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Sponsorship Opportunities for Digital Events

PCMA Convene

How can digital events create sponsorship opportunities like the 2nd AAT-AD/PD Focus Meeting 2020 did (above)? Does anyone have any sponsorship benefit ideas you are offering for virtual conferences?” Event planners explored the topic in a recent PCMA Catalyst forum post. Here’s a sampling from a recent Catalyst discussion.

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AIM Group presents a new White Paper on how to innovate Exhibitions and make sponsors and exhibitors more satisfied

Event Industry News

How can they meet the key opinion leaders within your attendees? These are some of the questions posed in the new AIM White Paper “Promoting and Selling an Exhibition: Innovative Ideas to do it with success” which AIM Group International has just realised and shares on the market. What metrics do you use to monitor results?

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Science of Healthcare Congresses white paper becomes talking point at the Pharma Fortbildungs-Forum

Event Industry News

The findings of The Science of Healthcare Congresses – the latest study focusing around the thoughts and opinions of healthcare professionals (HCPs) conducted by Ashfield Meetings & Events – became a focus of discussions at the 36 th Pharma Fortbildungs-Forum (PFF) held in Cologne last week. . Areas of interest. Brand Events. Conferences.

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Engaging Sponsorship Activations: A Q&A with Socio CMO Corey McCarthy

Socio Events

Below is an excerpt of Corey’s Q&A on Engaging Sponsorship Activations, as well as an additional Q&A on the Power of Community. In the app, there are multiple locations where attendees can book meetings with sponsors. Gaining sponsor buy-in early, and giving them skin in the game often leads to additional sponsorship revenue.

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The 4 Phases of Virtual Events

PCMA Convene

The most successful virtual audience experience is focused small-group interaction — eight to 10 people in a “room” (the same number that fits around a round table) working together, sharing best practices, providing input to a white paper, solving a problem, or just working on a game or puzzle.

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B2B Buyers Have Changed, Expos Haven’t

Velvet Chainsaw

The slow death of expo revenue is not an indicator that meetings don’t mean business any more. In-booth education, white papers, and solution-based demos will be valued greater than a chance to win Alexa. Based on our deep analysis of dozens of shows, the former are the event business models being disrupted most.

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Hybrid Events: A Complete Guide

Ins'Tent

Organizers have the ability to retain the crucial human elements of social meetings and at the same time, leverage the unique benefits of pulling in a virtual audience. You must create an event that meets your audience’s needs and plan to the minutest of details. Seek Sponsorship . Did I say the best of both worlds?!