Mon.Apr 17, 2023

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Multicultural Marketing for Marketing Leaders & CMOs

IMG

In honor of Celebrate Diversity Month , we hosted our second Diversity Makes Us Better webinar , this time we decided to focus on Multicultural Marketing and the challenges and opportunities for marketing leaders and CMOs. We have seen that DEI initiatives in Corporate America have become top of mind for HR leaders and company executives, but they should be at the forefront of all marketing and PR efforts because they affect the way consumers perceive brands.

Marketing 195
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10 Tips for Creating Engaging On-Demand Video Content

EventMB

Skift Take: Turning event session recordings into engaging on-demand video content should not be an afterthought. The right strategy and sufficient resources must be in place long before the doors open.

Meetings 190
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Diversity Makes Us Better: Multicultural Marketing, Challenges and Opportunities for Marketing Leaders and CMOs

IMG

The new Diversity Makes Us Better webinar is here: Multicultural Marketing, Challenges and Opportunities for Marketing Leaders and CMOs. In honor of Celebrate Diversity Month , we are hosting a virtual panel discussion on Multicultural Marketing! DEI initiatives in Corporate America have become top of mind for HR leaders and company executives, but they should be at the forefront of all marketing and PR efforts because they affect the way consumers perceive brands.

Marketing 195
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Red Bull Racing launches ‘The Warehouse’

Event Industry News

Oracle Red Bull Racing has unveiled the latest addition to its Milton Keynes event campus. The Warehouse is a 565sqm breakout and ancillary space that perfectly complements the site’s existing suite of contemporary corporate venues and areas, offering organisers a room with capacity for up to 450 standing, 120 cabaret and 200 theatre style.

Venues 115
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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New-era Networking: Three Tips for Making the Most of In-person and Online Connections

Event Marketer

Communications experts share best networking practices fo r yourself—and your attendees Live experiences may be back, but when it comes to the social and interpersonal aspects of the job, many industry professionals find themselves in a state of transition. Some are returning to large-scale in-person events for the first time in three years. Others are meeting new remote colleagues or visiting with prospective clients.

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At SXSW, Paramount+ Creates a Mountain of Content at ‘The Lodge’

Event Marketer

“The cool thing about being able to make an experience with multiple different IPs is that it allows the fans themselves to make their own journey throughout The Lodge and to focus on things that they personally enjoy from a viewership and an IP perspective.” –James Stewart Cullen, VP-Global Brand Marketing, Paramount Streaming A pub inspired by “Star Trek: Picard” drew long lines of fans looking to snag a custom mule cocktail.

Sports 78
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For Meetings, Wage Hikes at Hotels Have Upside and Downside

MeetingsNet

The latest union agreement in the northeast U.S. brings a record pay raise, on the heels of sizable raises for workers in Orlando and Las Vegas. But this will improve employee retention and service quality, says the union’s president. For more than 7,000 front-desk, housekeeping, and culinary employees of 87 hotels in the suburbs between Philadelphia and New York City, south of Albany, N.Y., and on Long Island, N.Y., a new labor agreement will bring raises of 35 percent, or about $7.50 per hour,

Hotels 97
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Experiential In… San Antonio

Event Marketer

Our curated list of not-so-tourist attractions for the inquisitive event marketer Looking to make the most of your bleisure time? Our “Experiential In” series brings you the scoop on popular event destinations and the unexpected sites of interest and inspiration that make them tick. From groundbreaking culinary adventures to eclectic art installations to, as you’ll see below, artistic bike rides, consider it a dose of professional development for the full-time experience builder.

Hotels 72
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Seeking Innovators, Experts, and Educators in Meeting Planning

MeetingsNet

Increase your visibility and share your knowledge: The call for speakers is now open for the MeetingsNet track at The Special Event. Session proposals are now being accepted for the MeetingsNet track at CaterSource + The Special Event show happening February 12 to 15, 2024, in Austin, Texas. Whether your meetings specialty is event design, contract negotiations, operations management, sustainability, risk management, virtual events, speaker trends, food & beverage, or something else entirely

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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The Top 5 Spring 2023 Wedding Trends to Watch

Special Events

Wedding inspiration for the new season

2023 116
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CELEBRATE ON THE ROOF WITH SUMMER PARTIES AT 30 EUSTON SQUARE

Prestige Events Magazine

Take your summer party to the roof as award-winning meeting and events venue, 30 Euston Square, unveils its new summer party packages. Located in the heart of London, discover the hidden gem of 30 Euston Square’s rooftop terrace and celebrate with a fabulous barbecue and innovative cocktails. A stone’s throw from Euston station and short walk from St Pancras International, the all-in-one Grade II listed venue is summer-ready for private events and parties, with space for up to 230 guests.

Venues 52
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the hidden hive

SevenEvents

as we finally can start thinking about summer, you may be wanting to celebrate with your employees or even host your own summer festival. the hidden hive is a great venue and has experience of hosting festivals. it is located in the heart of derbyshire national forest, there is a relaxed and rustic vibe here that can provide you with a premium tipi experience like no other. it is a spacious venue that is surrounded by enchanting woodland and picturesque lakes, the perfect backdrop for any event.

Venues 52
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Teeing off to make a difference: Luxury Wiltshire PGA Golf Course to host charity golf day and competition

Prestige Events Magazine

A luxury Wiltshire golf course is hosting a charity golf day in association with the AA, to help support those who work or have worked within the UK hospitality industry. Bowood Hotel, Spa and Golf Resort , which sits at the heart of the 2,000-acre Bowood Estate, is proud to be supporting Hospitality Action, a charity that supports workers in all areas of hospitality to overcome any challenges they may face, from physical and mental illness to financial difficulty, family problems, or addiction.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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Pop-up Event Ideas for Small Businesses

Tigris Events

[…] The post Pop-up Event Ideas for Small Businesses appeared first on Leading the Canadian Industry in Dynamic Event Staffing, Event Planning & Experiential Marketing.

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ORACLE RED BULL RACING LAUNCHES ‘THE WAREHOUSE’

Prestige Events Magazine

Oracle Red Bull Racing has unveiled the latest addition to its Milton Keynes event campus. The Warehouse is a 565sqm breakout and ancillary space that perfectly complements the site’s existing suite of contemporary corporate venues and areas, offering organisers a room with capacity for up to 450 standing, 120 cabaret and 200 theatre style. The Warehouse is situated adjacent to Oracle Red Bull Racing’s MK-7 venue, making it a perfect exhibition area for a conference or networking area for refres

2005 52
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Exhibitus Presents 'BE THE {r}EVOLUTION' at EXHIBITORLIVE 2023, Booth #423

Exhibitor Magazine

ATLANTA, GEORGIA - Exhibitus today announced that at EXHIBITORLIVE 2023 the company will bring to life its "BE THE {r}EVOLUTION" movement for the exh.

2023 61
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Events require a heartbeat and will never be fully automated

MPI

Adam Parry says the event ecosystem requires a heartbeat and a functioning brain, which will NEVER be fully automated.

Events 59
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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Display Supply and Lighting, Inc. Introduces New Video Educational Series ? UNBOXED

Exhibitor Magazine

ITASCA, IL - Display Supply and Lighting, Inc. a leader in lighting, supply products and product selection and installation oversight services, is proud.

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WEC23: Lead with power

MPI

WEC 2023 Keynote Speaker Pauline Nguyen says every next level of your life is going to demand a next-level version of yourself.

2023 52
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Event Leaders Coming to ECEF TECHDEMO for Executive-friendly Info

Exhibitor Magazine

ARLINGTON, VA - The 22nd annual Exhibition and Convention Executives Forum (ECEF) will also be the 6th annual TechDemo, featuring event-ready technolo.

Events 59
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Join the Arlo team at Learning Tech and ATD 2023

Arlo Training & Events Software

Join us at the top L&D conferences in 2023! Gain valuable insights from leading experts, network with other training professionals, and connect with the Arlo team. See you there! With 18,000+ attendees combined, Learning Technologies and ATD are two of the biggest L&D events in the training industry. Arlo is proudly a global company with offices in London, Vancouver and Wellington (NZ) and our local team members will be among those attendees.

2023 49
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The Ultimate Guide to Hosting Hybrid Events For Your Association

For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.

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Vision2 Marketing Growing Sales and Engineering Force with Three Staff Additions

Exhibitor Magazine

NASHVILLE, TN � Vision2 Marketing, a manufacturers' rep for pro audio, video, lighting, and control, adds three new staff members to their growing te.

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Using Advanced Tax Calculation Options

Caterease

The post Using Advanced Tax Calculation Options appeared first on Caterease.

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The Advantages of an Online Question and Polling Platform for Sporting Associations

Lumi Global

In today's digital age, it's more important than ever for sporting associations to have a strong online presence. One way to do this is by implementing an online platform for questions and polling.

Sports 36
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Protected: 5 TikTok Trends You Need to Know About… Besides dancing!

Verve

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Download 7 Exceptional Event Email Templates for Driving Attendee Engagement

Download "7 Exceptional Event Email Templates for Driving Attendee Engagement" eBook and write winning event emails right away! Relying on decades of social science research and cutting edge behavioral data, SpotMe shows you their science-based methods for creating wildly successful event-marketing email campaigns for almost any situation. SpotMe is the event management platform for B2B marketers.

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SXSW 2023: Seven Brands that Gave Attendees a Taste of their Products

Event Marketer

With hundreds of events and activations taking place throughout Austin over the 10-day SXSW 2023, it’s no wonder that the brands that brought a bite to eat, a sample to sip, or a product to try quickly stood out from the pack. But at the show this year, seven brands lured festivalgoers with full-on explorations of recipes, technologies and content, from Piazza Sanpellegrino’s poetry corner to Lush’s Bath Bot debut.

2023 75
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When to Engage with Conference Attendees

Coterie Spark

The best way to create a memorable conference, and build lasting momentum for future installments, is to engage with your attendees. Sounds simple enough, right? Well, we’re not just talking about schmoozing after your favorite sessions. Proper attendee engagement requires interaction with guests before, during, and after the conference. It requires a lot of planning.

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Effective Event Invitation Email Guide for 2023 [Tips , Examples, Templates]

Nunify

Are you finding it difficult to create the perfect event invitation email? Have you spent countless hours writing, deleting, reviewing, and editing, all in an effort to increase registration rates? After all, your event invitation email is the first communication your audience receives about your event, and you want it to make a great impression. As someone who has been in the same position, I understand just how frustrating and nerve-wracking it can be.

2023 52