Win-Win Venue Contracts Mean Identifying These Planner Personas
Event Leadership Institute
FEBRUARY 17, 2020
Most event planners want a venue contract in which everybody wins. However, because they’re also accountable to someone—a boss or a client—some are tempted to use negotiation tactics that can catch venue sales representatives off guard. The Latecomer believes that the real negotiation begins when the contract is ready to sign.
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