Bizzabo

MAY 14, 2018

This month we spoke with Cathy McPhillips, VP of Marketing for Content Marketing Institute, about growing an annual conference, making data-driven decision, building an engaged community and more. She has been frequently named a Top Marketer and is dedicated to providing event attendees with an incredible experience.

Marketing 50

Marketing Conference Speakers Social Media 50

Bizzabo

NOVEMBER 2, 2018

In the next section, we'll reference 20 events and the specific elements that have made them so effective. These product launch ideas and user conference tips will help your company host an amazing event. 20 Powerful Product Launch Event Ideas. The following company events have been carefully selected. Take notes.

Event Ideas 76

Event Ideas Social Media 2018 Conference 76

Bizzabo

MARCH 31, 2020

Part of the Netflix content strategy includes numerous live, in-person event types and marketing activations. In this article, we'll take a look at 12 of them and pull out key takeaways you can use to improve your own conferences, training seminars, and trade expos. You need to secure Grade-A speakers for your conference as well.

Sponsorships 77

Sponsorships 2019 Entertainment Speakers 77

Event Industry News

OCTOBER 4, 2018

Annual Events: 450. Formation: TRO was conceived in the UK as an event management and production agency, with a heavy focus on Event Support for automotive clients, delivering car launches and dealer marketing. Live experiences are at the heart of what we do – both B2C and B2B. Staff: 158. Offices: 9.

Automotive 75

Automotive B2C 2008 Sponsorships 75

Bizzabo

AUGUST 22, 2018

If you're responsible for event organizing or marketing, you are probably over-stressed, constantly busy and lacking the resources you need to learn and grow as a professional. We have a solution for you — this guide to awesome and free event planning resources. Event Strategy Guide : Event organizing ain’t easy.

Event Planning 88

Event Planning Social Media Sponsorships Event Marketing 88

Bizzabo

MAY 25, 2018

What is Enterprise Event Marketing? Enterprise event marketing is an experiential-focused marketing strategy that is executed by enterprise class organizations, which may be B2B-focused, B2C-focused or a hybrid of the two. End-to-end event management systems that consolidate the variety of software used.

Event Marketing 67

Event Marketing Marketing Banking B2B 67

Bizzabo

NOVEMBER 13, 2019

Document your event planning process, from initial idea to full-fledged conference and let your audience come along for the ride. They'll appreciate the backstage pass and you'll get plenty of content to help with event marketing. DealBook Conference. Key Takeaway: Both B2C and B2B event marketing is hard.

Speakers 48

Speakers Travel 2019 Fashion 48

Bizzabo

SEPTEMBER 26, 2019

97% of them said they walked away from past conferences with insights they could immediately put into action and 98% claimed that attending the conference has enabled them to run their businesses better. One of the things that Quickbooks Connect does better than most conferences is secure amazing, high-caliber speakers.

Financial 48

Financial 2019 Speakers Sponsorships 48

Bizzabo

DECEMBER 13, 2018

According to the Event Marketing 2019: Benchmarks and Trends Report , most marketers believe that event marketing is the single-most effective marketing channel for achieving business goals. Additional findings from the report include: Between 2017 to 2018 the number of companies organizing 20 or more events per year increased by 17%.

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Bizzabo

AUGUST 30, 2019

That way you can learn to host amazing events just like Forbes. 12 Forbes Event Marketing Examples. Just make sure that you're able to entertain your attendees in unique ways and that your next conference, expo, or trade show isn't just another run-of-the-mill event. Key Takeaway: Who's sponsoring your next event?

Healthcare 48

Healthcare 2019 Speakers Conference 48

Bizzabo

JUNE 19, 2019

Apple’s event marketing team also plays host to a few famous gatherings, including the highly anticipated annual WWDC conference (mentioned below). What is it that makes these events so revolutionary? Keep reading to discover some of Apple's greatest b2c and b2b event marketing secrets and how to apply them to your own events.

Trade Shows 63

Trade Shows 2019 Tech 2004 63

Bizzabo

NOVEMBER 6, 2019

In this article, we'll explore 11 different events and experiential marketing activations that Baidu uses to promote its services and products all while serving its customers. Our annual #BaiduCreate AI Developer Conference will take place in Beijing in just a month on July 3 & 4! Create 2019. Stay tuned for more details!

2019 49

2019 Entertainment Marketing Conference 49

Bizzabo

JANUARY 3, 2019

Here are 20 creative and outstanding real-world examples of VIP events you can draw inspiration from. To leave not stone unturned, this list includes B2B and B2C events. Add a VIP lounge to any existing event. Creating a VIP event doesn’t mean you have to start from scratch. Create an experience, not an event.

Event Ideas 55

Event Ideas B2B Automotive 2018 55

Bizzabo

FEBRUARY 11, 2019

Aleksandra manages everything from budgeting to reporting for SEMrush’s event marketing strategy. She managed over 35 events across five continents in 2018. This year, she’ll be producing SEMrush’s first user conference. Elijah Clark-Ginsberg, Senior Event Manager, INBOUND.

2019 48

2019 Technology Advertising B2C 48

Bizzabo

OCTOBER 8, 2018

When evaluating your event technology stack —the mix of tools that you rely on to power your events—you have to consider the four lifecycle stages of a successful event: Event Awareness : Is your target audience familiar with your event? 3) Choose the Right Event Management Software for Your Needs.

Social Media 74

Social Media Marketing Event Technology Speakers 74

Eventory

JULY 5, 2018

Promote this hashtag on all your materials, including your conference registration page and any materials at the venue. This way you are also able to follow what the world says about your event. As of the first quarter of 2018, Facebook had 2.19 Hype is the key – top tools to skyro cket event registration. #1

Social Media 66

Social Media Advertising Speakers Marketing 66