EIBTM’s Technology Watch Award Winners One Year Later
Fork in the Road
DECEMBER 10, 2012
The system allowed users in Amsterdam to use their badges from the trade show to access mass transit and area tourist attractions throughout the city. In 2012, ITN is on the cusp of a transformation in the events industry with the arrival of NFC-enabled Smartphones to the U.S. and social media to the trade show floor.
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