Velvet Chainsaw

AUGUST 2, 2016

This is the second in a series of posts on the findings of reports published by the Center for Exhibition Industry Research (CEIR) based on research recently conducted on attendee retention strategies. To organizers, we believe that CEUs are the Fool’s Gold of Attendance Marketing. Stay tuned.

Trade Shows 150

Trade Shows B2C Education Healthcare 150

Eventsforce

FEBRUARY 24, 2022

Offering attendance marketing tools on the DMO and CVB website, like toolkits for venue searching and booking, to make sure planners have resources to help their event thrive. Eventsforce can support you with a platform that puts the planner at the centre of the strategy. Cara Frank, Chief of Staff, Simpleview.

Meetings 98

Meetings Transportation Site Selections Attendance Marketing 98

Velvet Chainsaw

JUNE 28, 2016

This is the first in a series of posts on the findings of reports published by the Center for Exhibition Industry Research (CEIR) based on research recently conducted on attendee retention strategies.

Trade Shows 271

Trade Shows Conference Networking Conference Education 271

InitLive

SEPTEMBER 24, 2019

Create sponsorship proposals that include your predicted attendance, marketing strategies, and targeted demographics so your potential sponsors will know who they'll be reaching by supporting your event. Approach the businesses you outlined in the first step and start making connections.

Sponsorships 48

Sponsorships Attendance Marketing Events Marketing 48

PCMA Convene

SEPTEMBER 18, 2017

Organizations with marketing spend of 20 to 25 percent usually have a 132-page final program. Leadership often thinks the answer to their attendance problems is to earmark even more spend for attendance marketing. Marketing’s traditional four P’s are product, price, place, and promotion.

Marketing 60

Marketing Food and Beverage Meetings Advertising 60

PCMA Convene

SEPTEMBER 18, 2017

Organizations with marketing spend of 20 to 25 percent usually have a 132-page final program. Leadership often thinks the answer to their attendance problems is to earmark even more spend for attendance marketing. Marketing’s traditional four P’s are product, price, place, and promotion.

Marketing 51

Marketing Meetings Food and Beverage Advertising 51

Socio Events

MARCH 27, 2023

Try: Hosting a Q&A session Using gamification strategies Holding a giveaway Recording event content to make it on-demand later The higher the engagement, the better the data you’ll have to analyze post-event. Plus, you can stow the gathered information away for later use in your post-event routines and strategies.

2023 52

2023 Sponsorships Social Media Entertainment 52

Cvent: Event Marketing

OCTOBER 9, 2018

When it comes to live events, audiences seek valued experiences and takeaways to help justify the time and cost they’ve invested in attending. Marketers need to deliver personalized content that enables attendees to connect with others at the event and exceed their expectations.

Attendance Marketing 31

Attendance Marketing Event Marketing Marketing Events 31

Eventory

JANUARY 29, 2019

This way you can not only learn about new digital marketing techniques but also how to apply them in your everyday work. The event is addressed to Small Business Owners, Solopreneurs Bloggers / Podcasters / YouTubers, Marketing Directors, Start-Ups, Authors & Speakers. I-COM is the major gathering of the Marketing Data elite.

2019 112

2019 Marketing Conference Social Media 112

Bizzabo

APRIL 18, 2019

Why You Should Attend: Besides just Forbes, the New York Times and the Atlantic both give the event high marks as well. The conference offers 24 unique tracks including ones for content marketing, crypto, growth strategies, and even music and sports. Plus, there's a little something for everyone at WebSummit. SaaStr Annual.

2019 64

2019 Conference Speakers 2018 64

Hubilo Blog

FEBRUARY 25, 2020

Prior to the launch of the Cultural Strategy Group, Holt was a professor at the Harvard Business School and then the L’Oréal Chair in Marketing at Oxford. Jeff is one of the most welcomed speakers on social marketing strategy and you book him for speaking opportunity here. What is he known for? Mari Smith Who is she?

Speakers 101

Speakers Consulting Healthcare Financial 101

Hubilo Blog

FEBRUARY 25, 2020

Prior to the launch of the Cultural Strategy Group, Holt was a professor at the Harvard Business School and then the L’Oréal Chair in Marketing at Oxford. Jeff is one of the most welcomed speakers on social marketing strategy and you book him for speaking opportunity here. What is he known for? Mari Smith Who is she?

Speakers 98

Speakers Healthcare Consulting Financial 98