Internal Meetings: Five Ways Zeiss Keeps its Salesforce Fired up
Event Marketer
OCTOBER 16, 2023
Galvanizing the salesforce is a top priority for vision technology manufacturer Zeiss, so it’s pivotal that the brand’s National Sales Meeting (NSM) not only serve as a celebration of those teams, but as a pep rally of sorts that fires them up for the new fiscal year. But the event wasn’t held in the bustling center of the city.
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