PCMA Convene

SEPTEMBER 18, 2017

According to Convene ’s most recent Meetings Market Survey , on average, 6 percent of a meeting’s direct expenses fall in the marketing/promotion category. Here are four insights we’ve learned from analyzing the marketing-spend category: 1. Marketing spend for conferences with an expo is usually closer to 6 percent.

Marketing 51

Marketing Meetings Food and Beverage Advertising 51

Velvet Chainsaw

MAY 22, 2019

Traditionally teams from organizations attend a conference with a divide-and-conquer game plan, as they split up and attend as many different sessions as they can. The challenge with that strategy is that it’s very unlikely any real change will occur when the one team member who experienced the learning returns to work.

Conference 323

Conference Healthcare Sports Hospitality 323

Event Farm

JANUARY 17, 2017

This post was originally published on Attend by Event Farm 's blog and was written by Garrett Huddy. How can you make the most effective marketing tactic more effective? In-person events are already hugely successful for B2B marketers , but they have the potential to become even better. What industry conferences do they attend?

B2B 140

B2B Marketing Attendance Marketing Events 140

Eventsforce

FEBRUARY 24, 2022

Turn to the local convention and visitors bureau (CVB) and destination marketing organisation (DMO) to hit an event planning jackpot. Offering attendance marketing tools on the DMO and CVB website, like toolkits for venue searching and booking, to make sure planners have resources to help their event thrive.

Meetings 98

Meetings Transportation Site Selections Attendance Marketing 98

Velvet Chainsaw

AUGUST 2, 2016

This is the second in a series of posts on the findings of reports published by the Center for Exhibition Industry Research (CEIR) based on research recently conducted on attendee retention strategies. To organizers, we believe that CEUs are the Fool’s Gold of Attendance Marketing. Stay tuned.

Trade Shows 150

Trade Shows B2C Education Healthcare 150

Socio Events

MARCH 27, 2023

Spread the word on social media A cornerstone of effective promotion in 2023, social media and event marketing cannot be without each other. Start email marketing early One of the most cost-effective ways to market your virtual event, email marketing is best done as early as possible.

2023 52

2023 Sponsorships Social Media Entertainment 52

InitLive

SEPTEMBER 24, 2019

Create sponsorship proposals that include your predicted attendance, marketing strategies, and targeted demographics so your potential sponsors will know who they'll be reaching by supporting your event. Marketing With Your Sponsors. Approach the businesses you outlined in the first step and start making connections.

Sponsorships 48

Sponsorships Attendance Marketing Events Marketing 48

Cvent: Event Marketing

OCTOBER 9, 2018

In today’s noisy and crowded marketplace, the top priority for event marketers is to stand out, capture attention and engage target audiences. When it comes to live events, audiences seek valued experiences and takeaways to help justify the time and cost they’ve invested in attending. The session will be held at 2:00 p.m. Key Trends.

Attendance Marketing 31

Attendance Marketing Event Marketing Marketing Events 31

Velvet Chainsaw

JUNE 28, 2016

This is the first in a series of posts on the findings of reports published by the Center for Exhibition Industry Research (CEIR) based on research recently conducted on attendee retention strategies.

Trade Shows 271

Trade Shows Conference Networking Conference Education 271

Hubilo Blog

FEBRUARY 25, 2020

Keynote speakers in Marketing and Sales. He was the guest speaker for the HT Brand Studio special on “Emergence of Vernacular Marketing” Where to Find him? Nir is an expert on product marketing and development. Robert is the Regents’ Professor Emeritus of Psychology and Marketing at multiple universities.

Speakers 101

Speakers Consulting Healthcare Financial 101

Hubilo Blog

FEBRUARY 25, 2020

Keynote speakers in Marketing and Sales. He was the guest speaker for the HT Brand Studio special on “Emergence of Vernacular Marketing” Where to Find him? Nir is an expert on product marketing and development. Robert is the Regents’ Professor Emeritus of Psychology and Marketing at multiple universities.

Speakers 98

Speakers Healthcare Consulting Financial 98

Bizzabo

APRIL 18, 2019

Why You Should Attend: There's so much to learn and experience at Dreamforce. No matter what areas of SaaS you work in — sales, marketing, customer service, IT — this conference is for you. INBOUND is a marketing conference by HubSpot that takes place in Boston, MA every year. Source: Media Junction. Sounds pretty good, right?

2019 64

2019 Conference Speakers 2018 64