Event Marketer
FEBRUARY 21, 2024
But in recent years, it has also inspired innovative sponsorship tactics that reach beyond VIP soirees—and the winter 2024 edition was no exception. What we loved: social media “Tiny Mic Talks” with everyday fashionistas, who weighed in on their favorite Primark apparel, fashion trends and styles that give them “the ick.”
Event Marketer
MARCH 14, 2024
Baskets of lemons, striped furniture, faux awnings, floral cushions and wallpaper, and shelves and racks displaying the collection’s shoes, hats and apparel created a summery shop façade that doubled as a lounge. THROWBACK THURSDAY PRESENTED BY CORKCICLE The golf experience got groovy at the sold-out Throwback Thursday event on March 7.
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Event Marketer
MARCH 18, 2024
Agency: BMF) KIDSUPER JUST DROPPED A PERMANENT STREETWEAR HAVEN Streetwear apparel brand KidSuper has just secured a stylish new home in Brooklyn, NY. The newly launched KidSuper World is an expansive, 10,000-square-foot venue and love letter to New York City located in Brooklyn’s Williamsburg neighborhood.
Event Marketer
JANUARY 31, 2024
DoorDash upped the ante for its DashPass subscribers, who were handed a key that unlocked surprise giveaways, like candy and exclusive apparel. On the design front, the branded space featured a one-story-tall, dimensional UTA logo, along with custom lighting and sound throughout the venue. pic.twitter.com/f3adIckJEw — George P.
Event Marketer
OCTOBER 24, 2023
Club SI served as a chill space and pop-up music venue of sorts where attendees (including plenty of celebrities) could get premium views of the racetrack, listen to DJ Cassandra and check out partner experiences by Casamigos, BODYARMOR, Aston Martin, Vince Camuto and The Picklr.
Event Marketer
APRIL 11, 2024
The experience featured the brand’s latest innovations in hockey equipment and apparel and was designed to allow young players to get fitted for and test the gear themselves in a controlled, branded environment. The second edition of CCM Hockey House took over a private home with a backyard ice rink near Boston in Canton, MA.
Event Marketer
JANUARY 18, 2022
Dome structures are not only eye-catching from a distance, they’re an easily transportable shelter to erect (or inflate) in a cold environment, as Under Armour did at a Notre Dame and Northwestern University college football matchup to promote and offer a hands-on testing ground of its UA ColdGear apparel.
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