Remove Contracts Remove Marketing Remove Negotiating Remove Trade Shows
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Q&A: 10 Minutes with Erin Taylor of Oatly

Event Marketer

The busy showfloor can be exhausting, but at the same time gives her so much energy, Taylor says, serving samples and making sure that every aspect of the brand’s largest annual trade show activation runs smoothly. Now, overseeing Oatly’s experiential marketing for the U.S., We all have to work together to do it.

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Try Out New Trade Show Booth Ideas

Endless Events

People get tired of the same old trade show booth ideas, especially if you’re in a somewhat sleepy industry. The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. Getting Business Done in B2B Trade Shows.

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How To Create an Event Marketing Plan

ePly

An event marketing plan is integral for tying this all together into one magical experience. Throughout this comprehensive guide, we’ll explore in detail the fundamentals of crafting an effective event marketing strategy that maximizes attendance and engagement while also making sure that the content is a hit.

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Will Meetings Thrive in 2024?

Smart Meetings

Calendar year 2024 is already forecasted to show a healthy increase in group rooms nationwide, largely due to the number of meetings that had been on the books in 2021, 2022 and 2023 that were postponed or re-scheduled into 2024. Inflated rates were accepted by the leisure market traveling in distressed times.

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Negotiating with Hotels When Sourcing Your Event Venue

Cvent: Event Marketing

What negotiating with hotels boils down to is synchronized value – in other words, you have what they want (occupied guest rooms, meeting space and food and beverage revenue), and they have what you want (a great hotel at a desirable location). If possible, do your negotiations in person or via a video chat. Local attractions.

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How Much Do Event Planners Make, Really?

Social Tables

There are many different types of events that event planners may be involved in, including: Weddings Corporate events Trade shows Conferences Fundraisers Each type of event comes with its own unique challenges and requirements, so event planners need to be able to adapt to a wide range of situations. Non-profit event planners.

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Time to Adopt a Barrister Pricing Model?

SmartMeetings

One recent law in California only alluded to the event industry as hiring DJs and photographers for parties, clearly not understanding the impact that this legislation also had on trade shows and conventions. Read More : Tips for Negotiating Your Next Big Event Contract However, there is also the lawyer who prices on commission.