Event Marketer

APRIL 10, 2023

Fortunately, brands are offering women’s sports an assist through purpose-led sponsorship programs that, at their core, are about driving awareness of the leagues and the players more than the company’s latest offerings. It’s not just the right thing to do, “it’s good business,” says Alison Giordano, svp-global sponsorships at Mastercard.

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Eventtia

APRIL 1, 2022

Leverage different platforms: social media, email notifications, push notifications, mobile event app, and so on to connect the two aspects of the event together. On the one hand, the in-person aspect of your event will naturally be more costly to host: venue rental, catering, insurance, and so on. your speaker).

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Socio Events

AUGUST 29, 2022

Every time I meet with an association or partner, they ask if I have any sponsorship options or ideas outside of the prospectus. As we move into a new era of events, today’s event organizers require creativity and flexibility to craft cost-effective sponsorship packages that promote sponsor visibility and drive ROI.

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SpotMe Blog

JULY 25, 2021

INBOUND 2021 will be a fully virtual event, but it’s highly likely that their 2022 event will resume its hybrid status. #5) 5) Social Media Marketing World. Social Media Marketing World follows a four-leveled audience tier to attract more visitors. 6) LiveWorx. 6) LiveWorx.

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Eventscase Blog

NOVEMBER 9, 2022

As we have announced extensively in social media, Eventscase celebrated its 10th anniversary last September. million round, which allowed the company to invest in product improvements and win the Eventex award for the best solution for virtual events in 2021. LAST ‘WHAT’S UP’ EVENT OF 2022.

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Event Marketer

FEBRUARY 5, 2024

More cold-weather strategies: Sundance 2024: How Nine Brands Brought Experiential Marketing to the Mountains Five Steal-worthy Ideas for Cold Weather Outdoor Activations Subaru Carves Out Micro-events, Adventure for its 2022 WinterFest Tour The village features multiple branded trailers. Agency: In-house by POWDR, Park City, UT.

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Socio Events

OCTOBER 13, 2022

From identifying an ideal sponsor to securing their support, you’ll learn all there is to know about putting together a creative sponsorship proposal for your upcoming event. Event sponsorship 101. Before jumping into the details of researching and securing sponsorships, let’s take a step back and review the basics.

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EventMB

MAY 22, 2022

If you’ve never been, look for pics on social media or ask the event planners what’s been done in the past. Bonus tip: adding spotlights from the upper-level rigging or snapping pics and sharing them to social media can help build buzz. And with Google’s budget, they achieved it. Vendor Booth Ideas.

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Eventmobi

SEPTEMBER 29, 2022

Bruce Rosenthal, founder of the Partnership Professional Network, explains what you need to know now about structuring association sponsorship programs to win. Sponsors have expressed concerns like: “Recognition is probably the least important driver of sponsorship value.” “Our Download our Sponsorship Strategy Guide!

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Event Marketer

MARCH 27, 2023

As a sponsor of the Arizona Super Bowl Host Committee, but not the big game itself, the Arizona-based brand launched a local and regional sponsorship anchored by digital “trading cards” that let parents rightfully claim their pets as MVPs: Most Valuable Pets. When the campaign wrapped, tails were wagging across the board. Agency: Activent.

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Event Marketer

OCTOBER 3, 2022

Ultimately, the brand distributed more than 30,000 samples over the course of the festival, and racked up 300,000 organic impressions on social media in addition to experiencing a 66-percent spike in visitors surrounding its channels. Here, we present five ways P&G maximizes its long-running sponsorship presence on-site.

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Event Marketer

MARCH 27, 2023

As the Official Hotel of the NFL, Courtyard by Marriott planted the seeds for its sixth annual Super Bowl Sleepover activation early this time around, with an eye toward delivering more one-of-a-kind experiences to more football-loving Marriott Bonvoy members and fans throughout the 2022-23 season.

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Event Marketer

MAY 5, 2022

Topics spanned hybrid, DE&I, new-era tech, sponsorship activation strategies, community engagement, sustainability, cross-channel strategies and beyond. More EMS Coverage: Winners Unveiled: The 2022 Ex Awards. Mark your calendars for the 2023 Experiential Marketing Summit, May 9-11, at Caesars Palace Las Vegas.

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SpotMe Blog

AUGUST 25, 2022

How you will market your event . What virtual event platform options may best serve your needs. How you will recruit your speakers, sponsorships, and partnerships. As you plan, remember: you’re organizing an onsite event and an online event. A hybrid event platform provider. Sponsorship management.

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Eventmobi

JULY 5, 2023

A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. When should you use digital marketing and when should you go traditional? What Type of Marketing Should Your Association Do? She’ll be on major social channels the majority of the day.

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Socio Events

SEPTEMBER 1, 2022

A situation like this is a doomsday scenario for an event planner. However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. After all, in-person, hybrid, and virtual events rarely sell themselves, no matter how engaging or exciting they might be. What is event marketing?

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Event Leadership Institute

NOVEMBER 18, 2020

For this software developer audience, other platforms’ standard template layouts didn’t provide the flexibility CloudBees wanted for their virtual event experience. Like a Netflix or Amazon experience, we wanted attendees to browse and easily engage with different content,” said Saleena Glowik, Event Marketing Specialist at CloudBees.

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Socio Events

SEPTEMBER 28, 2022

You can use pre-event surveys on social media to ask your target audience what they most want to see at your event, and then launch social and email campaigns showing they’ll get to see exactly that. ’ This is also a great way to get sponsors for your next event. Don’t make it boring.

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Event Marketer

DECEMBER 12, 2022

In the meantime, steal some ideas from a collection of 2022’s most bizarre brand experiences. Zappos Gets Weird with Bay to Breakers Title Sponsorship. The complimentary, limited-capacity experience even included a special appearance by the Fancy Feast kitty herself—social media gold for cat lovers. And we’re here for it.

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Nunify

SEPTEMBER 28, 2022

LinkedIn and Twitter are social media channels with significant potential for your audience. You should reach out to your partners and ask them to promote your webinar in their newsletter or social media posts. Influencer marketing is fast emerging as a B2B marketing trend. The aim is to build up curiosity.

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Socio Events

NOVEMBER 9, 2022

Before moving forward, it’s best to have a complete budget you can use to estimate potential ROI from ticket sales and sponsorships. First, estimate the cost of your event. Then, using this information, establish an event budget. Also, think about sponsorships. Secure sponsorships. Execute a marketing plan.

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Event Marketer

MARCH 23, 2022

And from March 11-20 after a three-year hiatus—the Texas-based event was canceled in 2020 and went all-digital in 2021—professionals from the tech, film, music and media industries gathered in person for the tentpole Q1 affair. And at SXSW 2022, the substance was again fuel for an out-of-box experiential program. F X NETWORKS.

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Event Marketer

JULY 3, 2023

Using community as its North Star, Reddit and experiential agency partner Giant Spoon took on the preeminent events to illustrate to potential partners how redditors influence and inspire, and how their brands could leverage the untapped power of finding their people. Reddiquette at its finest.

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Hubilo Blog

MARCH 16, 2021

While circumstances have forced the event to go exclusively online, Infoshare 2020 didn’t miss a beat; it boasts some of the most impressive lists of sponsors broken down into different tiers, such as silver, gold and platinum. Securing sponsorship from top brands like Microsoft, Mercedez Benz, and others is an impressive feat.

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