Tue.Feb 19, 2019

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How to Accurately Track Your Event Promotions Using Pixels

Picatic by Eventbrite

Money doesn’t grow on trees. And if you don’t know which event promotions are driving ticket sales, you could be wasting a lot of money — and missing out on a larger return on investment (ROI). To accurately track every dollar you spend advertising your event, use tracking pixels. These tiny, 1×1 images placed into […]. The post How to Accurately Track Your Event Promotions Using Pixels appeared first on Eventbrite US Blog.

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Event planning competition analysis

GEVME

Competitor analysis is an effective way to understand the goals of competing companies, namely by identifying their strengths and weaknesses. Competition analysis for event planning allows you to identify event opportunities and take into account the dangers associated with a particular business activity. That’s why event organisers analyse the market and their competitors before planning and event organisation.

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Show Your Attendees Some Health Love

Smart Meetings

After a long, exhausting meeting, the last thing on most attendees’ minds is eating healthy, but event professionals can do their part by ensuring attendees get the nutrition they need from their meals. In the latest Smart Meetings webinar, Toni Zoblotsky, director, B2B marketing and sales valet, Hilton Worldwide, offers a wide variety of foods that are healthy, fun and instagrammable, as well as a few recommendations to get attendees active.

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Guide to Event Furniture

GEVME

There are corporate events, parties, weddings, banquets, or anniversaries. At any event, you have to be a good organiser and prepare the event from start to finish. Furniture is an integral part of any event, but making these decisions can be quite exhausting. Here’s a guide to event furniture based on GEVME’s tremendous amount of event management experience.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Events Industry Council releases Sustainable Event Standards for public consultation

Event Industry News

The Events Industry Council has released six new supplier standards for sustainable events for public commentary. Major changes have been made to increase their ease of use, strengthen social responsibility considerations and recognise innovation and exemplary performance. These standards will replace the APEX/ASTM Environmentally Sustainable Meeting Standards. .

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Ticketbud Migrates to Google Cloud to Help Power Large Events

TicketBud

It's important for Ticketbud to have scalable infrastructure to cater to large events and peak sales times. Hosting our infrastructure on the Google Cloud Platform (GCP) ensures this scalability, processing tickets quickly and reliably during peak periods for even the largest of events. For Ticketbud, migrating over to Google Cloud offers significant benefits for our company and our development team, but ultimately our event organizers and their ticket buyers.

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The ultimate ‘upcycle’ – Events firm Rat Race builds playground with unwanted equipment

Event Industry News

A UK adventure firm has taken their unwanted race equipment and turned it into a brand new playground for children in India. The charity project, just completed, is the brainchild of Rat Race Adventure Sports, who run outdoor events across the world. Back in 2016, they hosted a race in Brisbane, Australia, and found themselves with £25,000 worth of leftover gear, held in shipping containers.

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Organizing Large-scale Events- Takeaways from Happy Cities Summit 2019

Hubilo Blog

Events are a great opportunity to learn for event professionals, irrespective of the size or agenda of the event. We sure do make a point to take away a few essential learning from the events we power or attend. One of our latest events that we were privileged to be a part of was the Happy Cities Summit: Amravati 2019 organized by the Government of Andhra Pradesh.

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Agency Spotlight: 4D Design

Event Industry News

This article is brought to you in association with Macroart. Agency Spotlight, the latest addition to the Event Industry News site, profiles the top of the pyramid, the design and creativity behind brand activations, experiences, exhibition USPs and the greater live event model. Sponsored by print specialist Macroart, these pages will profile agencies of all sizes, looking at how and why they started, with what ambition, key projects, relationships with the supply chain and a whole lot more besi

2018 63
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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How U.S. Convention Centers Are Getting Greener

PCMA Convene

TSNN. Implementing sustainable practices isn’t just good for the environment — it’s also good for conferences and their attendees, as many convention centers have discovered. ( TSNN ). Read More.

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Preparing Presenters to Handle On-Stage Problems

MeetingsNet

Developing a "Plan B" for each potential complication means the audience will still get what it came for. Planners spend lots of time searching for, negotiating with, and contracting the right speakers and presenters for their events. But because even the best topic experts are at the mercy of production technology that must work perfectly at the right moment, planners should also spend time working with each presenter and the production team to have alternate ways of proceeding if something goe

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Event Tech Trends to Watch in 2019

Meeting Tomorrow

Tracking event industry trends is a favorite activity here at Meeting Tomorrow. After sifting through all the noise, we wanted to highlight three trends that you should expect to see on the rise this year, and one surprising trend that might be on the decline. Rising: AR/VR at events. There’s a sense out there that virtual and augmented reality are just fading fads, but what you’re seeing is actually just the first phase of adoption—call it the “Novelty Phase.

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Meet Four Speakers from EMPOWER NYC

Bizzabo

This International Women’s Day, we’re hosting EMPOWER, an invite-only event celebrating women in business, marketing, and leadership. Here’s your chance to meet some of the amazing leaders who will be speaking. In a recent study we analyzed event data from thousands of events over the past five years and discovered that the nearly 70% of speakers at events are male.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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Master the Art of Creating Award Events in 2019

Explara

Award events are one of the most popular types of events that many people like to attend. The possibility of being a winner and receiving an award for your hard work under various categories is very gratifying. Whether these award ceremonies be for your employees, clients or sponsors, the impact it has on people is […]. The post Master the Art of Creating Award Events in 2019 appeared first on Explara Blog.

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AIME Leaders Forum Puts Spotlight on Technology and Trends

PCMA Convene

Anthony Cabraal, director of the Enspiral Foundation, presents during the AIME Knowledge Exchange in Melbourne. By Lauren Arena. The revamped Asia Pacific Incentives and Meetings Event (AIME) took place in Melbourne this week, kicking off what organisers hope will become part of the “grand slam” of annual industry events. Organised by Talk2 Media and Events , the three-day trade event began with a full-day Knowledge Exchange developed in association with PCMA.

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PersoniFest: Replace Your User Group

a2z Innovation Insider

a2z has always been the leader in the tradeshow space, and now we have an event to match it. Never have a2z users had such an opportunity to network, collaborate, get training, see the newest a2z innovations (Next Generation Floor Plan) and learn from leaders about trends impacting your events. PersoniFest 2019 is our exclusive and only user group for the a2z events community in 2019.

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Best quotes from AIME 2019

PCMA Convene

Fabian Pfortmuller (from leftt), Renee Tan, and Sherrif Karamat at AIME Knowledge Exchange. Compiled by Lauren Arena. Here are some of the most memorable statements heard during the Knowledge Exchange and elsewhere at the AIME 2019 trade event in Melbourne this week. “Accessibility and inclusivity are no longer buzzwords. It’s something you have to demonstrate.”.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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See You At Catersource!

All Seated

Catersource is quickly approaching — we can’t wait to see you there! Come visit us at booth #1340 and be sure to join Sandy Hammer, co-founder & CMO of AllSeated for her lively education session on the topic of 2019 Tech Game Changers in Catering & Events! During her session, learn the latest in tech trends and how technology is transforming the event industry.

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Redefining Paris’ ‘Underground’ Scene

PCMA Convene

Viparis has changed the landscape around trade show venue Espace Champerret with its Peace & Log project that moved supplier truck traffic underground. (Viparis-HC?rault Arnod Architectures). In Paris, a project is under way to reinvent the city’s underground spaces. We caught up with the winner of the second edition of “Reinventing Paris” — venue consortium Viparis — to hear details about its Peace & Log project and how that plan could have an impact on the capital’s meeting

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How to Attract More Visitors at Your Trade Show

Eventtia

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Disneyland: Eating It Up in the House of Mouse

PCMA Convene

Located in the Tomorrowland section of Disneyland Park, Starcade is a private-event venue for groups up to 200 guests. (Disneyland). Event planners booking a meeting in Anaheim, California, might assume that attendees are over Disneyland. But the legendary theme park offers more than just thrill rides and character encounters — it also features a number of private event spaces hidden in plain sight within the park.

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The Ultimate Guide to Hosting Hybrid Events For Your Association

For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.

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Why it was a disaster: Fyre Festival. What happened? What went wrong

Eventory

Fyre: The Greatest Party that Never Happened. This is the title of the Fyre Netflix documentary about the ‘Instagram that came to life’ phenomenon. Where lied the magic of Fyre Festival? What happened, to earn it a title of the biggest event fraud of the last decade? I decided to prepare a case study analysis to find out. Dig in! What’s all this hype about, what is Fyre Festival?

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Getting Cozy at the Millstone Hare in Southam, England

PCMA Convene

The Millstone Hare Bar & Lounge, located at Dallas Burston Polo Club, is an ideal venue for corporate events. (Millstone Hare). Just outside the town of Southam, Warwickshire, England, sits the 600-acre Dallas Burston Polo Club that offers four unique event spaces for gatherings of various sizes. Despite its Old English-styled pub look, The Millstone Hare is a state-of-the-art facility.

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Picture This: How to Choose Event Website Imagery

Cvent: Event Marketing

Choosing the event website imagery requires attention to detail. It also requires adherence to theme. More than that, you have to think about what will resonate the most with your audience. Graphics, icons, and illustrations are key to creating a visually pleasing website. That being said, it’s easy to go overboard. When you mix and match styles or choose photos that aren’t relevant, you won’t be able to convey your message as effectively.

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This Revolutionary Fabric Could Make Flying Less Terrible

PCMA Convene

Fast Company. A new concept developed for the airplane manufacturer Airbus claims to be able to ease your aches and pains through a smart textile. ( Fast Company ). Read More.

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Download 7 Exceptional Event Email Templates for Driving Attendee Engagement

Download "7 Exceptional Event Email Templates for Driving Attendee Engagement" eBook and write winning event emails right away! Relying on decades of social science research and cutting edge behavioral data, SpotMe shows you their science-based methods for creating wildly successful event-marketing email campaigns for almost any situation. SpotMe is the event management platform for B2B marketers.

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New Rules for Planning a Corporate Meeting in Cuba in 2019

Smart Meetings

Rules are changing again for event professionals following in the literary footsteps of Ernest Hemingway to Cuba for a corporate meeting. Despite recent travel advisories, trips to the country are still allowed, according to Cuba-watchers at The Center for Responsible Travel (CREST). You just have to follow the regulations—and business events are at the top of the list of acceptable reasons to journey to the Pearl of Antilles.

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Consolidations Reshaping Business and Events Industry

PCMA Convene

pcma.org. How might the AEG Facilities/SMG deal — the latest move in the mergers-and-acquisitions game that is reshaping the meetings and events industry — impact site selection? ( pcma ). Read More.

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New Rules for Planning a Corporate Meeting in Cuba in 2019

Smart Meetings

Rules are changing again for event professionals following in the literary footsteps of Ernest Hemingway to Cuba for a corporate meeting. Despite recent travel advisories, trips to the country are still allowed, according to Cuba-watchers at The Center for Responsible Travel (CREST). You just have to follow the regulations—and business events are at the top of the list of acceptable reasons to journey to the Pearl of Antilles.