The Castle Group

DECEMBER 7, 2021

Want to create an engaging social media presence for your company? During my time as a Castle intern, I learned about how to craft the best possible messages and how to figure out which platforms to use to attract your target audience and meet your company’s ultimate goals. Be intentional. Photo by dole777 on Unsplash.

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Endless Events

JUNE 17, 2021

They will dive deep into social media and how their opinions about it have changed since the beginning of the pandemic. Since we were mostly confined to the walls of our homes, social media was often the only way we could communicate with one another. The Brew Crew Made Some Social Media Changes.

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GEVME

JUNE 12, 2019

Selecting the best social media tools to engage your attendees may not be easy, and can get a little frustrating. Have your different social media feeds appear on various displays via one platform to save you time and effort. What is a social media wall? Create social proof. Spark discussions.

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The Castle Group

FEBRUARY 27, 2024

Looking Ahead – 2024 Communications Landscape We have turned the page on 2023, and with a few months of 2024 behind us, our public relations , events , crisis communications , public affairs , and social media experts shared their insights on 2024 trends that are here to stay. Here’s what they had to say: 1.

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Planning Pod

JULY 19, 2020

Social media marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. Choosing a social media platform. When it comes to social media, it’s pretty much impossible not to talk about Facebook. Creating the buzz.

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Eventtia

DECEMBER 30, 2022

While our focus on this guide is how to use social media to promote our events, we’ll also need to consider the other available channels and best practices. When discussing various social media event promotion strategies below, we’ll also use these phases as the foundation. Social Media Event Promotion: Tips and Tricks.

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SevenEvents

NOVEMBER 8, 2022

social media is an undeniable and powerful tool that is now a normal part of modern life, but why should you consider it when planning your event? why not even set up a social media wall that can get everyone talking? why not even set up a social media wall that can get everyone talking? create buzz.

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Event Planning BluePrint

DECEMBER 8, 2021

Social media platforms are the wild animals of the internet. Is social media the ultimate necessary evil? Pete Knott, a digital consultant at reputation management consultancy Lansons, says, “Social media is the most immediate threat to your company’s reputation.”

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The Castle Group

NOVEMBER 7, 2023

Why thought leadership is essential on social media There are many ways to build thought leadership for a client. You could help your thought leaders write blogs, pitch them to media on specific topics, look for speaking engagements, and more. However, any thought leadership plan should have a social media component.

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The Castle Group

OCTOBER 23, 2023

The acquisition marked a striking new direction for Twitter, the social media landscape, and digital culture as a whole. This rings true on a personal note – I use social media more than I’d like to admit, but I still forget that Threads exists outside of using it for work. Twitter (X) is here to stay – for now.

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Skiddle

JANUARY 23, 2023

To say social media is popular would be an understatement. Social media is forever evolving. Short-form content will remain popular With apps like TikTok and features like Instagram Reels and YouTube Shorts, short-form video content has taken social media by storm. Now, we can harness technology.

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SpotMe Blog

MAY 11, 2023

On the hunt for the top medical communications companies to help you run better life science events? So, when it comes to medical communications companies, you’ll want to select the best so you can run events that help you achieve your business goals. What is a medical / healthcare communications company?

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Smart Meetings

JANUARY 1, 2019

Will 2019 be the year you leverage social media to make your events safer, more compelling and downright fun? A January 2018 report from WeAreSocial and Hootsuite explains just how important social media is in the average internet consumer’s life. Most attendees walk around events with immediate access to social media.

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SmartMeetings

JULY 20, 2020

In a Nielson survey, 56 percent of those surveyed named “a brand being known for its social value,” as a top purchase driver, in addition to “a brand with community commitment,” which was named by 53 percent. This is where social media comes into play. Social Media Hacks to Enhance CSR. Create a unique hashtag.

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SpotMe Blog

JUNE 13, 2023

With so many logistics to handle and compliance regulations to consider when managing pharma events, working with expert pharma event management companies can help reduce stress and ensure you achieve your business goals more easily. It is not a comprehensive list, and the companies are listed alphabetically, not in order of preference.

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InGo

MARCH 21, 2024

Marketers face the daunting task of maintaining a strong online presence for their events while ensuring that individual voices like, attendees, speakers, and other VIPs, align with the overarching company message. Often, the process of coordinating and curating content for company pages can be time-consuming and disjointed.

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Skiddle

AUGUST 1, 2023

Social media can be a bit of a minefield. But we can give you something: 10 ways to make the most of social media at your events. You can use social media to generate excitement and document your event. Scroll down to get the lowdown on using social media at your events. It’s a no-brainer.

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Eventory

SEPTEMBER 19, 2018

Social Media area is constantly changing due to its rapid development. To have your finger on a pulse of the latest news and solutions, the best way is to participate in the best Social Media conferences that will cover the topic. We gathered a list of 25 best social media conferences you don’t want to miss out on.

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Skiddle

DECEMBER 2, 2022

Harnessing the power of social media or marketing strategies will help you sell tickets. According to Statista, 33% of people use Twitter to follow brands and companies, while 48% of users are on the app for entertainment. The post Social media and marketing strategies to help you sell tickets appeared first on.

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SpotMe Blog

APRIL 28, 2022

To ensure a smooth event is achieved, companies can’t just hope and pray for things to go right, they need certainty. With the landscape of future events changing rapidly, hybrid event management companies are ensuring organizations keep pace with innovative designs and futuristic event strategies.

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EventBank Insights

OCTOBER 21, 2019

That’s no surprise when 71% of consumers are more likely to buy from a brand they follow on social media. Social media is a necessary part of any event marketing strategy. With so many built-in ways to market your event on social, using your platforms to brand your events should be a no-brainer. Quick Reads.

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Event Industry News

APRIL 15, 2021

On a mission to become the ticketing partner of choice for independent music festivals, TicketSellers & Eventree has appointed Libby Urvois, as Client Success Manager, and Mollie Love, as Social Media & Marketing Manager. Now that things are looking up I’m delighted that the team at TicketSellers is growing once more.

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Attendease

DECEMBER 27, 2023

Drawing insights from a study involving professionals representing top companies in the field, expert opinions, and reports, we have compiled a list of key trends that will shape the events landscape in 2024. Effective Event Promotion Using Social Media Social media continues to be an indispensable tool in the promotion of events.

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SmartMeetings

OCTOBER 3, 2016

And then comes the strategy, for which there are numerous ways to integrate social media within event marketing. For those who are new to social media marketing and live streaming, a great way to start is with a social media takeover. Live videos are what bring a social media takeover to life.

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The Castle Group

FEBRUARY 15, 2022

An effective media monitoring strategy contributes to a company’s long-term success, relevance, and reputation. There are many ways to monitor media. Simple Google alerts, social media scans , and using subscription platforms can make the job easier. Media Coverage. Crisis is inevitable. Content Creation.

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Attendease

APRIL 11, 2024

Retained attendees are likely to act as brand advocates for your company and your events, which can help increase attendees and boost revenue through registrations and sponsorships. Be proactive in emailing, messaging through social media, or tagging attendees with whom you want to stay in touch post-event.

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Endless Events

MARCH 30, 2018

But while you use those services a lot, do you really know how to engage your audience on social media? There are also metrics related to email, social media, and others that can guide you to creating a praiseworthy event. What does it really take to engage social media audiences? Click To Tweet.

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Event Industry News

OCTOBER 28, 2020

Experienced events and creative industry professionals Mark Davies (pictured right), Jerry Cleary (pictured left) and Edwin Higgins (pictured centre) have joined forces to launch a new event production company, JEM LIVE. To learn more about JEM LIVE’s range of services, visit jem.live.

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NVOLV

DECEMBER 13, 2019

Social media today is perceived as something without which we can’t live. Along with individuals who are addicted to it, almost all businesses today significantly, if not solely, depend on these social media apps. Hence, hiring a mobile app testing company that can properly test social media apps is very important.

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Prestige Events Magazine

JANUARY 18, 2024

The project is being spearheaded by two experts to ensure the project creates meaningful change within the industry – Nyomi Rose, a Data Management and Social Media Consultant has lent her expertise to this project. We are confident that this research will go a long way in supporting the drive towards this goal.”

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Hubilo Blog

JULY 19, 2018

Do you remember the time when all the social media platforms were just used for connecting with friends? Just like Facebook, Twitter, Instagram and all the other social media platforms, LinkedIn has also now become something more than a platform for building a professional network. . Finding the Influencers.

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Attendease

FEBRUARY 15, 2024

Follow these tips for creating a winning event sponsorship proposal: Introduce your company and credentials. List specific, tangible assets the sponsor will receive, like speaking sessions, booth space, logo placement, social media mentions, attendee access, and other brand visibility perks. This establishes credibility upfront.

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EventPlanning

DECEMBER 28, 2019

If you’re new to event planning and social media marketing, this is the article for you to read. We’ll break down some advanced social media tactics for event planners, even if you have no experience ! Before we get started, you should know that event planners have an advantage with social media.

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Ins'Tent

OCTOBER 12, 2023

HVAC Company J.A. Bertsch Heating & Cooling is an Idaho HVAC company that specializes in residential installation, maintenance, service, and repair. To market and promote their business locally, HVAC Company J.A. To market and promote their business locally, HVAC Company J.A.

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Eventinterface

FEBRUARY 24, 2020

Promote your next event on your company website. PROMOTE ON SOCIAL MEDIA. Social media is a powerful tool all businesses should harness. Having social media profiles not only improves authority and makes you look more trustworthy, but it also makes your brand more engaging and consistent.

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Eventinterface

FEBRUARY 24, 2020

Promote your next event on your company website. PROMOTE ON SOCIAL MEDIA. Social media is a powerful tool all businesses should harness. Having social media profiles not only improves authority and makes you look more trustworthy, but it also makes your brand more engaging and consistent.

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SmartMeetings

OCTOBER 4, 2019

Social media continues to be one of the greatest marketing tools. From your company to yourself, social media allows not only for promotional materials, but the ability to track how well that promo is performing. If you want a better ROI on your posts, follow these six social media marketing strategies.

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