Event Industry News

JULY 6, 2018

Written by Mark Pepler, MD Pepler Lee Events (picture right). How many conferences have you returned from in the last few years feeling it was a valuable use of your time? Be honest. Because, from my point of view, the majority of attendees at conferences these days seem completely disengaged. And perhaps that’s no surprise. You’ve been “asked” to attend by a senior manager, you would much rather be somewhere, anywhere else and are distracted by the huge ‘to do’ list that awaits you back in the

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Hubilo Blog

JULY 6, 2018

Your event website works as the online representative for your event. Not only is it the official point of contact for you and your attendees, it is also a reflection of what your event is all about and the ideologies guiding it. In the most basic sense, event websites work as a deal-maker or a total deal-breaker. Think of it this way. A person from your target audience heard about your event and seems interested.

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Bizzabo

JULY 6, 2018

What does it take to fully engage your event attendees? How do you measure such an initiative? Read on to learn the in’s and out’s of event engagement. Event engagement is a familiar topic for organizers. Keeping attendees actively engaged throughout the event is instrumental in solidifying the overall success of the event. And while event engagement is clearly an important metric to keep track of within your larger event strategy , it can be hard to define, let alone measure.

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Velvet Chainsaw

JULY 6, 2018

To be successful in the 21st Century, we have to become comfortable with ambiguity and contradiction. We must learn to reframe our questions and rise above conventional mental models. We have to embrace experimentation and try new things. We have to adopt strategies that encourage us to abandon ingrained, comfortable ideas and employ new ones that may feel unfamiliar.

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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

Event Marketing

BizBash

JULY 6, 2018

David Adler (@DavidAdler) is the C.E.O. and founder of BizBash. Remember when the iPhone turned us all into story-tellers and revolutionized.

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Conference 124

BizBash

JULY 6, 2018

Here's a look at new Phoenix/Scottsdale eateries, drinking spots, hotels, conference areas, private rooms, and other spaces for all types.

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Event Industry News

JULY 6, 2018

Unique Venues of London unveiled Borough Market as the newest member to join the association that this year sees it celebrating its 25 th anniversary. Borough Market is London’s oldest and most renowned food market, championing the very best of British and international produce. The venue spaces are situated within the market itself, with the Market Hall and Three Crown Square offering dynamic event environments that can hold between 300 and 350 guests.

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BizBash

JULY 6, 2018

This week's roundup includes synchronized swimmers promoting Perrier's new Perrier & Juice beverage at a launch event in Toronto; a.

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Event Industry News

JULY 6, 2018

What delegates want from events is changing fast and becoming more complex. As research shows more than three-quarters of millennials (78%) would choose to spend money on an experience or event over buying something desirable*, for brands looking to maximise the commercial value of their conferences and events it’s more important than ever to understand delegates’ needs and wants.

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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

Speakers

BizBash

JULY 6, 2018

Here's a look at new Phoenix/Scottsdale eateries, drinking spots, hotels, conference areas, private rooms, and other spaces for all types.

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Bizzabo

JULY 6, 2018

Networking is and always has been one of the primary reasons attendees sign up for events. It is not only an opportunity that serves to personalize an individual's event experience, but now more than ever, networking events have become crucial to professional success - for attendees and organizers alike. Of 750 professionals surveyed , 41% wished they could attend networking events more frequently, and according to the 2018 Event Marketing Report , 80% of businesses that are overperforming will

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BizBash

JULY 6, 2018

1. HOW THIS SPORTS CULTURE WEBSITE IS UPPING ITS LIVE EVENT GAME: Sports news and culture website Bleacher Report is.

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Event Industry News

JULY 6, 2018

Download this episode (right click and save). Guinness and the Six Nations are two brands that have long had an association with one another. The presence of the legendary Irish stout at the annual rugby tournament is ubiquitous, but that doesn’t stop them from continuing to evolve the partnership and find new ways to deliver engagement. Joining the Event Industry News podcast this week is Olivia Collier from Verve Agency, the organisation tasked with delivering the Guinness brand activation zon

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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

Events

SmartMeetings

JULY 6, 2018

Having a chronic illness while pursuing a career can be difficult to navigate. Every chronic illness manifests itself differently, and learning how to balance health with a full-time job takes time, effort, and trial and error. While it may feel impossible at first, juggling the two can be achieved. Here are five ways that prioritizing your health can lead to success in your career. 1.

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Event Industry News

JULY 6, 2018

This article is brought to you in association with Macroart. Agency Spotlight, the latest addition to the Event Industry News site, profiles the top of the pyramid, the design and creativity behind brand activations, experiences, exhibition USPs and the greater live event model. Sponsored by print specialist Macroart, these pages will profile agencies of all sizes, looking at how and why they started, with what ambition, key projects, relationships with the supply chain and a whole lot more besi

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Sendo

JULY 6, 2018

If you’re newly engaged, congratulations are in order! Now, you have to start thinking about planning the wedding ahead, so it’s everything you’ve ever dreamed of. And while planning your big day can feel stressful at times, if you start doing it right now you’ll have more time to take things smoothly. The trick is to organize the wedding planning tasks and go step by step.

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Event Industry News

JULY 6, 2018

Event Tech Live is Europe’s only show dedicated to event technology. Boasting a packed educational programme across five sector-specific stages, here you can catch up with content that you may have missed from last year’s event. From the Festival and Future Stage at Event Tech Live, 9th November 2017. Panelists: Jeremy Yates – Senior Business Development Manager, Zappar.

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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

Events

Planner WIre

JULY 6, 2018

A little over a year ago, we posted a cool social media cheat sheet that helped event and association marketers understand the social media platforms that are effective with… Continue.

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All Seated

JULY 6, 2018

Together with Mindy Weiss and Dave Merrell , we had an amazing time at the LA Tech Luncheon at the Intercontinental Los Angeles Downtown! We were super excited to launch and share with you the hottest new technology around, the Oculus GO (the first stand alone, all-in-one VR headset – No Wires!!). . All Photos by Andre Maier Photography. AllSeated’s VR is now available on the revolutionary Oculus GO, breaking the mold of traditional efficiency tools, and completely transforming the way ve

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Cvent: Event Marketing

JULY 6, 2018

Sometimes it is difficult to learn a new product or implement a new software. With Cvent’s award-winning Customer Support team and our available customer resources, there are multiple directions to get the support you are looking for. Our free webinar will lay out the different ways to get to answers by exploring the resources and teams to contact for your specific needs.

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Planner WIre

JULY 6, 2018

A little over a year ago, we posted a cool social media cheat sheet that helped event and association marketers understand the social media platforms that are effective with… Continue.

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For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.

Events

Regpack

JULY 6, 2018

If you’re hoping to drum up some more business this year, working out a solid marketing strategy for your course is an absolute must. It’s all just a matter of how you’re going to do it. And no, the answer is not sending out mass emails to every address in your database. Those are annoying, nobody actually looks at them, and harassing people to take courses they don’t want or need isn’t exactly a good way to cultivate a healthy relationship.

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PCMA Convene

JULY 6, 2018

When comparing equally qualified people who are doing the same job, men on average earn 10 to 20 percent more than women, according to labor economists. The results of the 2018 Convene Salary Survey, put our survey respondents north of the center of that range: The average salary for male respondents was 16.6 percent higher than the average salary for female respondents. .

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Event Rebels

JULY 6, 2018

Have you ever had an online registration form that was both inflexible and unattractive? An inflexible registration form is one that does not allow you to control what fees and questions a registrant receives based on how they answered other questions on the form. An unattractive form is, well, ugly – such as a cheap looking invitation. If your online registration form has either of these qualities, you are diminishing the brand of your event and your organization.

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Event Industry News

JULY 6, 2018

A focused, relevant program combining talks, panel discussions, roundtables and innovation showcases have been planned to empower the 70+ festival organisers to introduce more sustainable practices to their events. This will be the 3 rd annual meeting of organisers signed up to the Vision:2025 pledge, with Powerful Thinking, to cut the environmental impacts of their events by 50% by 2025.

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Download "7 Exceptional Event Email Templates for Driving Attendee Engagement" eBook and write winning event emails right away! Relying on decades of social science research and cutting edge behavioral data, SpotMe shows you their science-based methods for creating wildly successful event-marketing email campaigns for almost any situation. SpotMe is the event management platform for B2B marketers.

Events

Regpack

JULY 6, 2018

The registration process is probably the most important planning any given training. It’s also one of the most difficult parts. With so many people and so many schedules all vying for attention at once, it can sometimes be too much for any one person to handle without the right techniques. Planning good training is hard work, so here are a couple of our top tips for making sure everything runs as smoothly as possible.

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Planner WIre

JULY 6, 2018

A little over a year ago, we posted a cool social media cheat sheet that helped event and association marketers understand the social media platforms that are effective with specific groups/demographics. After a quick review, the post is still pretty accurate and now we have found an infographic that could be considered a companion piece. The tools below will help you make the most of your time and resources when reaching your peeps.

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