Conferences that Work
MAY 20, 2024
Having spent seventeen years developing the why and how of peer conferences, you might reasonably expect that the book provided a somewhat definitive guide for peer conference rationale and design. Conferences That Work: Creating Events That People Love took four years to write. industry education ).
PCMA Convene
DECEMBER 7, 2020
Assembled by PCMA, Marriott International, the Long Beach Convention & Visitors Bureau, and the Corporate Event Marketing Association (CEMA), and led by the innovation strategy consultancy Fruition Co., Events Have a New Definition. Definitely.”. Are these things harder to measure than dollars-in, dollars-out?”
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Conferences that Work
JANUARY 11, 2021
For example, how can I: Unify my business’s unique branding and marketing needs? Since 2016, I’ve been participating in the annual, invitation-only Meeting Design Practicum conferences that have been held all over Europe. (That’s why we spend much more time and energy working on them than obvious problems.)
Gallus Events
MAY 11, 2020
The Digital Event Fast Track course is definitely a good introduction course to online events. meeting design institute: Design interactive online and hybrid meetings, conferences and events. meeting design institute: Design interactive online and hybrid meetings, conferences and events.
Gallus Events
MAY 11, 2020
The Digital Event Fast Track course is definitely a good introduction course to online events. Meeting Design Institute: Design interactive online and hybrid meetings, conferences and events. Meeting Design Institute: Design interactive online and hybrid meetings, conferences and events.
Velvet Chainsaw
JULY 10, 2017
Peter Fader , professor of marketing at Wharton, and author of Customer Centricity: Focus on the Right Customers for Strategic Advantage , highlights customer lifetime value as a strategic lens for identifying your best customers. Over the past 18 months, we’ve carefully scrubbed and analyzed the attendance of 20 major conferences.
Gallus Events
MAY 18, 2017
This is something very different from the networking that we casually think about: you know, the random meetings over coffee or picking up the delegate pack. So first, a definition of structured networking at conferences: “Using the environment, meeting design or technology to ensure that the right conversations happen”. .
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