a little bit of both, we're here to help. Join Patrick Cottrell and Joe English from Sculpture Hospitality, for a webinar on Jan. 26th, and get your restaurant to thrive in face of pandemic restrictions

Event App Platforms: Jack of All Trades or Master of None?

Endless Events

All rise for this week’s Event Tech Podcast on event app platforms! This is far from being the first time we’ve covered event apps on the blog. However, today we’re going deeper into this complex subject. When we’re talking about event app platforms, there are always two sides of the debate. Should you go for the “master platform”? The one that does everything you could hope for in a single place?

Be Contagious in a Good Way With Nonverbal Cues


Nonverbal cues change the emotional life of attendees. The job of an event professional is to spread ideas. This is true whether you are on stage, talking to attendees, or working with a team to execute a program or one-on-one with a friend. The easiest way to communicate your message may not be to say it, but to show it. Understanding at First Sight.

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13 Event Planning Tools to Make You More Efficient

Picatic by Eventbrite

Are you haunted by a growing to-do list and never-ending deadlines? You’re not the only event planner feeling that way. Luckily, there are event management tools online that you can use to make your to-do list less daunting. Here are the most popular online event planning tools used by event creators of all shapes and […]. The post 13 Event Planning Tools to Make You More Efficient appeared first on Eventbrite US Blog. Event Tech Event Planning

B2B Meetings to Foster the Construction Sector of Colombia


Interview with Clara Inés Ferrer Orozco, Fair Director, CAMACOL Antioquia. B2B matchmaking

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Effortlessly Interact with an Entire Audience from Any Location

1,000 Participants. 75 Locations. 1 Solution.

Networking Basics: 5 Networking Tips Without Feeling Intimidated

Event Planning BluePrint

Believe it or not, getting event clients isn’t always about your resume and how many events you’ve planned. With the events industry more competitive than ever and an anticipated growth rate of 10% by 2024, according to the U.S. Bureau of Labor Statistics, being an effective networker is important to your success. BTW – that’s a faster rate than the average growth rate for all occupations!). The issue is most of us hate networking and cringe at just the word!

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Women Deliver Conference Tries ‘to Shake Up Power Dynamics’

PCMA Convene

A Women Deliver delegate reads responses on a chalkboard in the Fueling Station. Officially the exhibit hall, the station housed more than 300 exhibitors as well as installations and meetings spaces. Courtesy Women Deliver). So often, when power emerges as a theme for a conference, it can end up feeling one-dimensional. A leader makes a dramatic entrance in front of a wide-eyed audience; an impassioned motivational speaker waxes poetic about empowering oneself.

2019 70

How to Use Payouts to Reinvest in Your Events

Picatic by Eventbrite

Your event went on sale and event-goers are eagerly claiming their tickets — some are even buying a few extra for friends or family. Wouldn’t it be nice to use that revenue now rather than wait until your event is over? With Eventbrite, you are in control of the money made from ticket sales, registrations, […]. The post How to Use Payouts to Reinvest in Your Events appeared first on Eventbrite US Blog. Event Planning & Promotion Event Payments Event Payouts Event Revenue

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