CadmiumCD

AUGUST 28, 2019

Let’s make one thing clear: all your event stakeholders can be considered influencers, advocates, and fans. They need to be involved in your event marketing strategies. Mobilize your speakers as event marketing partners. Get exhibitors in on your event marketing strategies. Think of all your speakers.

Event Marketing 80

Event Marketing Marketing Social Media Speakers 80

Eventbrite UK

AUGUST 7, 2017

The post The Best Social Media Tools for Event Marketers appeared first on Eventbrite UK Blog. Having a presence on social media is no longer enough! You need to up your game constantly and you can do this with the help of the best social media tools.

Social Media 122

Social Media Event Marketing Marketing Events 122

Event Farm

FEBRUARY 13, 2017

With the advent and ubiquity of social networks, search engines, and smartphones, the past decade has seen a major shift in marketing strategy. A marketer’s job is no longer to shout a message about a product at consumers, but to cater to consumers and provide them with any information they may need. Brands as relationships.

Marketing 167

Marketing Social Media Event Marketing Events 167

Bizzabo

MARCH 10, 2020

You are always just trying to figure out how to improve and be better and you put a lot of work into doing this because nothing goes perfectly in events. Alyson Griffin, VP of Global Marketing at Intel. Chardia Christophe-Garcia, Marketing Director at Forbes.

Marketing 63

Marketing Event Marketing Events Global Events 63

Event Farm

NOVEMBER 14, 2016

Last week, HubSpot hosted more than 19,000 attendees from 92 countries at INBOUND—an event that has become the annual marketing and sales conference. Event Farm marketers were among those in attendance, and we took notes for all of the event pros who might want to learn from the increasingly-popular event.

Conference 100

Conference Event Marketing Marketing Social Media 100

Expo Logic

JANUARY 28, 2019

Technology is being utilized to enhance event registration, create engaging experiences for attendees, and much more. To help you stay up-to-date on the new technologies entering the market and decide which to incorporate at your next event, we have compiled the top event technology trends of 2019 into one eBook.

Event Technology 34

Event Technology 2019 Technology Social Media 34

Cvent: Event Marketing

MAY 29, 2018

Event Management Technology for Dummies is the ultimate essentials guide – it walks you through every stage of the event lifecycle and explains how technology fits into the modern event planning process. With this eBook, you’ll find out exactly how to use event management technology to make your events better than ever.

Event Management 48

Event Management Technology Management Event Apps 48

Bizzabo

MARCH 25, 2020

Nicola Kastner, Global Head of Event Marketing Strategy at SAP. When I was tasked to change [SAPPHIRE NOW], if I hadn't tapped on the expertise of Johann [Senior VP & Head of Global Events at SAP] and many, many others in the organization, we wouldn't have been successful in getting to where we were today.”.

Event Marketing 55

Event Marketing Marketing Events Global Events 55

Expo Logic

JANUARY 28, 2019

Technology is being utilized to enhance event registration, create engaging experiences for attendees, and much more. To help you stay up-to-date on the new technologies entering the market and decide which to incorporate at your next event, we have compiled the top event technology trends of 2019 into one eBook.

Event Technology 28

Event Technology 2019 Technology Social Media 28

MeetingsNet

JULY 20, 2021

With the right event technology, you can facilitate two event experiences—for in-person attendees and one for virtual ones—that are seamlessly connected to offer attendees, sponsors, and venues many new, engaging opportunities. Developing a cross-functional support team for your event. Download the eBook today!

Event Technology 105

Event Technology Venues Technology Event Marketing 105

Eventtia

DECEMBER 1, 2022

Online resources like ebooks, videos, and articles have been popular for a while; however, they don’t replace human interaction. Virtual events erupted in 2020 as they filled the void for in-person events, and they seem to be here to stay. A marketing automation platform can be used as a tool to reach these audiences.

Marketing 62

Marketing Social Media Advertising Speakers 62

Event Farm

JUNE 14, 2017

Keeping up with event marketing trends is difficult—but we've been lucky enough to work with some of the best in the industry to keep our content fresh and informative. We realize, however, that event marketers are busy, so we've compiled 10 of the best ideas from our content to share with you in the most efficient way possible.

Social Media 117

Social Media Speakers B2C Event Marketing 117

Cvent: Event Marketing

JULY 24, 2019

With this eBook, you’ll find out exactly how to create an effective SMM program suited for your company! Download the eBook. The post [NEW EBOOK] Strategic Meetings Management for Dummies appeared first on Cvent Blog.

Management 28

Management Meetings Corporate Meetings Events 28

Event Farm

APRIL 28, 2017

At Event Farm, we pride ourselves on continually bringing innovation to the event marketing industry. Today we’re excited to announce that Event Farm has been selected as a partner by Snapchat to help streamline the purchasing of geofilters for event marketers. Geofilter Data Event Marketers Should Leverage.

Social Media 200

Social Media Event Marketing Marketing Events 200

Bizzabo

JANUARY 4, 2019

Is your event budget setting you up for success? In this guide we'll look at tips, best practices and examples for creating a reliable event marketing budget in 2019 and beyond. The many moving parts of a live event strategy are bound together by the event budget. the average marketing budget on events.

2019 61

2019 Event Marketing Marketing Social Media 61

Attendease

MAY 8, 2023

Your event website, registration platform, and your virtual event platform (where applicable) will all provide you with important data regarding performance and visitor interactions. Your event website Data from your event website will tell you a lot about your marketing. Is your message clear?

Trade Shows 195

Trade Shows Marketing Management Tech 195

Big Tickets

JULY 7, 2017

With such a massive audience, Facebook event marketing is a crucial part of any event marketing strategy. This page will be the center of your Facebook event marketing strategy, and from here you can posts statuses and set up events. A Facebook event marketing strategy is no exception to this rule.

Event Marketing 37

Event Marketing Marketing Social Media Events 37

Marketo Events

OCTOBER 5, 2017

That’s because marketing leaders tend to pour all their energy into the most visible parts of an event: the sizzle. In this blog, I’ll give you 13 marketing tactics to boost your event ROI before, during, and after your events. Add Some Marketing Magic. What do you do to ensure your events succeed?

Marketing 167

Marketing B2B Trade Shows Social Media 167

Event Farm

JANUARY 9, 2017

Imagine this situation (or simply think back, since you’ve likely experienced something similar): yesterday your team hosted a field marketing event , and only some of your marketing managers and sales reps were on-site. Time is of the essence to coordinate follow-up, and the rest of the team wants to know how the event went.

Marketing 100

Marketing Events Tech Technology 100

Eventmobi

MAY 19, 2021

Below is an example of a la carte sponsorship offerings, based on the event lifecycle stages. Marketing Communications. Include the sponsor’s logo on your event registration page and any marketing communications promoting the event, such as registration invite emails. Post-Event. Venue Design.

Sponsorships 195

Sponsorships Event Apps Social Media Event Tech 195

Bizzabo

JULY 30, 2020

We even launched our first virtual event slack community to support the conversations long after the event had passed. Almost) IN-PERSON demonstrated how Bizzabo has been able to pivot during the pandemic — using our own solutions to connect with a global community of event marketers. 20 Virtual Event Ideas.

Marketing 73

Marketing Speakers 2020 Events 73

Eventbrite UK

NOVEMBER 27, 2019

Christmas is known as the season of giving, and we’d like to spread some Christmas cheer to event planners by sharing some of our most popular (and most useful) templates, checklists and ebooks from 2019. These event planning stocking fillers are just what you need as you get ready for your 2020 planning.

2019 109

2019 2020 Event Planning Events 109

Event Farm

JUNE 26, 2017

This post was originally published on Attend by Event Farm's blog and was written by Melissa Talbot. If you’re not hosting field events as part of your marketing strategy, you should. When done right, events are the perfect way to engage your prospects and customers. Don't mess up the invitation.

Marketing 109

Marketing B2B Events Speakers 109

Eventmobi

JANUARY 3, 2019

Below is an example of a la carte sponsorship offerings, based on the event lifecycle stages. Marketing Communications. Include the sponsor’s logo on your event registration page and any marketing communications promoting the event, such as registration invite emails. Post-Event. Venue Design.

Sponsorships 256

Sponsorships Event Apps Social Media Events 256

Event Farm

NOVEMBER 7, 2016

Forty-eight percent of event attendees say face-to-face interactions are more valuable today than they were two years ago, and 43% of attendees believe that the value of face-to-face interactions will continue to increase. The best ROI is when you host an event with many happy customers, peppered with interested prospects.

B2B 184

B2B Marketing Event Marketing Events 184

Eventbrite UK

MAY 8, 2018

Find out how micro-influencer marketing for events is an effective and measurable way to reach your audience. The post Micro-Influencer Marketing for Events appeared first on Eventbrite UK Blog.

Marketing 122

Marketing Events Social Media Event Marketing 122

Eventsforce

JANUARY 22, 2024

A Strategy to Effective Event Marketing: When it comes to targeted marketing, data is an incredibly powerful tool, which is why it pays to keep the data that you use to analyse your target audience well-organised. These, of course, can only be understood via the analysis and careful management of data.

Management 112

Management Marketing Technology Event Marketing 112

Event Farm

JUNE 21, 2017

Online interaction with your prospects and customers is, of course, an important part of the marketing and selling processes, and keeping track of how your prospects are engaging online helps you better engage with and sell to them. But what happens during events? 

. Integrate your event data with your CRM.

Event Tech 122

Event Tech Tech Marketing Events 122

ePly

FEBRUARY 13, 2024

And that’s where you find out if all the effort you put into your event achieved your desired outcomes. What is event ROI? That investment can be anything from real estate to a marketing campaign or conference. Event Marketing Goals and ROI Event marketing goals and ROI are specifically geared toward how the event was marketed.

Social Media 62

Social Media Event Marketing Sponsorships Events 62

Eventmobi

JULY 26, 2023

Some gift-centered member appreciation ideas include: Recipes Personal playlists Free ebooks Audiobook credits Gift cards (especially for partner businesses!) Discounts on products and events According to one survey, 63% of customers think businesses should show their appreciation by offering discounts to loyal customers.

Social Media 195

Social Media Education Advertising 2022 195

GEVME

FEBRUARY 22, 2019

If a young professional would like to consult with a woman who has organised large-scale events in more than 30 countries around the world, this book covers everything you need to know about effective event marketing and expanding your customer base. Event Management for Dummies by Laura Capell.

Event Planning 136

Event Planning Negotiating Corporate Events Tourism 136

Event Farm

MARCH 30, 2017

Events can be powerful conduits for delivering content, and in-person events have been ranked as the most effective B2B tactic for content marketing six years in a row ( CMI Benchmarks, Budgets, and Trends 2016 ). But events are different. A popular eBook can be an excellent framework for a presentation.

B2B 100

B2B Speakers Education 2016 100

Event Farm

JANUARY 3, 2017

This post was originally published on Attend by Event Farm 's blog and was written by Phoebe Farber. Below is an example report looking at the dollar amount of pipeline influenced by events, and the events are broken down by field marketing events and conferences. D: Only show “new business” opportunities.

Marketing 196

Marketing Conference Sponsorships Tech 196

Eventbrite UK

JANUARY 18, 2018

The post Lifecycle Marketing for Arts Audiences – An Eventbrite/REMIX report appeared first on Eventbrite UK Blog. We teamed up with REMIX Global Summits to find out how arts organisations can create personalised audience journeys. Download the final report here.

Marketing 111

Marketing Entertainment Event Marketing Event Management 111

Marketo Events

FEBRUARY 16, 2018

Over the last decade, marketers’ opinions of events have gone up and down. To some, events can be a monumental waste of money. They bring your best customers together and attract a wider audience from your target market. It’s what happens at the event that matters. It’s what happens at the event that matters.

Social Media 167

Social Media Marketing 2014 Speakers 167

Event Farm

NOVEMBER 17, 2016

It looks good, and you can count on important event information ending up in the hands of all your most important guests. Event Farm enables event marketers to manage and optimize the entire event planning process and lifecycle. The Event Farm platform includes. industry-leading event ROI attribution tools.

Event Tech 100

Event Tech Tech Events Event Marketing 100

Marketo Events

OCTOBER 5, 2017

That’s because marketing leaders tend to pour all their energy into the most visible parts of an event: the sizzle. In this blog, I’ll give you 13 marketing tactics to boost your event ROI before, during, and after your events. Add Some Marketing Magic. What do you do to ensure your events succeed?

Marketing 60

Marketing B2B Trade Shows Social Media 60